Performance Marketing

• Leads Amazon International Advertising media management from end-to-end, including budgeting, planning, initiative leading, management, and reporting
• Monitors and optimizes performance across international markets, accounting for regional customer behavior, and marketplace-specific trends
• Collaborates with external agencies to identify testing opportunities across keyword strategy, ad placements, creative formats, and localization strategies tailored to international markets
• Creates and maintains a quarterly business review template to track key performance metrics and provide forward-looking insights and strategic recommendations
• Partners with agencies to uncover growth opportunities, optimize media mix, and evolve strategy based on performance data across multiple international marketplaces
• Designs and analyzes incrementality and lift tests tied to key brand moments such as promotions, marketing campaigns, product launches, and region-specific retail events
• Oversees competitive intelligence tools and establishes reporting processes to share insights across the organization
• Identifies growth opportunities across Amazon's suite of media products and communicates recommendations to internal stakeholders
• Partners cross-functionally with International eCommerce, Operations, and Brand teams to support global expansion initiatives

Performance Marketing Manager

• Develop and execute integrated demand generation campaigns targeting Corporate and SLED audiences, driving awareness, engagement, pipeline, and revenue growth.
• Own campaign execution across multiple channels, including email, paid social, display, search, webinars, content syndication, ABM programs, events, and emerging digital channels.
• Partner closely with Sales and BDR teams to ensure marketing-generated leads are acted on quickly, campaign performance is continuously improved, and pipeline targets are achieved.
• Monitor campaign performance daily and proactively identify opportunities to improve lead conversion, engagement, and pipeline creation.
• Collaborate with Product Marketing and Content Team to translate business priorities into compelling campaign themes, messaging, and content offers.
• Support account-based marketing programs focused on strategic accounts and key growth opportunities.
• Work closely with Marketing Operations to ensure accurate tracking, reporting, attribution, and lead flow management.
• Maintain campaign calendars, project plans, and execution timelines while managing multiple concurrent initiatives.
• Leverage AI, automation, intent data, and emerging technologies to improve campaign efficiency, personalization, and scale.
• Continuously test, learn, and optimize campaign performance through experimentation and data-driven decision making.

Campaign Marketing Manager – Corporate, SLED

• Assist search marketing team to execute paid search strategy across web and mobile app ecosystems
• Conduct advanced keyword research, competitive analysis, and audience targeting optimization
• Manage campaign budgets, bids, and performance optimization to achieve target KPIs alongside Managers
• Implement and test Custom Product Pages (CPPs) to maximize conversion rates
• Analyze ASA performance data and provide actionable insights for continuous improvement
• Build, launch, and optimize Google Ads search campaigns for web and mobile app objectives
• Develop and execute Bing Ads search campaigns to complement Google search strategy
• Design and manage App Campaigns for app install and optimize to in-app performance goals
• Implement advanced bidding strategies and creative optimization
• Optimize campaigns based on Acquisition Goals and company KPIs
• Launch integrated paid search campaigns across web and mobile app funnels
• Monitor mobile attribution and in-app events through AppsFlyer
• Execute regular A/B testing of ad copy, landing pages, CPPS (Custom Product Pages) and bidding strategies
• Provide regular performance reports with actionable insights and recommendations

Paid Search Coordinator

• Serve as the day-to-day relationship holder with the media AOR and ACS
• Execute in-house ad-hoc social and search media investments and strategies
• Work with Strategic Marketing, Project Management and Creative to translate media briefs and plans into marketing tactics and deliverables
• Lead integration of first party data strategy and audience modeling to inform paid media strategy and drive acquisition, retention and reactivation among key opportunity segments
• Work alongside digital marketing team on web analytics, KPIs, pixels, conversions, forecasting, analytics, associated web traffic and SEO as it relates to media planning and buying

Paid Media Manager

• Builds campaign execution plans and coordinates cross-channel delivery for assigned initiatives.
• Manages timelines, dependencies, and launch-readiness checklists to ensure on-time delivery.
• Coordinates creative, content, operations, and stakeholder review cycles.
• Ensures tracking readiness, including UTM setup, naming conventions, and conversion actions.
• Executes paid activation within established standards, where applicable.
• Partners analytics to instill a continuous improvement culture across tactics, setting benchmarks and developing playbooks for future use.
• Partners with business-unit stakeholders to align campaign activity to milestones, launches, and conversion goals.

