Vector Security

Digital Marketing

• As a Digital Marketing Specialist, you will be responsible for executing and maintaining core digital marketing initiatives that directly support business growth
• This includes ownership of website updates through Optimizely, email marketing execution, CRM lead flow alignment, and creation of actionable reporting using CRM and operational systems such as Optimizely and Microsoft Dynamics 365
• Maintain, update, and optimize all company websites using Optimizely CMS, including pages, blocks, assets, forms, and templates
• Build and publish landing pages using existing templates and content blocks
• Monitor site performance, SEO health, and analytics
• Apply SEO fundamentals, including metadata, headings, alt text, accessibility, internal links, and URL hygiene
• Support GEO (Geographic SEO) by updating localized content, local landing pages, and regional variations
• Support AEO (Answer Engine Optimization) by formatting content for featured snippets, FAQs, and structured content formats
• Collaborate with IT for basic technical updates, resource changes, and troubleshooting
• Build, deploy, and optimize email campaigns using Constant Contact and/or D365 Customer Engagement (CE)
• Use AI tools for subject line optimization, content suggestions, personalization, and engagement scoring
• Develop automated journeys and nurture flows
• Manage audience segmentation, subscriber lists, and data hygiene
• Collaborate with Head of Digital and other stakeholders to ensure seamless Optimizely → D365 lead and contact alignment
• Report on email metrics and make optimization recommendations
• Pull basic reports from GA4, Optimizely email analytics, and D365 leads
• Maintain simple reporting templates and dashboards in Excel
• Track KPIs monthly and support senior team members with deeper analysis
• Provide early-stage insights and provide recommendations, with coaching as needed
• Assist with paid media tasks such as UTM tagging, landing page setup, and QA
• Support pixel and tag placement with IT guidance
• Help internal teams with digital marketing needs and content updates

Digital Marketing Specialist

Account Manager

• Responsible for developing, managing, and expanding strategic national accounts within a defined vertical market and/or region across North America
• Achieve or exceed targeted sales goals at a rate and profit margin that align with the strategic business plan
• Collaborate with internal teams to ensure successful pre-sales planning, deal execution, and post-sales support
• Lead the proposal response process including RFPs, presentations, and tailored solutions
• Represent the company at trade shows, industry events, and networking opportunities
• Identify, prospect, and secure new national/enterprise accounts
• Build and maintain a robust sales pipeline to meet or exceed sales targets
• Expand penetration within existing accounts by developing strong relationships with key stakeholders
• Analyze market trends, customer needs, and competitive landscape

National Account Manager

Business Development Rep

• Meet established sales quotas assigned for multifamily between individual and joint branch sales within assigned territory
• Serve as the subject matter expert to assist in system design by recommending the best solutions for the application
• Serve as a project liaison between sales and operations to ensure successful project deployments
• Participate in required project meetings, project starts, and site visits when applicable
• Support the local branches in the territory through multifamily sales training and continued awareness, and by assisting in product demonstrations and presentations in the branches
• Create sales opportunities to assist in individual and branch production through industry trade shows, related trade association networking meetings, prospecting, and cold calling
• Build and maintain client relationships by staying engaged with customers with any product updates and system/account reviews with consistent communication to key accounts

Multifamily Business Development Manager

Security Engineer

• Meet or exceed monthly and annual sales quotas.
• Prospect for new clients and establish mutually beneficial relationships with existing clients to obtain referrals to develop into new sales.
• Inspect and review physical premises, design system requirements in accordance with client’s needs.
• Prepare documents according to establish company guidelines.
• Close sales and offer exceptional customer service & follow-up.
• Monitor job progress, demonstrate operation of security system including a final “walk-through” with clients.

Outside Sales Representative – Home Security Solutions

Sales

• Develop and implement various sales training programs for commercial and residential sales representatives.
• Train and transition newly hired members of the sales team within the Vector branches.
• Ensure consistent baseline training for all new commercial and residential sales hires.
• Work with sales directors on best practices for existing sales representatives.
• Coach existing sales representatives on best practices to maintain expected sales quotas.
• Communicate with key approved vendors on training support documents and videos.
• Stay current with training trends and attend external training seminars as needed.

