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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in social media management, content planning, and community engagement, with a strong focus on analyzing metrics and optimizing digital strategies based on audience behavior and trends.
Highest-signal resume keywords
Social Media ManagementContent PlanningCommunity EngagementMetrics AnalysisTrend Awareness
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Social Media Content PublishingSocial ListeningKPI AnalysisDigital Strategy Optimization
Soft Skills
Strong Writing SkillsExcellent Verbal CommunicationInterpersonal AbilitiesProactive AttitudeOrganizational Skills
Industry Keywords
Community ManagementAudience BehaviorCultural ConversationsEmerging Formats
About the role
Key responsibilities & impact- Generalist, strategic perspective to handle publishing, monitoring and community management (responding);
- Plan, schedule and publish social media content while monitoring channel performance;
- Continuously monitor major platforms for trends, emerging formats and relevant cultural conversations;
- Identify real-time opportunities for activations and timely content;
- Interact directly with the audience (responding), strengthening relationships and managing the community;
- Conduct social listening focused on the brand, competitors and audience behavior;
- Analyze metrics and KPIs, recommending improvements and continuous optimizations to digital strategies.
Requirements
What you’ll need- Heavy social media user with a keen awareness of trends;
- Previous experience in managing and monitoring social networks;
- Strong writing skills, excellent verbal communication and interpersonal abilities;
- Dynamic, proactive and well-organized profile.
Benefits
Comp & perks- Collaborative environment for knowledge exchange and networking opportunities with partners and clients;
- Potential access—depending on engagement or partner interest—to content, workshops and industry events organized or recommended by Macfor;
- Recommendations for literature and recognized methodologies to improve service delivery;
- Freedom to propose solutions, participate in strategic meetings and contribute suggestions across management, technology, growth and marketing;
- Full autonomy in choosing methods and strategies to meet contracted deliverables;
- Opportunity to develop new projects and grow.
