Social Media Manager

• Analyze and operationalize, as appropriate for each case, consumer contacts made on social media platforms, providing support, solutions, and entertainment.
• Ensure excellent communications and service solutions that foster the brand and protect both the consumer and the Salon Line brand.
• Accurately and objectively classify consumer mentions on social media for reporting, statistics, and crisis management purposes, following guidance from coordination.
• Participate in monitoring and crisis management processes, identifying, tracking, and analyzing sensitive mentions that could harm the brand's reputation.
• Meet deadlines and targets established by management and coordination.
• Ensure compliance with the Consumer Protection Code (Código de Defesa do Consumidor) in social media interactions.
• Ensure compliance with Salon Line's Customer Service Policy.
• Immediately report to coordination and management any operational issues or crisis cases that may impact the consumer experience with Salon Line or damage the brand’s reputation.
• Participate in initiatives to foster and develop the Customer Relations area.
• Propose continuous improvements to the processes of Salon Line's social media customer service area.

Social Media Relationship Analyst

• Planning and organizing monthly content calendars
• Creating content for social media platforms (Instagram, Facebook, LinkedIn, TikTok, among others)
• Scheduling and managing posts via Meta Business Suite
• Writing scripts for videos and audiovisual content
• Supporting the creation of creatives, scripts, and copy for Meta Ads campaigns
• Monitoring trends and supporting content strategy

Social Media Specialist

• Responsible for updating, monitoring, and creating content for the brand's official pages;
• Scheduling posts;
• Creating social media plans;
• Mapping relevant dates to address in content planning;
• Editing photos and videos for social media;
• Interacting with the audience on social media (including off-hours).

Intern, Social Media

• Criar pautas e ideias de conteúdo para Instagram, Facebook, TikTok e outras plataformas.
• Desenvolver legendas e textos para publicações.
• Acompanhar tendências e oportunidades de conteúdo.
• Auxiliar na criação de roteiros para vídeos e conteúdos estratégicos.
• Interagir com os times de marketing, tráfego e design para garantir alinhamento das ações.
• Acompanhar métricas básicas de desempenho e sugerir melhorias.

Social Media

• Develop and lead an end-to-end social media strategy for TikTok and Instagram, built from the ground up.
• Define content pillars, positioning, and a consistent posting cadence.
• Turn the client's ideas into polished short-form content.
• Produce and edit content end to end, including Reels, TikTok, Shorts, and short-form videos, graphics, captions, and copy.
• Lead the personal rebrand and establish a cohesive, premium, education-first identity.
• Create content that educates audiences on life insurance, family protection, and generational wealth in an accessible, non-salesy way.
• Grow the accounts organically to drive inbound interest, community, and referrals.
• Track engagement, report on performance, and continuously refine the approach.

Social Media Strategist – Instagram, TikTok

• Generalist, strategic perspective to handle publishing, monitoring and community management (responding);
• Plan, schedule and publish social media content while monitoring channel performance;
• Continuously monitor major platforms for trends, emerging formats and relevant cultural conversations;
• Identify real-time opportunities for activations and timely content;
• Interact directly with the audience (responding), strengthening relationships and managing the community;
• Conduct social listening focused on the brand, competitors and audience behavior;
• Analyze metrics and KPIs, recommending improvements and continuous optimizations to digital strategies.

Junior / Mid-level Social Media Analyst

• Support the development and execution of social media strategies across multiple brands and platforms.
• Identify opportunities to increase audience engagement, community growth, brand awareness, customer acquisition, and retention.
• Ensure social media initiatives align with broader content, campaign, and business objectives.
• Monitor competitor activity, platform developments, and industry trends to identify growth opportunities.
• Assist in the development and management of social media content calendars.
• Coordinate content requirements across campaigns, product launches, promotional initiatives, and seasonal programs.
• Support content planning activities by identifying content gaps, opportunities, and priorities.
• Ensure content plans align with publishing schedules and campaign objectives.
• Generate content ideas, campaign recommendations, social-first concepts, and platform-specific content opportunities.
• Research emerging trends, creator content, viral formats, and audience interests.
• Monitor cultural moments and platform developments that may support brand engagement.
• Recommend new content formats and creative approaches that improve performance and audience engagement.
• Manage content publishing across social media platforms including Instagram, Facebook, TikTok, YouTube, X, LinkedIn, Pinterest, and emerging channels as required.
• Schedule and publish content according to approved content calendars and campaign plans.
• Optimize content for engagement, reach, retention, audience growth, and overall channel performance.
• Monitor comments, messages, reviews, tags, mentions, and social media conversations across channels.
• Engage with audiences in accordance with brand guidelines and community standards.
• Prepare regular social media performance reports and content summaries.

