Marketing

• Create commercialization strategies for new and existing Employee Benefits solutions
• Develop go-to-market strategies aligned with product capabilities, customer needs, and market needs
• Define launch objectives, success metrics, timelines, and commercialization plans
• Build repeatable go-to-market processes across multiple products
• Champion AI tools and emerging technologies across market research, competitive intelligence, messaging, launch planning, content creation, audience segmentation, and campaign personalization
• Develop positioning, messaging, value propositions, and differentiation
• Translate complex product capabilities into compelling customer value
• Create messaging frameworks for employers, brokers, consultants, and sales teams
• Develop and own thought leadership strategy for Employee Benefits, Financial Wellness, and Cyber Safety
• Support white papers, articles, webinars, and other insight-driven content
• Collaborate with Sales and Product subject matter experts to create compelling narratives
• Build and maintain an editorial calendar supporting launches, sales cycles, and demand generation campaigns
• Serve as marketing lead for new product launches
• Partner with Product Management throughout product development
• Coordinate launch readiness across Sales, Demand Generation, Creative, Communications, Customer Marketing, Legal, Operations, and Executive Leadership
• Drive stakeholder alignment while balancing competing priorities
• Monitor industry trends, competitive activity, and customer needs
• Gather feedback from Sales, brokers, employers, and customers
• Identify market opportunities supporting future product innovation
• Define launch plans and integrated marketing strategies
• Partner with Demand Generation on campaign strategy and Customer Marketing on lifecycle experiences
• Ensure launch activities remain aligned throughout the customer journey
• Measure launch performance against KPIs
• Analyze adoption, pipeline, engagement, and customer feedback
• Recommend performance-based optimizations

Employee Benefits Manager

Product Manager

• Own requirements for the shared identity and entitlement model, including members, roles, and access
• Make platform decisions that other teams build on
• Build and maintain a roadmap based on technical feasibility, cross-team demand, and long-term extensibility
• Coordinate engineering and multiple product teams with different priorities
• Run cross-team alignment conversations and keep decisions moving
• Write detailed PRDs that engineering teams can implement without extensive follow-up
• Resolve open architectural decisions
• Communicate platform strategy and tradeoffs to engineers and senior leadership
• Write specifications, strategy memos, and executive updates

Lead Product Manager, Multi-User Platform

Pre-sales Engineer

• Lead pre-sales technical discovery with strategic partners
• Scope and define integration projects for SDK and API implementations
• Design and document integration solutions leveraging Gen Digital SDKs, APIs, and platform services
• Collaborate closely with Product Management
• Work hands-on with partner engineering teams during POCs, pilots, and technical evaluations
• Provide architectural input and technical leadership for mobile-centric integrations
• Partner with identity and security stakeholders
• Act as the technical and product voice of the partner within Gen Digital
• Present and position Gen Digital’s embedded capabilities
• Create and maintain partner-facing technical assets
• Support RFP/RFI processes
• Provide post-signature technical oversight during early implementation
• Stay current on partner strategies, market trends, and competitive offerings
• Contribute to internal sales engineering enablement
• Travel as needed to support onsite partner workshops, events, and strategic integration sessions

Principal Pre-Sales Consultant – Embedded Solutions

Call Center Representative

• Manage a high-volume requisition load focused on front line hiring and recurring class-based starts.
• Build, launch, and maintain talent pipelines that support monthly training classes and ongoing hiring demand.
• Drive full-cycle recruiting for high-volume roles, including sourcing, screening, interview coordination, debrief facilitation, offer support, and pre-start follow-up.
• Develop efficient sourcing strategies to generate active candidate flow, including job boards, resume database mining, referrals, local market outreach, and passive-candidate engagement where appropriate.
• Leverage AI-enabled tools, data insights, and ATS capabilities such as Ashby to improve workflow efficiency, pipeline visibility, and conversion rates.
• Partner closely with hiring managers to calibrate hiring profiles, align on class size and start dates, and maintain urgency against hiring timelines.
• Run structured, repeatable hiring processes that support speed, consistency, and quality at scale.
• Track funnel health across key stages, identify bottlenecks early, and adjust strategy to ensure classes are filled on time.
• Deliver a strong, high-touch candidate experience through clear communication, timely follow-up, and thoughtful process management.
• Support offer, onboarding, and handoff activities to help new hires transition successfully into training classes.
• Ensure compliance with recruiting processes, documentation standards, and internal policies across all stages of recruitment.

