HOYA Surgical Optics

Outside Sales

• Create and execute a territory sales plan that meets or exceeds established sales targets and supports Hoya’s revenue and profit objectives.
• Identify market trends and competition strategies that will assist in the development and execution of the territory sales plan.
• Makes physical (in office) and touch calls (e.g., Phone, email) to Eye Care Professional accounts within your assigned geographic territory for the purpose of generating sales and building enduring customer relationships.
• Prepare annual call plan, route plans, daily physical call plans to optimize use of time.
• Deliver product training and education to ECP’s and their staff
• Administration time (including time for reporting and planning) should be handled within the daily routine at either the beginning and/or end of business day and between calls.
• Actively analyze account metrics and assist customers through direct training and/or implementation of other programs in problem solving within opportunity areas (e.g., non-adapt, fitting issues, customer presentations skills etc., finishing lab skills.)
• Execute Hoya’s marketing programs and promotions
• Fabricate long-term and mutually beneficial relationships with existing and new customers
• Maintain consistent communication and timely follow-up with customers and prospects and be available and responsive to customer’s real-time needs
• Complete sales activity reports and presentations in a timely manner
• Work effectively with internal departments (Marketing, Customer Care, lab personnel, Accounting) to ensure a high standard of customer service is being provided to every customer
• Other duties may be assigned

Territory Sales Manager

• Create and execute a territory sales plan that meets or exceeds established sales targets and supports Hoya’s revenue and profit objectives.
• Identify market trends and competition strategies that will assist in the development and execution of the territory sales plan.
• Makes physical (in office) and touch calls (e.g., Phone, email) to Eye Care Professional accounts within your assigned geographic territory for the purpose of generating sales and building enduring customer relationships.
• The call day begins and ends commensurate with the times that accounts will see representatives.
• Prepare annual call plan, route plans, daily physical call plans to optimize use of time.
• Deliver product training and education to ECP’s and their staff
• Administration time (including time for reporting and planning) should be handled within the daily routine at either the beginning and/or end of business day and between calls.
• Actively analyze account metrics and assist customers through direct training and/or implementation of other programs in problem solving within opportunity areas (e.g., non-adapt, fitting issues, customer presentations skills etc., finishing lab skills.)
• Execute Hoya’s marketing programs and promotions
• Fabricate long-term and mutually beneficial relationships with existing and new customers
• Maintain consistent communication and timely follow-up with customers and prospects and be available and responsive to customer’s real-time needs
• Complete sales activity reports and presentations in a timely manner
• Work effectively with internal departments (Marketing, Customer Care, lab personnel, Accounting) to ensure a high standard of customer service is being provided to every customer
• Other duties may be assigned

• Leverages Business Acumen to consistently meet or exceed established sales targets and territory performance through account prospecting, new business acquisition, and execution of metrics including managing monthly budget
• Establishes customer relationships through a consultative sales approach and develops a trusted advisor relationship with the ECP to enable growth of their branded product sales and their overall business
• Utilizes corporate tools and applications to effectively plan territory strategies, document key actions, monitor progress and achieve sales objectives
• Collaborates closely with Lab Partners, Customer Service, Marketing, Revenue Management and other internal departments to ensure successful customer relations and achievement of sales objectives
• Exhibits a growth-oriented mindset by actively seeking and applying feedback via ongoing communication with their District Sales Manager, demonstrating openness to coaching and a commitment to continuous improvement
• Manages territory sales budget with emphasis on sales volume and strategic initiatives while effectively managing expenses
• Opens new opportunities through account prospecting and creating new business acquisitions via cold calls and effective analysis
• Utilizes tools including Sales Force and Power BI to effectively plan and carry out territory activities to drive sales
• Develops and manages the customer pipeline to project future sales volume in collaboration with Business partners
• Varies professional selling approach based on segmentation, audience and ECPs’ business needs
• Accountable for detailed business plans customized for the customer including the business plan with clear and measurable goals
• Analyzes performance outcomes, adjusts business plans accordingly, and develops strategic initiatives for all accounts; collaborates with the District Sales Manager to review and refine plans on a quarterly basis
• Maximizes Customer loyalty through monitoring marketplace trends, competitor activities, customer demographics and needs to identify opportunities and bring value to customers
• Trains existing and prospective accounts on Hoya Vision Care’s premium branded products and promotions through ongoing communication and touchpoints
• Helps the ECP improve their Customer’s experience through evaluation, observation and identification of customer touch point
• Routinely provide updates regarding products, pricing, timely customer feedback and HOYA Business Reviews

• The Territory Sales Manager (TSM) is responsible for achieving sales objectives and growing sales volume for Hoya Vision Care products in an assigned territory while delivering an exceptional customer experience.
• TSMs add new Eye Care Professional (ECP) accounts, growing our existing ECP’s business and their customer’s loyalty through the delivery of Hoya Vision Care’s branded products, marketing strategies, service excellence and technical superiority.
• Leverages Business Acumen to consistently meet or exceed established sales targets and territory performance through account prospecting, new business acquisition, and execution of metrics including managing monthly budget.
• Establishes customer relationships through a consultative sales approach and develops a trusted advisor relationship with the ECP to enable growth of their branded product sales and their overall business.
• Utilizes corporate tools and applications to effectively plan territory strategies, document key actions, monitor progress and achieve sales objectives.
• Collaborates closely with Lab Partners, Customer Service, Marketing, Revenue Management and other internal departments to ensure successful customer relations and achievement of sales objectives.

