Cordance

Sales

• Build, lead, and mentor a high-performing sales team, fostering a culture of accountability, collaboration, and success while tracking individual and team performance to meet growth targets
• Develop and implement a comprehensive sales strategy that balances new customer acquisition and account expansion, ensuring alignment with business objectives
• Drive proactive prospecting, outbound campaigns, and networking to generate and manage a robust pipeline of qualified leads and new business opportunities
• Oversee strategies to deepen client relationships, maximize customer lifetime value, and drive upsell/cross-sell opportunities while ensuring long-term satisfaction and loyalty
• Lead the entire sales cycle, ensuring effective deal management, tailored proposals, and strategic negotiations that support company revenue goals
• Own sales forecasting for both new and existing business, providing accurate revenue projections and adjusting strategies as needed
• Identify and pursue new market opportunities, including untapped regions, industries, and verticals, positioning the company as a trusted partner
• Continuously improve sales processes, implement best practices, and ensure the team has the right tools, training, and resources to succeed
• Partner with leadership to align sales efforts with overall company objectives and provide insights into market trends and competitive activity

Sales Director

Account Manager

• Own executive-level relationships within assigned territories.
• Lead strategic business reviews demonstrating value and ROI.
• Advocate for customer needs internally.
• Own renewals end-to-end including forecasting and negotiation.
• Identify and mitigate churn risk.
• Lead value-based pricing and expansion discussions.
• Identify upsell and expansion opportunities.
• Drive expanded adoption across housing and residence life functions.
• Represent eRezLife at regional and national housing associations.
• Present at conferences and industry events.
• Travel as needed for customer and association engagement.
• Participate in the onboarding and adoption process for clients.
• Translate customer feedback into product insights and recommendations.
• Maintain CRM discipline and contribute to marketing efforts.

Sales Director

Customer Success, Account Manager