TimelyCare

Product Marketing

• Define and execute the product marketing strategy
• Lead, coordinate, and support the Product Marketing team’s go-to-market initiatives
• Develop and deliver messaging and positioning strategies to drive adoption and engagement for TimelyCare product offerings
• Work closely with product, sales, customer success, and other marketing team members
• Target messaging to various stakeholders; students, administrators, health services providers etc.
• Collaborate with revenue, product, care, technology, finance, and other marketing team members to ensure alignment and successful execution of new product launches
• Identify target audiences, define key messages, and develop strategies to drive adoption among students, faculty, and administrators.
• Report on key performance indicators (KPIs), including lead generation, conversion rates, and customer engagement.

Senior Product Marketing Manager