Customer Success Manager

• Definizione e implementazione della strategia CRM omnicanale e customer analytics coerente con gli obiettivi commerciali della Banca;
• Analisi della customer base e costruzione di modelli avanzati di segmentazione e profiling;
• Disegno e ottimizzazione dei customer journey lungo i principali momenti di contatto cliente;
• Valorizzazione dei dati interni e delle sinergie informative con le società di Reale Group;
• Sviluppo di modelli di propensione e supporto alle iniziative commerciali della rete;
• Coordinamento con funzioni interne (IT, Data, Coordinamento Commerciale, Pianificazione Commerciale, Risk Managment) per l’implementazione delle iniziative CRM;
• Contributo alla crescita della base clienti e all’incremento della penetrazione sui clienti di Gruppo.

CRM Specialist

• Manage accounts to support post-sales processes
• Oversee your accounts for trends and health
• Value-based account management – make sure our customers enjoy top features.
• Address all product-related queries on time
• Educate customers to use products effectively
• Provide Product/R&D with customers’ feedback to help identify potential new features or products
• Analyze customers’ needs and build mitigation plans with added features to meet their requirements
• Establish best practices

Partner Success Manager

• Responsible for CRM activities for the European markets
• Enhance the customer experience
• Boost the engagement levers and push the performances
• Execution of the CRM strategy for the EU market
• Increase brand awareness
• Drive traffic to the stores
• Increase customer frequency and conversion
• Analytical deep dives on the Regional Customer Base
• Promote effective prospect acquisition campaigns
• Design and execute the Regional CRM contact strategy and Calendar
• Accountable for Regional CRM Digital Campaign management
• Coordinate the supplier managing the CRM campaigns process
• Definition and execution of the most effective customer segmentation strategy
• Monitor Newsletter performances and propose corrective actions
• Definition of targets of customers for clienteling activities/in store activations

CRM Manager

• Serve as the primary, high-level liaison and trusted advisor for our Italian customer portfolio
• Drive the end-to-end implementation of our innovative payment process platform from kickoff to final rollout
• Identify onboarding bottlenecks proactively and resolve them cross-functionally through rigorous project tracking
• Lead comprehensive education sessions both remotely and on-site to ensure seamless product adoption by operational managers
• Upgrade existing clients to advanced feature sets by continuously demonstrating long-term strategic value
• Translate direct customer feedback into actionable project requirements for our internal product and engineering teams

Senior Customer Success Manager, Italy

• Drive quarter over quarter cloud revenue growth through assigned partners.
• Make territory analysis and planning for dedicated geographies.
• Perform account planning with all managed partners.
• Train new and existing partners on products.
• Guide partners through onboarding and enablement stage.
• Motivate partners to sell Acronis services to customers.
• Drive partner satisfaction acting as a trusted advisor.
• Engage and orchestrate internal resources to help partners’ growth.
• Maintain regular contact with every partner depending on priority.

Partner Success Manager – Italian Language Capability

• Owns the customer experience, journey (adoption and value capture) and renewal results for your assigned enterprise and key accounts
• Focus on customer intimacy
• Deliver business impact and innovation to a customer's business by truly understanding our customers' key business issues and opportunities
• Build and nurture key decision makers, influencers and senior management relationships across top accounts to solidify our partnership and commitment to the customer while penetrating the account deeper
• Understands the customers’ business environment, challenges and opportunities, and aligns AspenTech’s initiatives with the customers’ initiatives, ultimately, aligning AspenTech’s success to the customers’ business initiatives
• Acts as a trusted advisor throughout the entire lifecycle of a customer account following the initial sale through successful adoption and ultimately renewal with growth
• Ensure our solutions are understood that results in an increase in customer adoption and customer satisfaction
• Proactive customer contact and on-site visits to perform high level Executive Business Reviews, user group meetings, Road Maps, etc., to improve relationship and plan strategically with customers to help them meet their sales productivity objectives through the use of our products and services
• Collaborates with internal implementation consultants, sales account managers, and renewal representatives to develop and execute account plans, and initiate renewal and expansion opportunities to generate new revenue
• Work as part of the team to develop strategies for scale and growth
• Ability to effectively facilitate and lead cross-functional teams and resources; manage both with and without organization authority
• Delivers product insight and strategy advice for sales enablement, communication, and training initiatives
• Uncovers and mitigates any risk that threatens your Customers’ growth, satisfaction, or renewal; conceive and execute risk mitigation plans by utilizing all available AspenTech resources
• Responsible for nurturing assigned account base into long term strategic partnerships while increasing customer usage and adoption of solutions

Senior Customer Success Manager

Onboarding Specialist

• Help scale the Italian market and tackle operational backlog.
• Analyze customer and company profiles to determine eligibility.
• Review KYC/KYB documents throughout customer lifecycle.
• Draft detailed analytical reports for acceptance or rejection decisions.
• Provide operational support to level one (DTO) team as needed.
• Maintain high operational cadence to process accounts efficiently.

Customer Onboarding Officer – Italian Market

• Lead the planning and execution of global omnichannel client activations aimed at recruiting, retaining and upgrading clients, targeting both existing and prospective audiences.
• Oversee the full 360° client activation process, including budget ownership, client selection, objective definition, timeline planning, execution, performance tracking and post-activation follow-up.
• Curate meaningful and exclusive VIC experiences designed to strengthen loyalty and deepen emotional connection with the brand.
• Partner cross-functionally with Retail, Merchandising, Visual Merchandising and Marketing teams to ensure full alignment with brand values, business priorities and experience objectives.
• Coordinate regional execution to guarantee a consistent, elevated and brand-coherent client experience across all markets.
• Conduct market research to identify venues, partners and tailored activation formats, ensuring the highest quality standards while maintaining cost efficiency.
• Develop structured omnichannel client journeys across multiple touchpoints, combining 1-to-1 and 1-to-many engagement initiatives.
• Design and manage client outreach strategies across CRM client clusters, overseeing calendar planning, client targeting, execution and performance monitoring.
• Collaborate closely with Marketing, Merchandising, Retail and eCommerce teams to deliver client communications that are impactful, brand-aligned and consistent across regions.
• Oversee client database management, ensuring data accuracy, consistency and quality across all regions.
• Define, monitor and analyze CRM KPIs to track client recruitment, retention, conversion and upgrading across all segments.
• Collaborate with the Training team to equip Store Teams with the right tools, guidelines and best practices to support effective client engagement and structured follow-up.
• Support the global rollout of new CRM and clienteling features, ensuring clear communication, alignment and adoption across regions.
• Work closely with Business Intelligence, IT and Retail teams to enhance CRM reporting and data insights.

CRM & Client Experience Account

• Develop and maintain strong relationships with customers and act as the primary point of contact for an assigned group of customers.
• Gather feedback from customers and communicate that to the product team to inform future product enhancements.
• Provide product demonstrations and presentations to customers as needed.
• Identify opportunities to upsell or cross-sell additional products or services to existing customers.
• Assist new customers with the onboarding process, helping them get set up and familiarized with the product or service.
• Provide training and educational resources to customers to help them optimize their use of the product or service.
• Collaborate with internal teams, including sales, support, and product development, to ensure a seamless customer experience.

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