Call Center Recruiter

Financial Planning and Analysis

• Produce rapid‑turn social video, motion, and design assets across platforms using AI‑accelerated workflows
• Translate long‑form, campaign, and evergreen content into social‑native cuts optimized for engagement
• Leverage AI tools for ideation, editing, resizing, personalization, visual treatments, and light animation
• Build and operate agentic workflows that automate repetitive creative tasks such as versioning, captioning, formatting, and distribution
• Develop lightweight AI‑driven systems that can generate, test, and iterate on multiple creative variations simultaneously
• Experiment directly in‑feed, using performance data and creative instincts to refine outputs quickly
• Collaborate with editors, producers, and creative leads to support always‑on content pipelines
• Maintain a strong balance between speed, quality, and brand consistency

Creative Technologist – Fintech, Personal Finance

Platform Engineer

• Design, build, and maintain infrastructure supporting ML training, deployment, and inference workloads.
• Own and improve CI/CD, infrastructure-as-code, observability, and operational tooling for ML systems.
• Operate and evolve production systems with a strong focus on reliability, performance, and cost efficiency.
• Build and maintain Kubernetes- and cloud-based services that support model execution and data workflows.
• Partner with data scientists and engineers to support model deployment and operational needs.
• Improve developer workflows through automation, tooling, and platform abstractions.
• Participate in on-call and operational ownership for platform components.

Staff Platform Machine Learning Engineer – Engine

• Develop and lead the company’s overall tax strategy aligned with business objectives
• Monitor and interpret changes in tax legislation and assess impact on the organization
• Oversee all aspects of global tax compliance (Direct/Indirect tax and transfer pricing)
• Ensure accurate and timely tax reporting (ASC 740 / IFRS equivalent) and disclosures
• Serve as the primary executive interface with tax authorities across multiple jurisdictions
• Lead and manage large, complex tax audits, examinations, and disputes
• Partner with external advisors and legal counsel on high-stakes tax controversies
• Lead tax planning for domestic and international operations
• Oversee transfer pricing policies and intercompany transactions
• Establish and maintain strong internal controls over tax processes
• Ensure compliance with SOX and other regulatory requirements
• Build, lead, and mentor a high-performing tax team
• Manage external advisors, consultants, and auditors
• Foster cross-functional collaboration with finance, legal, treasury, and operations

VP of Tax

Data Scientist

• Own and develop production ML models for real-time recommendations, pricing, and conversion prediction across the Engine marketplace.
• Design, build, and manage feature pipelines and data transformations in our data warehouse (e.g., Redshift, Snowflake) using tools like dbt, Airflow, and SQL to ensure high-quality, timely features for model training and serving.
• Lead the design, execution, and analysis of large-scale A/B tests and experiments, translating results into actionable product and model improvements.
• Collaborate closely with product managers, partner managers, and business stakeholders to translate complex business problems into well-scoped data science projects.
• Work hand-in-hand with engineering teams to deploy, monitor, and maintain ML models in production—including real-time serving infrastructure.
• Drive best practices across the team in model development, code quality, documentation, experiment design, and reproducibility.
• Contribute to the evolution of our MLOps platform and tooling, ensuring scalable and reliable model lifecycle management.
• Present findings, model insights, and strategic recommendations to executive and non-technical stakeholders with clarity and business context

Staff Data Scientist

Account Manager

• Own Gen Digital's strategy across app stores, operating systems, and device ecosystems
• Continuously assess platform policy changes, API shifts, and capability updates
• Protect and grow core business by managing platform risks and opportunities
• Identify and develop partnerships with chip vendors, call protection providers, etc.
• Co-develop integrated experiences across device, network, and platform layers
• Identify and define new distribution opportunities across AI platforms
• Represent Gen Digital in key industry forums
• Drive alignment across Product, Engineering, Legal, Policy, and GTM teams

Senior Principal Product Manager – Ecosystem, Partnerships & Distribution

Chief Marketing Officer

• Own acquisition planning for the current business, including annual and quarterly goal-setting, channel investment mix, and testing priorities.
• Lead the briefing process for the media team, translating business priorities into clear goals, audience direction, messaging, and performance expectations.
• Define acquisition priorities across core promotional periods like Black Friday and holiday, and seasonal campaigns like summer travel and back to school.
• Lead go-to-market planning and execution for product feature launches, product updates, and seasonal campaigns, including positioning, messaging, channel approach, asset briefing, and launch coordination.
• Maintain and optimize evergreen product and brand messages that drive acquisition across channels.
• Drive creative updates in sync with product and seasonal cycles so assets stay fresh and perform well.
• Own briefing with creative agency. Set objectives and creative strategies to share with internal agency for creative development and execution.
• Own acquisition strategy for Norton's current product lines across paid, earned, and owned channels, connecting channel roles, funnel stages, and investment decisions into a coherent full-funnel approach.
• Make strategic decisions on audience segmentation, channel mix, and promotional levers that drive demand and conversion.
• Monitor competitors and market dynamics to inform channel investment and differentiation decisions.
• Develop and maintain acquisition strategies for each key geography, reflecting local market maturity, competitive dynamics, and demand patterns.
• Own the promotional and pricing strategy for acquisition across the current product portfolio, working closely with Product, Finance, and Revenue teams.
• Keep all product messaging and assets accurate, current, and effective across key touch points, including key product visuals, product copy, app store descriptions, partner assets, and web product pages.
• Track cross-channel funnel performance and keep a clear view of where acquisition is working, where it is not, and what to do about it.