Social Media Content Strategist

• Plan, produce and publish daily content (text, photo and video) aligned with the communication strategy and the parliamentary office's work.
• Cover agendas, meetings, institutional events and activities in Porto Alegre and throughout the state, with availability to travel.
• Monitor the political landscape, public debate and social media trends, identifying opportunities for real-time content production and adapting to different digital platforms (Instagram, TikTok, YouTube Shorts, among others).
• Ensure consistency of visual identity, positioning and tone of voice across all of the parliamentary office's communication channels.
• Plan and execute content strategies focused on reach, engagement and strengthening the parliamentarian's digital presence.
• Track social media performance indicators, proposing continuous improvements based on data and results.

Digital Strategist – Parliamentary Social Media

• Gestão Estratégica Editorial: Planejar e executar o calendário editorial de ponta a ponta, saindo do modelo reativo para uma estratégia de conteúdo pautada em pilares de autoridade ("Padrão Ouro do Mercado", "Máquina de Resultados", "Desconstruindo o RH"), garantindo consistência e voz de marca forte.
• Gestão de Performance e análise de dados: Analisar KPIs de rede social com profundidade, utilizando inteligência de dados para otimizar a performance, ajustar a rota de campanhas em tempo real e gerar insights acionáveis para o negócio.
• Gestão da Vitrine da Marca: Atuar como o guardião da estratégia do perfil oficial da Sólides, garantindo que o posicionamento esteja refletido na curadoria, na estética e na qualidade das entregas, mantendo a empresa à frente dos concorrentes.
• Integração Cross-funcional: Atuar como parceiro estratégico de Branding, Produto e Eventos, participando das definições de lançamento desde o início.
• Crescimento e Autoridade: Desenvolver e implementar estratégias de crescimento acelerado, focando na seniorização das entregas.

Especialista de Social Media

• Create graphics and visual assets for social media following clients' visual identity;
• Assist in the creation and development of graphic materials and digital campaigns;
• Edit short videos for social media using CapCut and Canva;
• Publish and schedule content on digital platforms;
• Support the team in organizing tasks and meeting deadlines;
• Contribute creative ideas for content and communication strategies.

Internship: Social Media

• Develop a strategic content calendar for Instagram, TikTok, Pinterest, YouTube Shorts and other relevant platforms;
• Plan institutional, promotional and seasonal campaigns;
• Develop content briefs aligned with the brands' commercial objectives and branding;
• Ensure visual consistency and brand positioning across digital channels;
• Participate in planning product launches, influencer activations and events;
• Create briefs for designers, videomakers and creators;
• Write copy for posts, captions, campaigns and strategic content;
• Organize the publishing schedule;
• Publish and monitor content on platforms;
• Adapt content according to trends and platform behavior;
• Support development of content focused on social SEO and organic discovery;
• Monitor comments, DMs and interactions;
• Support community and creator relationships;
• Identify opportunities for engagement and brand strengthening;
• Assist with influencer and ambassador activations;
• Monitor channel performance metrics;
• Create reports with insights and opportunities;
• Track growth in reach, engagement, retention and conversion;
• Work closely with the paid media team to amplify campaigns;
• Analyze trends, competitors and benchmarks in the maker/craft market.

Social Media and Content Specialist

• Develop and execute the editorial calendar and publishing schedule for the company’s digital channels, including Instagram, LinkedIn, the website and other institutional platforms
• Plan content topics aligned with communication, marketing and brand positioning objectives
• Collaborate with the Head of Communications to build content strategies aimed at strengthening the brand’s reputation
• Plan specific strategies for LinkedIn
• Produce content for social media, the website, newsletters, institutional campaigns and communication materials
• Translate technical information into accessible, strategic narratives for different audiences
• Write texts, captions, video scripts, interviews, case studies and institutional content
• Capture and perform basic photo and video editing
• Publish and update content on the institutional website using WordPress
• Apply SEO best practices and monitor website performance metrics

Mid-level Communications Analyst, Social Media

• Plan and execute Effecti's social media editorial calendar.
• Write captions, hooks, short scripts and copy for different content formats.
• Monitor trends, editorial topics and active conversations about public procurement, government purchases, technology and automation.
• Support the production of short videos, educational, corporate and product content.
• Participate in hosting, assisting or running live streams, broadcasts and real-time coverage on Effecti's social channels.
• Schedule posts and manage the approval workflow with the teams involved.
• Monitor comments, messages and mentions on social media, escalating to the appropriate teams when necessary.
• Analyze channel performance metrics and recommend improvements for future content.
• Support marketing campaigns, events, webinars, product launches and employer branding initiatives.
• Attend events, recordings and external brand activities, including travel when required.
• Ensure social communications are aligned with Effecti's tone of voice and brand positioning.

