Nielsen

Sales

• The Retail Media industry is a rapidly growing sector, where retailers leverage their digital platforms and customer data to offer advertising opportunities to brands, is undergoing significant transformation
• Lead Nielsen's go-to-market strategy for the Retail Media vertical, selling our Audience Measurement solutions to top U.S. advertisers
• Initially a player-coach, directly manage high-value accounts while building and mentoring a team of Account Executives to scale growth across the sector
• Build and expand trusted relationships with CMOs, Heads of Media, and Digital/Analytics leaders across major Retail Media brands
• Lead cross-functional engagement with Nielsen's agency, product, solution consulting, and marketing teams to deliver holistic client solutions
• Operational & Sales Excellence: Manage accurate forecasting and pipeline development using Salesforce and tools such as SalesLoft, ZoomInfo, and LinkedIn Sales Navigator
• Ensure all stages of the sales funnel are managed effectively, with rigorous attention to qualification, progression, and closing
• Track and communicate progress against goals and KPIs; influence internal stakeholders with data-driven updates
• Partner & Collaborate Across the Business: Act as the voice of the Retail Media client within Nielsen—sharing market feedback to shape go-to-market strategy, product roadmap, and client success models
• Partner with agency sales, solution engineering, client success, and vertical marketing to ensure consistency in messaging, approach, and delivery

Manager, Sales – Retail Media Networks

Financial Planning and Analysis

• The role is Manager, Sales – Financial Services at Nielsen; lead go-to-market strategy and mentor Account Executives across the Financial Services vertical.
• Build relationships with CMOs, Heads of Media, and Digital/Analytics leaders; lead cross-functional engagement to deliver client solutions.
• Manage forecasting and pipeline using Salesforce, SalesLoft, ZoomInfo, LinkedIn Navigator; drive qualification and closing.
• Partner with agency sales, solution engineering, client success, and vertical marketing to ensure consistent messaging and delivery.

Sales Manager – Financial Services

Account Executive

• Position Overview: drive sales of Nielsen’s Audience Measurement products and services to U.S. Advertising Agencies; manage client relationships by supporting existing products, conducting meetings and discovering new opportunities and uncovering net-new clients and opportunities.
• Sales and Business Development: develop and execute strategies to acquire, retain, and grow relationships with advertising agencies in an assigned territory; develop and manage a sales pipeline, identifying new business opportunities while maintaining and growing existing client relationships; conduct in person and video sales meetings; understand client needs and leverage Nielsen’s audience measurement solutions to provide actionable insights and recommendations; achieve sales and strategic objectives, including revenue targets and KPIs, by promoting Nielsen's data services to clients.
• CRM Management: Maintain a detailed and accurate sales pipeline in Salesforce, ensuring data integrity for sales reporting and forecasting; Deliver collaborative solutions through the use of Nielsen’s audience measurement tools to solve strategic marketing and advertising challenges.
• Collaboration and thought leadership: Collaborate with internal teams, including Client Success, Analytics, Product, Sales Operation and Data Science; Represent Nielsen at industry events, client meetings, and conferences, positioning the company as a thought leader in audience measurement.

Account Executive – Agency Sales

Business Development Rep

• Own the commercial strategy for your assigned vertical, developing and executing plans to grow and enhance the Nielsen/Google partnership.
• Drive revenue growth by achieving and exceeding sales targets for your book of business.
• Collaborate with internal teams including product development, data science, marketing, and legal to align commercial efforts with company objectives.
• Identify and pursue new business opportunities, acting as a trusted advisor to build strong, lasting partnerships with clients at all levels, including executives.
• Maintain deep expertise on market trends, competitor activity, and customer needs to inform future growth and innovation strategies.
• Manage sales performance by accurately forecasting, tracking progress, and providing regular updates to leadership.

Senior Business Development Representative

• Lead go-to-market strategy for the CPG/Retail vertical, selling Nielsen’s audience measurement solutions to top U.S. advertisers
• Start as a player-coach, directly manage high-value accounts and build a team of Account Executives
• Drive strategic revenue growth and expand relationships with CMOs, Heads of Media, and Digital/Analytics leaders across major CPG/Retail brands
• Collaborate cross-functionally with Nielsen’s agency, product, solution consulting, and marketing teams to deliver holistic client solutions
• Manage forecasting and pipeline using Salesforce and tools such as SalesLoft, ZoomInfo, and LinkedIn Sales Navigator
• Track progress against goals and KPIs; influence internal stakeholders with data-driven updates
• Represent client feedback to shape go-to-market strategy, product roadmap, and client success models

Sales Manager, CPG & Retail

• Support a sales team and account relationships across Nielsen's Advertiser, Agency, Digital, and TV media clients.
• Focus on supporting new business growth and expanding sales of Nielsen's Ad Intel services through direct client engagement.
• Align sales leadership activities with company objectives and product understanding to deliver sustainable business growth.
• Execute sales strategy developed by the VP, Product Sales across US clients and monitor team performance metrics and KPIs.
• Lead, develop, and inspire a team of sales professionals; collaborate with cross-functional teams to ensure alignment and customer satisfaction.
• Provide product expertise in client pitches, assist in developing client-specific sales strategies, and support the sales process from prospecting to closing.
• Represent Nielsen at industry and client events as needed.

Product Sales Manager

• Execute against sales strategy to drive new business growth for Nielsen's Ad Intel products
• Actively prospect and acquire new clients, identify upsell and cross-sell opportunities
• Manage full sales cycle from prospecting to negotiating and closing contracts
• Build and maintain strong relationships with advertisers, agencies, partners, and stakeholders
• Serve as product subject-matter expert in client pitches and demos
• Develop and execute account and territory plans in collaboration with account management
• Collaborate cross-functionally with operations, enablement, marketing, and product teams
• Maintain accurate Salesforce pipeline and prepare for Quarterly Business Reviews (QBRs)
• Monitor sales KPIs, market trends, and competitor activity to identify opportunities