Copywriter

Cheil Brasil

Copywriter responsible for creating original copy and adapting content for Samsung across LATAM markets. Collaborating with a creative team to ensure brand consistency and quality across all formats and platforms.

Posted 6/26/2026full-timeSão Paulo • 🇧🇷 BrazilMid-LevelSeniorWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

copywritingscript draftinggenerative AIDeepL Programmatical accuracycreative judgmentbrand alignmentportfolio developmentdigital copy creationtone of voice adaptation

Soft Skills

creative qualityproject managementattention to detailcultural appropriatenesscollaborationtime managementadaptabilitycommunicationcritical thinkingquality assurance

Tools & Technologies

ClaudeChatGPTPMOPrompts Librarydigital POS materialssocial media platformsvideo production toolsemail marketing softwarebanner creation toolsPDP development tools

Industry Keywords

advertising agencytechnologytelecomconsumer electronicsdigital marketingbrand voicecontent strategymultilingual copywritingLATAM marketsproduct launch

About the role

Key responsibilities & impact

Create original copy for all hub formats: posts, banners, videos, PDPs, e-mails, push notifications, and digital POS materials;
Adapt master copy for the six LATAM markets using DeepL Pro support, ensuring cultural appropriateness and adherence to Samsung’s tone of voice in each market;
Draft scripts for short-form video and motion assets in coordination with the team;
Ensure textual concept lock: once a copy concept is agreed, changes to the creative direction must be formally recorded in the PMO with justification;
Use generative AI (Claude, ChatGPT) as a tool to accelerate first drafts, refining outputs with creative judgment and brand alignment before any approvals;
Contribute to the Prompts Library with validated copy prompts, headline structures, and CTA frameworks that speed up future production cycles;
Participate in the Quality Gate as the final copy reviewer, ensuring grammatical accuracy, appropriate tone, and zero brand-voice errors in deliverables.

Requirements

What you’ll need

Experience as a copywriter in an advertising agency, preferably on technology, telecom, or consumer electronics accounts;
Include a portfolio with samples of digital copy: social media, short videos, banners, PDPs, and product launch materials;
Ability to work at high volume across multiple simultaneous projects while maintaining creative quality and fidelity to the brief for each delivery;
Intermediate to advanced Spanish.

Benefits

Comp & perks

Health and Dental insurance.
Life insurance (MetLife).
Meal or grocery allowance (Pluxee).
Wellhub.
Maternity/Paternity kit.
Company psychologist (in-house counseling).
Discounts on university tuition, language schools, and partnership with Sesc.
Performance reviews.
Birthday day off.
Discounts on Samsung products.