Social Media, Mid-level

• Planejar, produzir e publicar conteúdos para redes sociais.
• Criar artes, vídeos, reels, stories e materiais visuais alinhados à identidade da marca.
• Cobrir eventos, feiras, treinamentos e ações da empresa, registrando fotos e vídeos em tempo real.
• Desenvolver conteúdos voltados para o segmento de hotelaria, destacando tendências, cases, produtos e soluções.
• Realizar captação e edição de vídeos curtos para redes sociais.
• Acompanhar tendências de mercado, formatos e novidades digitais para gerar conteúdos relevantes.
• Apoiar campanhas de marketing e ações comerciais com materiais criativos e rápidos.

• Develop and implement the editorial calendar and content strategies for social media;
• Structure and write briefs, copy, and creative scripts always aligned with the client's tone of voice and values;
• Create clear, detailed, and inspiring briefs to guide the design team;
• Actively monitor platforms (TikTok, Instagram, X/Twitter, etc.) for trends and hot topics to propose opportunistic (real-time) content and activations;
• Perform technical, grammatical, and brand-alignment reviews, ensuring the final quality of own deliverables and materials produced by peers;
• Map, select, and manage relationships with influencers and content creators who align with the brand fit;
• Oversee the full influencer journey, from briefing and script approvals to posting and results collection;
• Work in constant synergy with operations to ensure agile workflows and project delivery.

Social Media Analyst

• Evaluate the relevance and appropriateness of social media ads by assessing their usefulness and accuracy.
• Utilize an external platform to rate ads and identify any misleading content.
• Gain insights into people's preferences regarding online advertisements and understand the reasons behind their preferences.
• Share your perspective on ads within the platform.
• Engage daily by logging into the designated social media site to assess and rate a batch of ads aligned with your unique interests.
• Commit to spending one hour daily, five days a week, evaluating ads exclusively on a personal computer (desktop/laptop).
• Demonstrate a willingness to view and evaluate potentially offensive content.

Social Media Ads Evaluator, Native English Speaker

• Work on the shopping center’s social media routine, supporting the construction, organization and execution of the editorial calendar.
• Develop social-first content ideas for Instagram, TikTok and equivalent channels, taking into account native formats, consumption behavior and each platform’s codes.
• Assist in creating scripts, captions, hooks, supporting texts and copy for organic content when needed.
• Provide writing support at specific moments, such as the absence or leave of the account’s primary copywriter.
• Participate in content meetings, creative alignments and strategic discussions with planning, creative, account, media and production teams.
• Support on-site shoots, including mobile recordings, assistance during recordings with production companies and/or mobile makers, and decision-making in the field.
• Capture simple mobile content with an eye for behind-the-scenes, experiences, stores, events, activations, audience behavior and day-to-day opportunities.
• Identify real-time content opportunities, turning events, dates, mall movements and social trends into actionable editorial ideas.
• Help organize requests, references, scripts, briefs and materials required for content production.
• Ensure consistency of language, tone of voice and positioning of Shopping Center Norte across digital content.

Social Media, Social-First Content

• Manage and grow the company's TikTok and Instagram accounts
• Create, schedule, and publish social media content
• Develop content ideas based on platform trends and audience engagement
• Maintain a consistent posting schedule and content calendar
• Monitor social media performance and identify opportunities for growth
• Perform light video editing for short-form content
• Create banners, informational graphics, and branded memes
• Ensure content aligns with brand guidelines and messaging
• Use scheduling tools to organize and publish content efficiently

Social Media Manager jobs in Brazil

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Social Media Relationship Analyst

Social Media Specialist

Intern, Social Media

Social Media

Social Media Strategist – Instagram, TikTok

Junior / Mid-level Social Media Analyst

Social Media Content Strategist

Digital Strategist – Parliamentary Social Media

Especialista de Social Media

Internship: Social Media

Social Media and Content Specialist

Mid-level Communications Analyst, Social Media

Social Media, Mid-level

Social Media

Social Media Analyst

Social Media Ads Evaluator, Native English Speaker

Social Media, Social-First Content

Social Media Manager