Multi-Channel Campaign Manager – Orthopedics

• Own paid media agency and strategy across Meta, Google, Pinterest, and Bing
• Manage channel budgets, pacing, and investment allocation
• Monitor and optimize key performance metrics
• Collaborate with agency partners to develop and execute acquisition strategies
• Lead lifecycle marketing strategy through Klaviyo in partnership with agency
• Optimize key customer journeys
• Serve as the primary point of contact for our marketing agency partners
• Develop campaign briefs that align business objectives, seasonal priorities, and brand initiatives
• Own attribution reporting and performance analysis across marketing channels
• Manage product feeds across advertising and marketplace channels

Performance Marketing Lead

• Work across multiple accounts and industries for a variety of agency clients
• Provide personalized service for clients
• Analyze campaign performance metrics and implement improvements
• Collaborate effectively in a team environment

Paid Media Specialist

• You run all paid media on Meta for our program: targeting, testing structure, pacing, every optimization decision.
• You diagnose at the concept level, is this angle dead or is it the hook.
• You develop the concepts, write the hooks, and script the funnel.
• Once you're in the creative, turning our coaching calls and winning angles into organic content and YouTube scripts.
• You'll run a weekly group coaching call with our students.

• Own growth strategy across a book of business, lead a team of paid media analysts and creative strategists.
• Aggressive, efficient Meta scaling - scaling to six figures per day when the unit economics support it.
• Full-funnel paid media strategy across Meta, Google, and TikTok - with a clear hierarchy of where to push and where to protect margin.
• Diagnose performance issues at the level of creative, audience, offer, landing page, or checkout - and you know which one to fix first.
• Creative strategy leadership alongside our creative team.

Head of Growth, Paid Media

• Own paid search strategy across Google Ads and Microsoft Advertising for a portfolio of commerce-driven clients, with Shopping, Performance Max, and standard search working as one system.
• Treat feed optimization as a core discipline: audit, restructure, and continuously improve product feeds (titles, attributes, GTINs, custom labels, supplemental feeds) to maximize coverage, relevance, and ROAS.
• Architect campaign and feed segmentation strategies that give buyers control inside increasingly automated, AI-driven products.
• Partner with clients and internal teams on the full shopping experience — landing pages, PDP quality, merchant feed health, promotions, and conversion tracking — so media spend lands on a page that converts.
• Set the measurement frame: ROAS, new-customer acquisition, margin-aware bidding, incrementality, and feed-level performance diagnostics.
• Lead, mentor, and grow a team of search and feed specialists; raise the bar on QA, hygiene, and documentation.
• Stay ahead of platform changes — Performance Max evolution, AI Max, retail media adjacencies, and the shift toward signal- and feed-driven buying — and translate it into client roadmaps.
• Act as a senior point of contact for clients: present strategy, defend recommendations with data, and build trust.

Associate Director, Paid Search, Feeds & Shopping

• Lead the end-to-end trafficking process within CM360, including placement creation, creative assignment, and tracking ad delivery.
• Manage advanced floodlight configurations and Amazon tags, including custom variables and enhanced conversions.
• Manage strategic account architecture set up to align with clients business, measurement and goals.
• Oversee the implementation of complex 3rd-party tracking (e.g., IAS, DoubleVerify) to maintain brand safety and viewability standards.
• Provide QA for all campaign assets, ensuring technical specifications, landing pages, and tracking pixels are functioning perfectly before launch.
• Monitor daily delivery and discrepancies, proactively troubleshooting ad serving issues or data mismatches between platforms.
• Optimize ad server settings (frequency capping, rotation, and sequencing) to maximize campaign efficiency and reach.
• Analyze and report on cross-channel performance, leveraging CM360’s attribution modeling to provide a unified view of the customer journey.
• Utilize Report Builder and Data Studio to create custom dashboards that highlight delivery trends and actionable technical insights.
• Act as the primary technical point of contact for internal teams (Programmatic, Paid Social, Search) to ensure integrated tracking across the full media stack.
• Lead technical onboarding for new clients, establishing best practices for account structure and naming conventions.
• Assist in quarterly or monthly client sessions, presenting strategic insights that align with client business objectives and KPIs, while proactively identifying new opportunities to enhance performance.

Campaign Manager, Ad Ops – Temporary

• Own Kin's paid social campaigns end-to-end — audience targeting, bid strategy, ad concepts, and budget allocation — with an initial focus on scaling spend on Meta and expanding to additional platforms as value is proven out
• Build and optimize display and programmatic advertising campaigns across the Google Display Network and other relevant placements, driving awareness and consideration among target homeowner audiences with a sharp eye on downstream conversion metrics
• Lead Kin's remarketing and retargeting strategy across paid social and display, building audience segments based on site behavior, quote progress, policy status, and price competitiveness to turn abandoned quotes into bound policies
• Define audience strategy for both prospecting and retargeting across paid social and display, demonstrating deep knowledge of Kin's target customer and the right platform-specific levers to pull
• Develop creative briefs and testing roadmaps in partnership with the design team, running structured tests across copy, visuals, formats, and CTAs to continuously improve performance
• Monitor campaign performance daily and drive data-driven optimizations to hit efficiency and volume targets, partnering with Marketing Analytics to build reporting that produces meaningful, actionable reads on every test
• Partner cross-functionally with Organic Social, Product, Marketing Analytics, and Brand & Content teams to achieve acquisition goals
• Use LLMs, including Claude, to accelerate iteration and execution — taking campaigns from idea to in-market faster and enhancing performance analysis once campaigns are live

