Paired

Accountant

• Prepare, review, and file federal and state tax returns for individuals and small businesses while ensuring compliance with all tax laws
• Analyze financial statements and identify areas for tax savings and improvements
• Maintain organized records in accordance with IRS requirements, ensuring audit readiness
• Establish and maintain clear communication with clients through email to gather documentation and clarify tax-related inquiries
• Utilize Canopy CRM to track progress on client files and support workflow management
• Work collaboratively with the team to ensure the timely completion of projects
• Monitor industry changes and update processes accordingly to optimize tax strategies

US CPA Tax Accountant

Social Media Manager

• Design compelling graphics and visual content for various social media channels including Instagram, Facebook, TikTok, and Pinterest.
• Collaborate with the marketing team to develop creative strategies that resonate with the target audience and align with brand objectives.
• Monitor performance metrics of social media campaigns and adjust designs based on analytics and feedback.
• Stay up-to-date with the latest trends in social media design and DTC marketing to keep the brand’s visuals fresh and relevant.
• Create engaging video content using tools such as Canva and Adobe Premiere Pro.

Social Media Creative Designer

Ecommerce

• Our client is a fast-growing DTC brand, looking for a high-performance Creative Strategist who lives and breathes performance marketing. If you understand what makes a scroll-stopper convert, love scripting hooks that hit, and can direct UGC, statics, and motion assets with strategic precision, we want to talk.
• **What You’ll Do**
• As our Creative Strategist, you’ll own end-to-end creative strategy for our hero SKUs — including pet health products, hair loss products, supplements, and accessories. You’ll turn insights into thumb-stopping, revenue-driving creative across Meta, YouTube, and more.
• **Your Core Responsibilities**
• **Creative Strategy**
• ● Develop and lead multi-SKU ad creative across the customer journey
• ● Craft and test messaging angles, formats, and frameworks that drive conversions
• ● Use customer reviews, performance data, and market trends to prioritize concepts
• **Scripting & Concepting**
• ● Regularly script the following:
• ○ VSLs (Video Sales Letters)
• ○ UGC and VO-led ads
• ○ Short-form scripts and hooks
• ○ Static ad copy/concepts
• ○ Motion briefs (GIFs, animations)
• ● Ensure each concept is emotionally resonant, platform-native, and conversion-optimized
• **Review & Feedback Loop**
• ● Participate in review rounds with our in-house producer/editor team
• ● Provide clear, constructive feedback to elevate quality and align with brand tone
• **Cross-functional Collaboration**
• ● Join weekly syncs with our internal creative and growth team
• ● Collaborate on creator casting and brief development (we use Insense)
• ● Recommend and help iterate on workflow improvements and testing strategy
• Success Looks Like
• ● Consistent delivery of high-impact creative that boosts ROAS
• ● Strong understanding of ecommerce trends, ad psychology, and performance hooks
• ● Ability to work fast without sacrificing polish
• ● Willingness to go above and beyond during campaign pushes or launches
• Your Toolkit
• ● You’ve developed creative for DTC brands in wellness, personal care, pet, or similar
• spaces
• ● Familiarity with Meta Ads Manager data or know how to read performance feedback
• ● You can script, concept, and brief editors or animators
• ● Not afraid to jump on Slack or join calls — communication matters here
• Deliverables & Compensation
• ● 11 scripts per week. This includes: Statics (IMG ads), Elevenlabs / UGC, Iterations,
• VSLs
• ● Flexibility for fast scale-up if we hit a groove
• ● Open to creative tests before long-term scope agreement

DTC Creative Strategist, Ecommerce

Digital Marketing

• Write compelling, educational scripts for tutorial-style YouTube videos
• Craft strong hooks that stop the scroll and boost retention
• Structure scripts with clear narrative flow, pacing, and engagement points
• Ensure scripts are conversational, easy to follow, and audience-focused
• Deliver a consistent number of scripts per week/month (TBC)
• Record screen-share walkthroughs to support your scripts
• Create clear, well-paced visual demonstrations aligned with the script narrative
• Review YouTube analytics to identify what performs best
• Analyze audience retention and drop-off points
• Apply insights to continuously improve script structure and engagement
• Propose new video ideas based on audience interests and trends
• Conduct thorough research to ensure accuracy and depth
• Stay up to date with YouTube trends and best practices
• Contribute to overall channel growth and content strategy

Youtube Scriptwriter – Digital Marketing, Online Education

Account Executive

• Make outbound cold calls to companies hiring for security-related roles
• Identify and speak with recruiters or hiring decision-makers
• Pitch the job board and encourage employers to post job openings
• Conduct first-stage sales outreach and move interested leads forward
• Clean and update lead lists by calling main office numbers and confirming recruiter contact details
• Track calls, follow-ups, and outcomes using a CRM or simple tracking system
• Support basic social media posting (e.g., a few posts per week using provided or reused content)
• Manage daily outreach and tasks independently

Outbound Sales Representative

CPA Tax Accountant

• Prospect and sell home fragrance products to spas, boutiques, and retail businesses in the U.S.
• Generate and pursue your own leads using outbound sales and prospecting tools.
• Pitch products clearly and professionally to decision-makers.
• Manage the full sales cycle: outreach, follow-ups, closing, and handoff.
• Use lead generation tools (Apollo, Clay, Lusha, or similar) to source prospects.
• Maintain consistent follow-ups to drive conversions and successful onboarding.

