Zenity

Performance Marketing

• Own end-to-end campaign execution: intake, planning, build, QA, launch, and post-launch reporting
• Write and edit campaign copy across channels, including emails, landing pages, and ad creative, adapting from existing content assets and messaging frameworks set by the Content and Product Marketing teams
• Schedule and lead campaign kickoff calls with clear agenda, roles, risks, and outcomes
• Build and manage Asana project trackers with tasks, timelines, dependencies, and owners
• Create campaign templates, naming conventions, workflows, and documentation
• Manage a single source of truth for campaign status, deliverables, approvals, and risks
• Work with Marketing Operations and RevOps to build dashboards tied to attribution, pipeline, and velocity
• Build AI agents to automate reminders, handoffs, briefs, approvals, QA checks, and post-launch updates
• Lead weekly campaign reviews, sharing status, blockers, and mitigation actions
• Coordinate timelines, QA, and deliverables with creative agencies and paid media partners
• Run post-campaign retrospectives, document learnings, and improve workflows and templates
• Support segmentation and audience targeting with PMM and operations teams
• Enable teams on new templates, workflows, and AI agents
• Review campaign performance and share insights with team to guide decisions, prioritization, and experimentation

Marketing Campaign Manager

Product Manager

• Help crystalize and evolve category narrative, positioning, messaging strategy as market develops
• Translate complex technical concepts into business value and outcome driven customer and partner messaging
• Ensure consistency across product marketing, campaigns, field messaging, partner motions, analyst engagement
• Help establish strategic competitive positioning and market differentiation
• Lead enterprise product positioning, launches, and cross-functional GTM execution
• Partner closely with Product to provide insights on market direction and trends
• Equip teams with messaging, enablement content, competitive intelligence, and field assets
• Support pipeline growth and enterprise adoption through strong positioning & GTM execution
• Drive partners positioning, joint GTM strategy across strategic tech & global service integrations and channel partners
• Develop joint GTM motions that extend market reach and category influence
• Ensure partners can articulate the value of Agent Security and Zenity’s differentiated approach
• Partner with Zenity Labs + SMEs to amplify research, technical insights, education initiatives
• Help translate research into market-facing narratives, thought leadership, customer education
• Partner with Zenity Security and Policy advocacy team to support activities with key industry standards communities including OWASP, MITRE, NIST, and CSA

Head of Product – Partner Marketing

Marketing

• Move fast and set the pace, Zenity is building category leadership in real time and this function can't lag behind the market or the product.
• Define the category story in close partnership with the CTO and Product team.
• Oversee product launch strategy and cross-functional GTM coordination.
• Ensure the field is equipped to execute the narrative: sales decks, battlecards, competitive positioning, and solution briefs.
• Define the narrative and messaging strategy for Zenity's partner ecosystem across technology, channel, and strategic alliance types.
• Ensure the partner marketing motion, enablement, joint GTM plays, and co-sell content is built and running.
• Ensure partners can clearly and consistently articulate Zenity's value.
• Set the strategic direction for independent research that uncovers what the market doesn't know yet and feeds signals directly back into the product roadmap.
• Define how Labs findings are positioned in context of the product and market, whether they reinforce product direction or stake out territory ahead of it.
• Ensure Labs research reaches the right audiences and shapes how the market thinks about the category.

VP of Ecosystem Marketing

Artificial Intelligence

• Own end-to-end campaign execution: intake, planning, build, QA, launch, and post-launch reporting
• Write and edit campaign copy across channels — including emails, landing pages, and ad creative — adapting from existing content assets and messaging frameworks set by the Content and Product Marketing teams
• Schedule and lead campaign kickoff calls with clear agenda, roles, risks, and outcomes
• Build and manage Asana project trackers with tasks, timelines, dependencies, and owners
• Create campaign templates, naming conventions, workflows, and documentation
• Manage a single source of truth for campaign status, deliverables, approvals, and risks
• Work with Marketing Operations and RevOps to build dashboards tied to attribution, pipeline, and velocity
• Build AI agents to automate reminders, handoffs, briefs, approvals, QA checks, and post-launch updates
• Lead weekly campaign reviews, sharing status, blockers, and mitigation actions
• Coordinate timelines, QA, and deliverables with creative agencies and paid media partners
• Run post-campaign retrospectives, document learnings, and improve workflows and templates
• Support segmentation and audience targeting with PMM and operations teams
• Enable teams on new templates, workflows, and AI agents
• Review campaign performance and share insights with team to guide decisions, prioritization, and experimentation

Marketing Campaign Manager

Head of Product – Partner Marketing

VP of Ecosystem Marketing

Marketing Campaign Operations – AI Manager