Growth Marketing Manager, Paid Social, Display

• Develop and oversee multi-channel programmatic media strategies including Display, OLV, CTV, DOOH, Audio, and Native.
• Identify third-party data segments, manage audience lists, and curate publisher lists.
• Negotiate and implement direct and private marketplace (PMP) deals with media partners.
• Manage the entire campaign lifecycle, including setup, trafficking, QA, and launch within DSPs such as DV360 and Amazon DSP.
• Monitor campaign pacing, ad verification, brand safety, and viewability daily to ensure flawless execution.
• Execute continuous optimization through bid adjustments, targeting refinement, and A/B testing.
• Interpret and report on attribution models to illustrate the impact of programmatic tactics on the full funnel.
• Optimize campaigns through data-driven insights and performance tracking while highlighting key metrics, trends, and actionable recommendations.
• Leverage Google Analytics, Looker Studio, and Marketing Cloud Intelligence to track, measure, and report on the success of paid media campaigns.
• Collaborate with the immediate team and cross-departmentally on marketing strategies aligned with client business goals.
• Work cross-functionally with AdOps, SEM, and Paid Social teams to ensure integrated media strategies.

Programmatic Campaign Manager – Temporary

• Own B2C growth across paid, ambassador, organic, referral, partnerships, and event channels.
• Build and scale repeatable acquisition engines targeting healthcare student communities; prioritize by CAC efficiency and conversion potential.
• Plan, execute, and optimize campaigns across Meta and Google (with room to test new platforms).
• Own budget allocation with clear CAC and ROAS accountability; make data-driven reallocation decisions.
• Develop differentiated positioning for med, NP, and PA students.
• Translate product features into high-converting value propositions across ads, landing pages, and lead-gen assets.
• Partner with lifecycle/CRM to ensure demand captured at the top of the funnel converts.
• Identify and address drop-off points across the acquisition funnel.
• Execute student-facing events and conference activations.
• Build and test scalable programs, including ambassador initiatives, influencer partnerships, referrals, and organic growth tactics.
• Own demand gen reporting: track volume, quality, and cost of new trial starts and subscribers across all channels.
• Partner with product and content teams to align messaging and share user insights.
• Manage vendors and agency relationships; communicate results clearly across teams.

Senior Demand Generation Manager – B2C Growth

• Build and manage paid social campaigns in alignment with media plans
• Act as the primary contact and media expert for clients representing your assigned accounts
• Make swift optimizations to ensure optimal pacing and performance
• Provide clients with actionable insights and recommendations based on campaign goals and best practices
• Leverage Zeta’s Data Cloud to identify and target additional audiences for scale

Senior Paid Social Manager

• You own 100% of marketing-sourced pipeline across BH, Care, and Ed.
• You will set and manage pipeline targets by LOB, allocate budget across channels and segments, and report on marketing’s contribution to bookings.
• You will manage and develop a team of three Demand Generation Managers, each responsible for their respective LOB.
• You will build and scale multi-channel demand programs spanning paid search, paid social, display, ABM, email nurture, webinars, events, and thought-leadership content.
• You will serve as the primary marketing point of contact for paid media, ABM, and creative agency partners.
• You will track and optimize full-funnel metrics (MAL, MQL, SAL, SQL, Opportunity, Pipeline, ARR) across all three LOBs.
• You will partner with Sales leadership across all three LOBs to define funnel stages, establish shared handoff criteria, align on lead scoring and routing logic, and build structured feedback loops that improve lead quality and campaign effectiveness over time.
• You will own the organic growth strategy, including SEO and AI engine optimization, to expand discoverability across traditional search and AI-generated results.

