Nutrabolt

Marketing

• Own and execute the local marketing strategy for assigned market, translating national brand priorities into culturally relevant, high-impact local programs
• Plan, manage, and optimize field marketing, sampling, and experiential activations at key moments in local culture (events, campuses, retail, fitness, nightlife, community)
• Lead, coach, and manage Field Marketing Managers and Brand Ambassadors, ensuring best-in-class execution, professionalism, and brand representation
• Build and manage local partnerships with retailers, gyms, colleges, events, talent, athletes, and influencers to drive awareness and trial
• Serve as the local market expert and brand voice, providing insights on culture, trends, competitors, and opportunities unique to the region
• Partner closely with Sales, DSD partners, and Retail Marketing to support launches, promotions, and in-store execution that drive velocity
• Oversee budget management, resource allocation, and vendor coordination to maximize impact and efficiency
• Track, analyze, and report on key KPIs (events executed, samples distributed, impressions, household penetration indicators, velocity drivers)
• Identify what’s working locally and optimize or pivot strategies to improve performance and scale best practices across markets
• Ensure all activations and partnerships are on-brand, compliant, and operationally sound

Local Marketing Manager

• The Field Marketing Lead is a crucial component to representing and growing Nutrabolt brands.
• The Field Marketing Lead will spend time in the field increasing brand awareness and providing sales support.
• This includes sampling (indoor/outdoor in various weather conditions) at local event opportunities, executing quality product demos at key retail accounts and guerilla sampling in public.
• Engage consumers and share key product messages at sampling activations and events.
• Identify seeding opportunities and build a strong network in the community.
• Set up and tear down event site elements.
• Maintain an accurate and organized product and asset inventory at local Nutrabolt storage facilities.
• Work hand in hand with sales team to identify, set up and execute demo opportunities in key accounts.
• Interact with and educate customers by providing samples and conducting product demos.
• Occasionally participate in Distributor Sales Meetings and market blitz/crew drive activities in your territory.

Field Marketing Lead

Manager

• The Field Execution Manager is responsible for driving sales by increasing in store execution and ensuring flawless execution in the field by distributors
• Conduct regular sales calls with key local and regional retail field management personnel
• Negotiate and secure increased in store execution during promotion and off promotion; including incremental shelf space, cooler placements, and display execution within key accounts
• Collaborate with commercial marketing to ensure world class execution of retail activations
• Review monthly performance metrics with distributors and develop actionable plans to address gaps
• Work in field with district managers and field management teams to establish in store execution standards of expectation
• Act as the point of contact for distributor account managers to address issues and opportunities
• Provide training and guidance on brand positioning and product knowledge to distributor sales teams
• Monitor inventory levels, placement, and promotional execution to ensure optimal stock and visibility
• Build and maintain strong relationships with distributor partners to ensure alignment with sales goals
• Spend time in stores engaging directly with retailers, and store staff to grow brand space in store
• Optimize product placement on shelves and displays for maximum visibility and sales
• Gather insights on customer preferences, competitor activities, and market trends to inform strategy
• Log daily sales activities, customer interactions, and distributor management updates using CRM tools
• Follow up on order statuses and ensure timely delivery to distributors and retail partners
• Respond to customer questions, concerns, and inquiries professionally and promptly
• Prepare weekly and monthly reports on territory performance, goals, and key insights

Field Execution Manager, Beverage

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