Manager

• Design, implement, and manage base pay, incentive, and variable compensation programs.
• Lead annual compensation processes including merit increases, bonus planning, and salary adjustments.
• Conduct market benchmarking using salary surveys and labor market data to ensure competitive positioning.
• Evaluate job roles, maintain job architecture, and ensure pay equity and internal consistency.
• Provide guidance to HR Business Partners and leaders on compensation decisions and pay practices.
• Develop and maintain compensation policies, structures, and guidelines.
• Ensure compensation and benefits programs comply with federal, state, and local regulations.
• Analyze compensation and benefits data to identify trends, risks, and opportunities.

Compensation Manager

Sales

• Responsible for all sales related activities and sales performance in the region
• Participates in formulating and administering company policies and procedures and developing long range goals and objectives
• Directs and coordinates activities of region for which responsibility is delegated to further attainment of goals and objectives.
• Works with other departments such as Marketing, Customer Service, Operations and Accounting to achieve goals.

Regional Sales Director

Chief Marketing Officer

• Define the U.S. marketing vision and strategic roadmap
• Translate HOYA’s innovation pipeline into clear market positioning
• Establish a unified commercial marketing model
• Serve as the voice of the U.S. customer to global marketing and R&D teams
• Oversee the full product lifecycle and category management strategy
• Own HOYA’s U.S. payer and vision plan access strategy
• Develop strategies to expand adoption across various practices
• Lead HOYA’s integrated professional and consumer brand strategy
• Build and lead a high-performing marketing organization
• Drive measurable business outcomes such as marketing ROI and market share growth

VP of Strategic Marketing

Account Manager

• Deliver consistent sales growth and achieve established performance targets.
• Develop trusted‑advisor relationships with Distributor partners to articulate how SafeVision programs support employer needs and employee visual safety.
• Leverage corporate tools (Salesforce, Power BI, etc.) to plan, document, and monitor sales activities.
• Build and maintain strong relationships with internal and external stakeholders.
• Provide ongoing communication to the National Sales Director regarding results, development, and strategic plans.
• Apply feedback from coaching, co‑travels, and review sessions to continuously improve performance.
• Assist with program implementation and onboarding new customer programs.
• Analyze market trends, customer needs, and account potential to prioritize territory activities.
• Collaborate with Direct Key Account Managers to support broader sales objectives.
• Develop and execute call cycles, business plans, and strategic account plans.
• Partner with Customer Care, Business Operations, and lab teams to identify opportunities and adapt plans accordingly.
• Monitor competitive activity and share intelligence with the National Sales Director to adjust strategies.
• Manage territory budget with focus on travel, seminars, and high‑impact sales initiatives.
• Maintain a deep understanding of each account’s structure, opportunities, and needs.
• Build comprehensive annual strategies for key Distributor accounts.
• Review account plans regularly with the National Sales Director.
• Utilize analytical tools (Power BI, Excel, Salesforce.com, etc.) to evaluate performance and optimize efforts.
• Apply a consultative selling approach that supports long-term partnerships.
• Tailor messaging and selling strategies to customer segmentation and business models.
• Conduct impactful account seminars and training sessions for groups of various sizes.
• Educate customers on SafeVision’s branded products, program features, and value propositions.
• Anticipate and proactively address customer issues while reinforcing a strong SafeVision experience.
• Collaborate with internal support teams to resolve challenges promptly and professionally.
• Participate in ongoing development through coaching, co-travels, and organizational training.
• Complete corporate requests, reporting, training, and tasks within designated timelines.

Key Account Manager – Distribution

• Achieving sales objectives and growing sales volume for Hoya Vision Care products in the assigned territory
• Adding new Eye Care Professional (ECP) accounts and growing existing ECP’s business
• Delivering exceptional customer experience
• Executing strategy, account prospecting, and new business acquisition
• Establishing customer relationships through a consultative sales approach
• Utilizing corporate tools and applications to plan territory strategies, document key actions, monitor progress, and achieve sales objectives
• Collaborating with internal departments to ensure customer relations and achievement of sales objectives
• Managing territory sales budget with emphasis on sales volume and strategic initiatives
• Opening new opportunities through account prospecting and creating new business acquisitions
• Developing and managing the customer pipeline to project future sales volume
• Monitoring marketplace trends, competitor activities, and customer demographics

Territory Sales Manager – West TX, Panhandle TX, New Mexico

Research Analyst

• Implement and manage global research projects
• Development of research designs and survey documents
• Brief and manage market research agencies
• Analyze and interpret survey results and prepare them for the various internal stakeholders in the company, e.g. Marketing, PR, Product & Category Management, Sales, Management
• Analysis of the existing product categories to map their size and competitive situation
• Help identify category, shopper and channel insights and trends to create foresight
• Work closely with our 30+ subsidiaries and functions to understand market and category trends

Territory Sales Manager

Territory Sales Manager

Territory Sales Manager

Territory Sales Manager

Compensation Manager

Regional Sales Director

VP of Strategic Marketing

Key Account Manager – Distribution

Territory Sales Manager – West TX, Panhandle TX, New Mexico

Global Market Research Specialist