Senior Director, Growth Marketing – Acquisition

Solutions Engineer

• Take on lead Solution Engineering role with Engine Sales, Partner Success Product and Marketing as well as working with our ecosystem partners and clients
• Collaborate with sales teams to understand customer requirements and develop technical solutions that align with the capabilities of our financial technology products.
• Conduct product demonstrations and presentations to prospective clients, showcasing the technical features and benefits of our solutions.
• Support technical onboarding with detailed account plans and customized technical specifications
• Serve as a technical expert during sales meetings, addressing customer inquiries and providing insights into how our products can address their specific needs.
• Customize proofs of concept (POCs) to showcase the value proposition and potential ROI for each client.
• Work closely with product development teams to provide feedback on customer requirements and contribute to the enhancement of product features.
• Responsible for developing internal and external documentation around best practices and processes. Primarily focused on technical documentation for new products.
• Work with marketing to develop new product marketing materials around new GTM initiatives as well as technical documentation and integration guides
• Assist in the preparation of technical proposals, responses to requests for proposals (RFPs), and compliance requests ensuring alignment with customer needs, regulation and technical specifications.
• Conduct training sessions for sales teams on product functionality, technical specifications, and competitive positioning.
• Stay updated on industry trends, competitor offerings, and emerging technologies to continuously enhance product knowledge and sales effectiveness.

Frontend Engineer

• Take ownership: Maintain a high bar for quality through code reviews, testing, and production readiness.
• Collaborate cross-functionally: Partner with product, design, and backend engineers to deliver reliably.
• Architect for change: Design and build scalable front-end systems.
• Improve performance & quality: Strengthen performance, accessibility, maintainability, and consistency across the codebase.
• Support experimentation: Build A/B tests and measurement capabilities.
• Lead AI-assisted development: Use AI tools for prototyping and exploratory development.
• Raise quality through testing: Build and maintain automated test coverage across layers.

Senior Web Engineer

Account Executive

• Own the demand-side pipeline for assigned verticals or advertiser segments, from prospecting and qualification through close.
• Source and onboard new advertisers, affiliate partners, and direct-response brands whose offers align with Gen’s content-first, publisher-safe environments.
• Position Gen’s ecosystem as a scalable, intent-driven distribution channel, spanning contextual units and syndicated content placements.
• Run discovery with advertiser stakeholders (growth, performance, partnerships) to understand: Customer acquisition goals and KPIs, Target audiences and eligibility requirements, Funnel structure, compliance constraints, and creative considerations.
• Recommend the right distribution mix — SmartCards, syndicated content, or blended approaches — based on advertiser objectives and performance expectations.
• Partner with internal teams to translate advertiser goals into executable monetization strategies across publisher environments.
• Serve as the commercial owner of advertiser outcomes, collaborating closely with Ad Operations to monitor engagement, CTR, CVR, and downstream performance.
• Adjust offer mix, placement context, and rotation strategies over time.
• Balance performance gains with UX, editorial standards, and long-term scalability.
• Lead ongoing performance reviews and business updates, using data-driven insights to identify expansion opportunities.
• Lead pricing, deal structuring, and contract negotiation for demand partners, including CPC, CPA, hybrid, or revenue-share models.

Senior Sales Account Executive

• Lead the end-to-end strategy, roadmap, and execution for Engine’s enterprise marketplace ecosystem.
• Manage and enhance existing marketplaces while launching new verticals and partner integrations.
• Develop embeddable tools and PFM features that improve discovery, engagement, and conversion.
• Collaborate cross-functionally with engineering, data, design, partnerships, and sales to deliver measurable business results.
• Use data and experimentation to guide prioritization, optimize funnels, and inform new product opportunities.
• Define success metrics, track performance, and communicate outcomes to stakeholders.
• Align teams and partners around a shared vision and strategy for embedded finance growth.

Senior Product Manager – Engine

• Plan, execute, and optimize campaigns across multiple DSPs (e.g., DV360, Yahoo DSP) and native ad platforms (e.g., Taboola, Outbrain) with a clear focus on hitting performance and revenue targets
• Own revenue growth across assigned channels, taking new initiatives from testing to scaled, material revenue impact
• Leverage AI and automation tools to drive smarter optimization, faster insights, and continuous performance improvements
• Pilot new lines of business and offers, managing campaigns end-to-end and rapidly iterating from initial tests to scalable, revenue-generating programs
• Optimize toward core business KPIs (Revenue, GPM, CAC, CPA) through data-driven bidding, segmentation, and supply strategy
• Collaborate with compliance, product, and analytics teams to ensure campaigns align with brand standards and vertical-specific requirements
• Leverage first-party and third-party data to build high-performing targeting and retargeting strategies
• Monitor, analyze, and communicate performance trends regularly, identifying opportunities to expand and scale successful initiatives
• Stay current on programmatic and native platform updates, identifying new opportunities to improve performance and scale