Cheil Brasil

Ecommerce

• Gather business requirements for the purchase journey: catalog/pre-purchase, pricing, promotions, stock availability, checkout and payment;
• Translate each requirement into a Jira ticket containing context, scope, acceptance criteria and visual references;
• Interact with teams responsible for pricing, promotions and inventory to ensure the requirement is specified and tested;
• Track ticket resolution through to closure;
• Support UAT (User Acceptance Testing) of the purchase journey, confirming that implementations meet the requirement;
• Keep requirements and status up to date for the Project Manager (PM).

Systems Analyst, E-commerce

• Garantir que a arquitetura da nova plataforma suporte alto volume com performance, segurança e estabilidade.
• Assegurar a integridade da integração entre o SAP Commerce e os três pontos que ele conecta: sistemas legados, o storefront em AEM e os marketplaces.
• Revisar e desafiar de forma independente o trabalho dos parceiros de implementação e integração, aprovando ou vetando entregas com critérios claros.
• Assegurar a integridade das frentes mais críticas: catálogo, integrações, checkout e personalização.
• Traduzir riscos e decisões técnicas para o time de projeto e as áreas de negócio, com rastreabilidade.
• Conduzir discussões técnicas com times globais, em inglês, presencial e online.

Arquiteto de Software – SAP Commerce Cloud

Project Manager

• Consolidation of GTM materials (timeline, targets, offering, benefits, strategy).
• Ownership of managing project deadlines and deliverables, ensuring consistency and smooth execution.
• Communication and coordination with local and regional teams.
• Maintain strong relationships with key local and regional stakeholders.
• Prepare, update, and share management reports on key product sales, inventory, and launches.
• Analyze data using Excel databases, ERP systems, and performance reports.
• Proactively gather regional information to update statuses and KPIs.

Project Coordinator

General

• Act as Cheil's primary liaison with Samsung at both strategic and operational levels;
• Receive, classify by tier (T1–T4), and distribute incoming briefings within the PMO;
• Monitor SLAs in real time via Looker Studio 3 and Slack alerts;
• Trigger PMO automations and exception Playbooks (PB1–PB5) when necessary;
• Lead Pipeline Planning meetings;
• Coordinate final delivery and manage revisions/adjustments;
• Produce weekly performance reports for the Hub Director;
• Ensure tickets have owners, deadlines, and real-time status updates;
• Support operational onboarding of new team members;
• Ensure compliance with contractual SLAs and escalate to L3 when necessary;
• Chair the Monthly Business Review (MBR) and the weekly Samsung Sync;
• Approve concept locks for T4 Complex requests and overrides of brand compliance;
• Coordinate squads and resolve ownership conflicts;
• Monitor Looker Studio dashboards in real time and activate exception Playbooks;
• Lead onboarding of new members and conduct quarterly team calibration;
• Report performance to Cheil's executive leadership and Samsung stakeholders.

PMO Lead

• Monitor all open tickets daily, ensuring real-time status updates for each asset;
• Log and distribute incoming briefings in the management system, classifying them by tier (T1–T4) according to PMO rules;
• Track schedules and proactively flag risks of SLA breaches before critical deadlines;
• Consolidate and send the Daily Status Report to the PMO Lead with a summary of open tickets, the day's deliveries, and identified blockers;
• Coordinate logistics for operational meetings (Pipeline Planning, Samsung Sync), including agendas, minutes, and recording decisions;
• Organize and maintain an up-to-date repository of files delivered by market, tier, and month on the network;
• Support the generation of weekly and monthly reports by extracting data from the dashboard and consolidating metrics for volume, SLA, and revisions;
• Apply delivery checklists to each asset before final approval, ensuring compliance with the hub's Quality Gate;
• Escalate to the PMO Lead any request that presents a risk to SLA, a priority conflict, or lacks an assigned owner.

Project Assistant

Content Manager

• Develop and maintain the hub’s Content Strategy Framework: content pillars, engagement journey, and tone guidelines by market (MX, AR, CO, CL, PE, BR);
• Enrich incoming briefs with an insight layer: local consumer behavior, cultural context, and opportunities for market-specific differentiation;
• Conduct desk research and competitive analysis for T3 and T4 projects, consolidating findings into actionable creative briefs;
• Review creative concepts before concept lock, ensuring alignment between strategic insight and the proposed execution;
• Monitor content performance via Looker Studio and translate data into optimization recommendations for the next production cycle;
• Participate in monthly Optimization Review meetings and contribute accumulated strategic learnings to the Prompts Library;
• Support the Strategic Lead in developing content guidelines by product category and distribution platform.

Digital Planning Manager – Content Strategist

Editor

• Create original copy for all hub formats: posts, banners, videos, PDPs, e-mails, push notifications, and digital POS materials;
• Adapt master copy for the six LATAM markets using DeepL Pro support, ensuring cultural appropriateness and adherence to Samsung’s tone of voice in each market;
• Draft scripts for short-form video and motion assets in coordination with the team;
• Ensure textual concept lock: once a copy concept is agreed, changes to the creative direction must be formally recorded in the PMO with justification;
• Use generative AI (Claude, ChatGPT) as a tool to accelerate first drafts, refining outputs with creative judgment and brand alignment before any approvals;
• Contribute to the Prompts Library with validated copy prompts, headline structures, and CTA frameworks that speed up future production cycles;
• Participate in the Quality Gate as the final copy reviewer, ensuring grammatical accuracy, appropriate tone, and zero brand-voice errors in deliverables.

Copywriter

Art Director

• Lead the visual execution of T2, T3 and T4 projects, ensuring fidelity to the Samsung Visual Identity System (VIS) and to each market’s guidelines;
• Coordinate the Art Assistant in the production and adaptation of T1 assets, setting priorities, reviewing deliveries and ensuring quality prior to the Quality Gate;
• Ensure visual concept lock: once a concept is approved, no significant aesthetic decisions should be reopened without a formal justification recorded in the PMO;
• Operate generative AI tools (Adobe Firefly Enterprise) to generate and refine visual assets, always within Samsung brand compliance limits;
• Adapt creative masters to the formats and specifications of each platform and market, maintaining visual consistency and cultural appropriateness;
• Participate in the Quality Gate alongside the Quality Gate Lead, performing the final visual review before any client delivery;
• Contribute to the Prompts Library for visual assets by documenting validated prompts and aesthetic parameters that accelerate future production cycles.

Senior Art Director

Business Intelligence Developer

• Extract, cleanse, and model data to support complex analyses for the Members area;
• Maintain and update dashboards and visuals in Power BI for monitoring and analyzing KPIs;
• Develop management reports and PowerPoint presentations with a focus on generating actionable insights;
• Support the Members team in daily activities and data-related processes;
• Collaborate with other areas such as Marketing and Media to ensure data integrity and relevance;
• Identify opportunities to improve processes and methodologies for data analysis.

BI Analyst, Mid-level

Customer Success Manager

• Liderar o planejamento das campanhas de CRM, incluindo GTM, ofertas, calendário comercial e ativações sazonais.**• Conectar CRM aos objetivos de negócio do cliente, indo além de engajamento e conversão.**• Direcionar estratégias de audiência, canal, mensagem, personalização e pressão de contato.**• Apoiar o cliente na identificação de oportunidades de crescimento a partir de dados e aprendizados de campanha.**• Supervisionar a evolução das campanhas, automações e jornadas de CRM.**• Conduzir discussões estratégicas com cliente e stakeholders internos.**• Orientar e desenvolver o time de CRM, garantindo qualidade estratégica e consistência das entregas.