Director, Demand Generation

• Build Hubspot landing pages, forms and emails and interpret results of open/click rates
• Validate and ensure accuracy of Hubspot lead and deal data
• Manage and optimize email banner campaigns via email signature tool
• Work alongside agencies and contractors for graphic design and paid media, requesting graphics and handing off assets to paid media contractor
• Create email and ad copy with the assistance of Claude and content team
• Analyze weekly performance data and surfacing insights to marketing team for fast decision making
• Gather and validate data from multiple sources to ensure accuracy and completeness
• Experiment with AI tools like Claude to automate repetitive tasks, generate ideas and create marketing assets

Performance Marketing Coordinator

• Campaign Management: Creation & ongoing optimization of lead generation campaigns in the orthodontic and dental niche.
• Performance Troubleshooting: Meeting certain KPIs within a range of budgets and across multiple media channels (primarily paid search, some Display, and Adroll remarketing).
• Strategy Identification: Proactively identifying key areas of opportunity & improvement within accounts. Working with the whole team to support and create new strategies.
• Data-Driven Analysis: Using various tools to analyze performance and recommend strategy (e.g., Auction Insights, Zip Analysis, Keyword Planner, Ad Preview Tool, Local Search Trends, etc.)
• Communication: Owning ad performance. Working with the Partner Success team to answer partner questions, communicate strategy updates, & provide recommendations.
• Budget Pacing: Daily monitoring of spend and bids to ensure clients are on track to hit monthly budget plans.
• Content Creation: Creating precise, quality ad copy specific to client goals and priorities.
• Online Tools: Using a range of online tools such as ClickUp, HighLevel (CRM), Slack, Zoom, Gmail, and Google Workspace.
• Continuous Improvement and Adaptability: Continually refine processes, identify and address challenges, and stay updated on industry trends and best practices, demonstrating adaptability and a commitment to delivering exceptional results in a dynamic and evolving digital marketing landscape.

Google Ads Specialist – Paid Media, Orthodontics & Dental

• Partner closely with the Demand Generation Manager to coordinate multi-channel campaigns, ensuring all digital assets (emails, landing pages, and ads) are synchronized and ready for launch
• Depending on your assigned segment, you will either develop strategies that prioritize task automation for resource-constrained small practices (Key Segment) or address more complex objectives like multi-site optimization, TCO, and staff retention (Strategic Segment)
• Assist in driving project timelines and keeping cross-functional teams like Creative, Operations, and Content perfectly aligned on upcoming deliverables
• Own the day-to-day tracking of marketing campaign performance metrics across the entire demand generation funnel, including MQLs, SALs, SQLs, and Pipeline
• Compile weekly and monthly performance reports, identifying key trends and providing initial observations to help optimize our marketing spend
• Maintain excellent data hygiene within our CRM and marketing automation platforms to guarantee reporting accuracy
• Support overall budget tracking and vendor management tasks while organizing internal documentation, campaign calendars, and creative brief repositories
• Schedule and prepare for weekly segment meetings, which includes collaborative agenda setting and capturing actionable next steps
• Attend strategic meetings for both segments and act as a central liaison between the Demand Gen and Sales Development teams to keep lead follow-up processes running seamlessly
• Stay updated on ModMed’s evolving product offerings to effectively articulate how our technology solves specific buyer pain points—whether providing "time-back" solutions for independent doctors or driving efficiency and positive staff environments for multi-site groups.

Demand Generation Specialist

• Program strategy & planning
• Build annual demand gen plan aligned to BU and Division priorities
• Define target audiences, channel mix, and budgets
• Partner with marketing managers on offers and messaging
• Campaign execution
• Receive creative/content assets from global marketing managers
• Execute multi-channel campaigns (email, web, paid, social, webinars, content syndication)
• Manage timelines, QA, and launch steps
• Marketing automation & lead management
• Own nurture flows, segmentation, and lead scoring logic
• Coordinate with Thermo Fisher's Bioproduction Group (BPG) sales/marketing ops on routing and follow-up
• Maintain campaign hygiene and compliance
• Analytics & optimization
• Track performance (CTR, MQL/SQL, pipeline influence, SQO/Win) and continuously optimize in partnership with BPG Marketing Analytics and BCD marketing
• Run A/B tests and optimize based on data
• Report insights and recommendations to stakeholders

Performance Marketing jobs in Florida

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Performance Marketing Manager

Campaign Marketing Manager – Corporate, SLED

Paid Search Coordinator

Paid Media Manager

Multi-Channel Campaign Manager – Orthopedics

Performance Marketing Lead

Paid Media Specialist

Performance Marketing Manager

Head of Growth, Paid Media

Associate Director, Paid Search, Feeds & Shopping

Campaign Manager, Ad Ops – Temporary

Growth Marketing Manager, Paid Social, Display

Programmatic Campaign Manager – Temporary

Senior Demand Generation Manager – B2C Growth

Senior Paid Social Manager

Director, Demand Generation

Performance Marketing Coordinator

Google Ads Specialist – Paid Media, Orthodontics & Dental

Demand Generation Specialist

Demand Generation Marketing Specialist, Biologicals and Chemicals