GOODYEAR & GOODYEAR, INC.

Sales

• Develop and execute tailored business plans to drive sales growth, increase Share-of-Account (SOA), and achieve scorecard targets—prioritizing 18"+ products and new Goodyear/Cooper launches.
• Analyze sales data and market insights to identify opportunities and build high-impact strategies using cross-functional resources and tools.
• Deliver product knowledge, training, and marketing support to store teams, enabling stronger in-store selling and execution.
• Partner with Customer Development and Retail Marketing teams to maximize promotions, programs, and overall business performance.
• Monitor competitor pricing, positioning, and product trends to inform strategy and strengthen Goodyear/Cooper’s competitive advantage.
• Manage territory reporting and expenses while mentoring and supporting the onboarding of new Sales Specialists.

Sales Specialist

• Promote Goodyear products and programs, highlighting the Total Goodyear Program’s competitive value.
• Execute marketing initiatives and promotional pricing strategies.
• Manage customer engagement through sales calls, activity tracking, and weekly reporting.
• Conduct monthly fleet surveys for Target Accounts to identify needs and opportunities.
• Lead and participate in Retread Plant Tours to educate customers.
• Drive retread sales growth, including mounted wheel programs.
• Provide timely, accurate product guidance and respond promptly to customer inquiries.
• Build strong customer and internal relationships to support satisfaction and results.

Fleet Tire Sales Manager

• Drive sell-out performance within the assigned territory to meet or exceed sales targets
• Grow and protect share of account by strengthening relationships with existing fleet customers
• Serve as a trusted partner to fleets, delivering end-to-end account management and support
• Collaborate with CTSC teams and servicing dealers to ensure seamless execution of fleet needs
• Develop and execute growth strategies aligned to Goodyear Commercial PBU objectives, profitably expanding national and local accounts while reducing churn
• Lead solutions-based, consultative selling using data-driven insights to deliver Goodyear’s Total Solution across OE, new tire, and retread offerings

Fleet Solutions Sales Manager

• Engage, develop, and maintain relationships with fleet-focused organizations within an assigned territory
• Support Goodyear National Account Retail efforts via communication and sales calls
• Responsible for the customer interface at the territory level and fostering consultative relationships with target accounts
• Responsible for the day-to-day relationship with various business stakeholders
• Ensure effective two-way communications and profitable growth of products aligned with business strategy
• Deliver account objectives for sales revenue and profitability through existing programs
• Prospect for new opportunities with local and national fleets

Fleet Sales Specialist – Retail

Engineer

• Prepare and set up tire performance tests including test vehicle and instruments
• Perform tire subjective or objective vehicle test on road
• Issue reports and communicate test results to internal and external customers
• Maintain testing quality control and develop procedures for tests
• Develop contacts with test facilities and stay informed on testing equipment and regulations
• Perform miscellaneous activities to support PPI organization

Tire Performance Evaluation Engineer

Account Manager

• To drive the OEM sales target in terms of Volume and Gross Margin
• To develop the new business opportunity
• Maintain a good relationship with Key OEM customers and dealer group
• Lead and develop a high-performance 4S regional sales team
• Driving the effective annual business plan for responsible OEMs
• Collecting market information/sales data from OEMs
• 4S shop visit to collect competitor information and study 4S business trends
• Winning national dealer group business to raise penetration in OE 4S stores
• Developing promotion plans for store sell-out
• Collaborating with logistic and finance teams to ensure timely delivery and process adherence

Key Account Manager

Communications

• Develop and execute regional communication strategies that elevate brand visibility through media outreach, press releases, influencer initiatives, and event communications.
• Serve as the primary liaison for regional media and key stakeholders, building strong relationships and ensuring consistent, integrated messaging across channels.
• Lead omni‑channel campaign development, including social media, partnerships, and licensing, while overseeing licensed products for the region.
• Adapt global communication strategies to local markets to ensure cultural relevance and audience resonance.
• Manage regional communications operations, including vendor and agency oversight, budget management, and crisis communication support aligned with global protocols.
• Monitor, analyze, and report on communications performance, providing insights and recommendations in collaboration with regional and global marketing teams.