Sales Trainer

• Meet established sales quotas assigned for multifamily between individual and joint branch sales within assigned territory through a combination of individual sales production and supporting the sales process with sales reps throughout the branches within the territory.
• Serve as the subject matter expert to assist in system design by recommending the best solutions for the application.
• Serve as a project liaison between sales and operations to ensure successful project deployments.
• Participate in required project meetings, project starts, and site visits when applicable.
• Support the local branches in the territory through multifamily sales training and continued awareness, and by assisting in product demonstrations and presentations in the branches.
• Create sales opportunities to assist in individual and branch production through industry trade shows, related trade association networking meetings, prospecting, and cold calling.
• Build and maintain client relationships by staying engaged with customers with any product updates and system/account reviews with consistent communication to key accounts.

Business Development Manager – Multifamily

• Responsible for the administrative and supervisory oversight of residential and commercial sales
• Assist GM in partnering with operations to support a complete customer experience
• Use technical, organizational, and customer knowledge to assist Sales Representatives
• Report results and forecasts to branch and home office management
• Responsible for market penetration and development
• Maintain positive customer relations
• Monitor competition by gathering current marketplace information
• Create marketing initiatives related to sales activities
• Review proposals for customers with Sales Representatives
• Responsible for the recruitment, onboarding, and development of new commercial sales representatives

Sales Manager

Customer Support

• Receive inbound communications from customers via multiple channels including phone, chat, email and text and provide positive customer experiences while adhering to quality standards and real-time first call resolution.
• Enter accurate and complete documentation of all customer interactions into the business application.
• Review open work orders, research, and make outbound calls, emails, texts, and chats to customers to identify and resolve potential issues.
• Discuss our referral program as well as new products and offerings with our customers.
• Increase our service level by achieving individual call metrics which are reviewed on an ongoing basis.

Customer Experience Associate – Call Center

Learning and Development

• Responsible for training new hires and providing introduction to VSN team structure and workflow processes
• Performs training needs assessment and creates new training modules as needed or requested by functional leaders
• Manages onsite trainings for colleagues at customer sites
• Welcome new hires with prepared onboarding kits and an office tour (for non-remote employees)
• Provide necessary technical assistance to new hires to setup hardware and software
• Create the new hire curriculum and consistent training programs for all employees
• Give overview of software platform (i.e. D365 & Mastermind)
• Assign additional Vector Learn trainings to employees for soft skills and technical skills reinforcement
• Review new hire feedback after 30 days and determine if additional training is needed
• Conduct needs assessment and create or assign trainings every month
• Provide instructor-led training and ensure courses are added to Vector Learn
• Run Vector Learn reports to determine completion progress and publish results
• Follow-up with employees for required courses assigned and ensure timely completion
• Draft, update, and organize D365 trainings and documents
• Organize and manage customer site visits and perform necessary administrative functions
• Coordinate with vendors and identify training needs and draft training programs for employees
• Compile, update, and disseminate QA reporting

Training Specialist

• Responsible for selling Vector’s residential and commercial solutions and achieving bookings, recurring revenue, profit margin and units' targets
• Proactively schedule sales appointments with current and prospective customers
• Maintain a viable pipeline of potential future sales leads
• Ensure that all documentation is tracked in the company’s CRM platform for management visibility
• Maintain in-depth product knowledge via ongoing training and required certifications
• Educate customers about various residential and commercial solutions
• Uphold relationships with clients to ensure satisfaction and needs are met
• Identify ways to market products to new consumers

Digital Marketing Specialist

National Account Manager

Multifamily Business Development Manager

Outside Sales Representative – Home Security Solutions

Sales Trainer

Business Development Manager – Multifamily

Outside Sales Representative – Home Security Solutions

Sales Manager

Customer Experience Associate – Call Center

Training Specialist

Sales Solutions Representative