B2B Sales Representative

Performance Marketing

• Create innovative and visually striking designs for paid media campaigns and social media platforms.
• Collaborate with marketing and content teams to develop compelling creatives that resonate with target audiences.
• Monitor and analyze the performance of creative assets, iterating designs based on data and feedback.
• Stay updated on design trends and best practices in DTC marketing to continuously improve the quality of content.

DTC Creative Designer – Paid Media, Social

Creative Strategist

• Develop and own the creative strategy for paid acquisition campaigns across Google, Meta (Facebook/Instagram), TikTok, YouTube, and other DTC channels
• Research and identify winning creative angles based on customer pain points, product benefits, trends, and competitive analysis within the beauty/skincare market
• Translate performance data into actionable creative insights and testing hypotheses
• Create clear, creative briefs, hooks, messaging frameworks, and UGC concepts for designers, editors, and creators
• Collaborate closely with Media Buyers to align creative strategy with campaign objectives, funnels, and scaling efforts
• Monitor creative performance (CTR, CPA, ROAS, hook rate, thumb-stop rate, retention) and optimize concepts accordingly
• Stay on top of beauty, skincare, and UGC trends across social platforms to continuously refresh creative angles
• Build and maintain a structured creative testing roadmap (iterations, variations, formats, and messaging themes)
• Ensure brand voice, compliance, and product claims are aligned with industry standards and regulations

Creative Strategist, DTC

Accounting Manager

• Prepare and review: Individual tax returns (Form 1040);
• Business tax returns (Forms 1120, 1120S, 1065);
• Nonprofit filings (Form 990)
• Multi-state tax filings
• Handle quarterly estimated taxes and year-end tax planning
• Manage monthly accounting and bookkeeping for clients
• Own client relationships and workflows from start to finish
• Proactively identify tax-saving opportunities and compliance risks
• Collaborate with other team members on preparation and review work
• Maintain accurate documentation and client records within CRM systems
• Operate independently while meeting deadlines and quality standards

Tax & Accounting Specialist

Video Editor

• Edit and produce high-quality video content for advertisements, social media, and promotional campaigns.
• Create talking-head style videos with exceptional production quality (on par with Humphrey Yang–level content).
• Work efficiently under tight deadlines, particularly for time-sensitive or news-related content.
• Maintain high-performance equipment and reliable high-speed internet to support 4K video workflows.
• Commit to full-time availability.
• Collaborate closely with the creative team to develop video concepts, scripts, and storyboards.
• Incorporate client and internal feedback to refine and elevate video deliverables.
• Ensure all video content aligns with brand tone, messaging, and visual consistency standards.
• Stay current with video editing trends, tools, and techniques to bring fresh, innovative ideas to projects.
• Manage multiple projects simultaneously while consistently meeting deadlines and quality expectations.

Video Editor – Talking Head, Finance

• Answer and manage 60–90 inbound leads per week via phone, email, and CRM
• Convert prospects into customers through short, focused sales calls (typically 10–15 minutes)
• Make strategic outbound calls to warm leads for follow-up and conversion
• Provide exceptional customer service throughout the sales process
• Build rapport quickly and identify customer needs to offer tailored solutions
• Track all sales activities, leads, and customer interactions in HubSpot CRM
• Collaborate with the service operations team using Housecall Pro
• Develop deep product knowledge and sales techniques
• Mentor and support new sales team members as the team expands
• Contribute ideas for process improvements and sales strategies
• Transition into a Sales Team Lead role, coaching and guiding other representatives

Inside Sales Representative, SDR

Bookkeeper

• Manage accounts receivable, including invoice tracking and payment follow-ups
• Make 30–50 outbound calls per week (approximately one day) to customers with past-due invoices
• Handle payment reminders and address basic invoice questions with professionalism
• Maintain accurate financial records in QuickBooks
• Process payments and reconcile accounts
• Generate financial reports and statements as needed
• Provide general administrative assistance to support daily business operations
• Maintain organized filing systems (digital and physical)
• Handle data entry and spreadsheet management
• Coordinate communications between team members and customers
• Support additional operational tasks as needed

Bookkeeper – Administrative

• Lead the editing process for short-form video content, ensuring high-quality and engaging narratives.
• Collaborate closely with creative teams to develop concepts and storyboards for video projects.
• Optimize video edits for different social media platforms to enhance viewer engagement and performance.
• Incorporate feedback from stakeholders to refine video content and improve overall quality.
• Stay current with video trends and editing techniques to keep content fresh and relevant.
• Manage multiple projects efficiently while adhering to tight deadlines.
• Train and mentor junior editors to enhance the team’s overall skill set.
• Utilize internal libraries and stock footage to enhance video narratives.

Senior Short-Form Video Editor

• - Prepare and file federal and state tax returns for clients, ensuring adherence to current tax regulations
• - Review client financials to identify tax-saving opportunities and compliance issues
• - Maintain organized records in alignment with IRS requirements, ready for audits if necessary
• - Communicate effectively via email with clients to gather needed information and clarify tax-related questions
• - Utilize Canopy CRM to manage tax projects efficiently, translating client communications into actionable tasks
• - Collaborate with team members on tax-related projects and deadlines
• - Monitor client inbox and respond to inquiries or delegate tasks as necessary
• - Stay informed on changes in tax legislation and implement these updates into client practices