+A Educação

Data Scientist

• Develop new educational products based on insights, stakeholder interviews and validation with target audiences.
• Lead co-creation processes with partner institutions, aligning technical, academic and market requirements.
• Translate strategic concepts into comprehensive documentation, including pedagogical specifications, marketing guidelines and enablement materials for internal teams (sales, marketing, content).
• Define course positioning and value proposition, linking product attributes to market needs and competitive differentiators.
• Monitor the course lifecycle, collaborating on updates, maintenance and portfolio evolution initiatives.
• Analyze market, competitor and product performance data to recommend adjustments and new opportunities.

Senior Educational Product Analyst

Product Specialist

• Lead end-to-end product management, participating from strategic conception (discovery) through delivery and continuous evolution, in partnership with relevant departments;
• Plan, prioritize, and evolve the roadmap for products within the Platform A ecosystem, ensuring alignment with business strategy, growth objectives, and user needs;
• Lead product development and innovation initiatives based on business data, usage metrics, customer feedback, and insights from the Customer Success team;
• Translate business and user needs into clear requirements for the technical team, conducting refinements, writing user stories, and managing the backlog using DevOps/Agile practices;
• Work closely with technology teams throughout the entire development cycle, ensuring quality, technical feasibility, and delivery of value;
• Identify opportunities for new features, improvements, and new business models, supporting the creation of prototypes, MVPs, and hypothesis testing;
• Monitor market trends, educational technologies, and digital product best practices, anticipating movements and opportunities;
• Foster a culture of innovation by identifying and connecting intrapreneurs and stakeholders for strategic product development projects.

Customer Success Manager

• Analyze the sales funnel, plan and implement recurring communication workflows (drip campaigns);
• Create email marketing campaigns and campaigns for other communication channels;
• Manage leads in the marketing/sales funnel and customer relationships;
• Lead automation efforts across the tools used (Email, SMS, Push, WhatsApp);
• Structure data for lead/customer segmentation;
• Build and optimize a Lead Scoring strategy;
• Monitor sales data and the customer lifecycle;
• Implement a testing culture, data analysis, and a continuous improvement routine for implemented workflows, aiming for greater effectiveness and precision.

CRM Analyst

Customer Support

• Guide customers on best practices for using the solutions, focusing on quick time-to-value and efficient adoption of the platform;
• Deliver technical and functional trainings to standardize the use of the solution across Higher Education Institutions (HEIs);
• Monitor usage and contracted consumption (FTE), proactively addressing deviations and risks of low engagement;
• Execute Customer Success playbooks, performing proactive outreach to customers that show risks or strategic issues;
• Diagnose root causes of risk—such as low usage, value misalignment, or operational friction—and define clear action plans;
• Coordinate efforts on at‑risk accounts, prioritizing impact and scalability;
• Understand the context and business rules of HEIs to advise on correct solution usage;
• Serve as a point of support for customer ideas and needs, evaluating feasibility and providing guidance;
• Track critical tickets with the support team, ensuring progress and appropriate resolution;
• Communicate product roadmap and relevant improvements, aligning expectations with customers;
• Facilitate workshops and group sessions to align objectives when applicable;
• Support the support team on complex cases that require deeper customer context.

Customer Success Analyst

QA Engineer

• Planejar as atividades de teste ao longo do ciclo de vida do projeto de software;
• Conduzir e gerenciar processos e métricas de qualidade;
• Realizar testes exploratórios e manuais na aplicação;
• Projetar testes, identificando e criando cenários de teste e scripts para automação;
• Definir os resultados esperados para cada cenário e script de teste;
• Gerenciar os dados de testes;
• Executar os casos e scripts de testes definidos para o projeto;
• Identificar, analisar e descrever falhas e defeitos do software;
• Propor melhoras de processo voltados a melhora da qualidade do software.

Analista de Qualidade, QA

Bookkeeper

• Assist in recording accounting documents
• Support the preparation of reports such as trial balances, financial statements, and other basic financial reports
• Assist in organizing documents and information requested for internal or external audits
• Perform account reconciliations

Accounting Assistant

Financial Planning and Analysis

• Manage the expense budget, ensuring proper allocation of resources and financial monitoring
• Handle financial reporting and reconciliations with Higher Education Institutions (HEIs) and centralize partners' result calculation requests
• Participate in results presentation and accountability meetings, promoting transparency and critical analysis of metrics
• Serve as the focal point within the Planning team for partnership-related requests
• Manage cash and accrual views for HEIs, ensuring accuracy of financial information
• Validate cost allocations across all areas, ensuring correct distribution of expenses
• Oversee the media platform, monitoring investments and results
• Supervise CAPEX control, ensuring compliance with investment plans
• Lead cadence meetings with package managers and Cost Center (CC) owners, promoting strategic alignment and efficient resource management

FP&A Analyst

Marketing

• Act as the liaison between internal clients and the Marketing teams
• Support the definition of priorities
• Participate in meetings and maintain relationships with internal clients to understand requests, pitch ideas, and coordinate with the creative team
• Document processes to record agreements
• Prepare briefings for the teams involved in the project
• Create meeting agendas
• Manage tasks and assignees within ClickUp
• Analyze data related to requests and team productivity, generating insights to help organize work
• Mediate situations, adjust deadlines, and negotiate with stakeholders involved in the production flow
• Monitor deliverables from the creative teams

Project Analyst – Marketing

Data Engineer

• Design and evolve the company's data warehouse, data lake, and lakehouse architecture;
• Create and optimize ETL/ELT workflows for data ingestion and transformation;
• Develop and maintain robust, scalable data pipelines;
• Perform database modeling following design patterns and dimensional modeling (Kimball);
• Configure and maintain data infrastructure on AWS;
• Support and improve existing infrastructure;
• Orchestrate data workflows using dbt and Prefect;
• Work with data warehouse platforms such as PostgreSQL, Redshift, and Snowflake;
• Ensure availability, performance, and reliability of data systems;
• Establish and enforce data governance across the company;
• Implement data engineering best practices and data quality measures;
• Provide support to governance and back-office teams;
• Collaborate with marketing, sales, technology, and other business teams;
• Develop automations, dashboards, and metrics to meet business needs;
• Translate business rules into technical data solutions.

• Updating bank balances;
• Monitoring payment flows;
• Recording transactions in the Protheus ERP: inter-account transfers, investments, redemptions;
• Participating in accounting close routines: recording income and taxes;
• Managing bank relationships, including updating account and corporate records;
• Liaising with the accounting team to address internal requests.