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Social Media, Mid-level
Effecti | Tecnologia para LicitantesSocial Media Manager focused on enhancing Effecti's digital presence through content planning and creation. Collaborating with teams to execute social media strategies effectively.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
social media managementcontent productionwriting skillsdigital literacyvideo editingimage editingcontent performance analysiseditorial calendar managementlive streamingB2B communication
Soft Skills
organizational skillscollaborationadaptabilitycommunicationtime managementcreativityattention to detailproblem-solvingteamworkflexibility
Tools & Technologies
PhotoshopAdobe toolsCapCutsocial media platformsanalytics toolscontent management systemslive streaming softwarevideo editing appsscheduling toolsapproval workflow systems
Industry Keywords
public procurementgovernment purchasestechnologyautomationmarketing campaignsemployer brandingeventswebinarsbrand positioningsocial communications
About the role
Key responsibilities & impact- Plan and execute Effecti's social media editorial calendar.
- Write captions, hooks, short scripts and copy for different content formats.
- Monitor trends, editorial topics and active conversations about public procurement, government purchases, technology and automation.
- Support the production of short videos, educational, corporate and product content.
- Participate in hosting, assisting or running live streams, broadcasts and real-time coverage on Effecti's social channels.
- Schedule posts and manage the approval workflow with the teams involved.
- Monitor comments, messages and mentions on social media, escalating to the appropriate teams when necessary.
- Analyze channel performance metrics and recommend improvements for future content.
- Support marketing campaigns, events, webinars, product launches and employer branding initiatives.
- Attend events, recordings and external brand activities, including travel when required.
- Ensure social communications are aligned with Effecti's tone of voice and brand positioning.
Requirements
What you’ll need- Bachelor's degree in Social Communication, Advertising, Journalism, Marketing, Public Relations or related fields.
- Experience managing social media, editorial calendars and content production.
- Strong writing skills, digital literacy and the ability to adapt tone and language according to the channel and audience.
- Comfortable participating in, supporting or leading live streams, broadcasts and other live social content.
- Familiarity with video and image editing tools for social content, such as Photoshop, Adobe tools, CapCut or quick editing apps.
- Familiarity with social media metrics and content performance analysis.
- Organized and able to handle multiple concurrent requests, approvals and deadlines.
- Availability to travel for external shoots, recordings, events and in-person brand activities.
- Ability to work collaboratively with multidisciplinary teams.
- Interest in technology, innovation, B2B communication and the public procurement market.
Benefits
Comp & perks- Meal allowance: R$ 770.00 loaded on a Flash card
- Home office allowance: R$ 230.00 loaded on a Flash card
- Health insurance: Company covers 100% of the monthly premium
- Dental plan: Company covers 100% of the monthly premium
- Mental health support program
- Pharmacy discounts
- Life insurance
- Partnership with OpenEnglish
- Coworking access through the Woba network (Brazil, Argentina, Mexico, Portugal)
- Birthday day off
- Welcome gift