M-Files

Solutions Engineer

• **Responsibilities and Duties:**
• **Solution Design & Delivery**
• - Design and implement M-Files solutions for customer projects.
• - Lead solution design for assigned engagements, with guidance on complex or high-risk scenarios.
• - Translate business requirements into technical solution designs.
• - Contribute to solution documentation and design artifacts.
• - Support testing, validation, and deployment activities.
• - Ensure delivered solutions meet agreed functional and technical requirements.
• **Project Collaboration**
• - Work closely with customers, consultants, and project managers.
• - Participate in requirements gathering and technical discovery.
• - Coordinate technical execution with consulting teams.
• - Escalate complex technical issues when appropriate.
• - Support change requests and configuration updates.
• **Integrations & Architecture**
• - Design and validate integration with external systems and data sources.
• - Work with:
• - On-prem and cloud environments
• - Databases and authentication systems
• - **APIs and application integrations**
• **Continuous Improvement**
• - Apply and follow established implementation best practices.
• - Share learnings and contribute to team knowledge.
• - Continuously deepen expertise in M-Files and related technologies.

Solution Architect

Account Executive

• Prospecting and winning new customer accounts.
• Creating and managing your own sales pipeline
• Assessing a prospect's complex, technical document management/business process needs and develop a comprehensive solution with M-Files Intelligent Information Management Software.
• Qualifying potential customers.
• Conducting daily online demos and onsite meetings with prospective customers demonstrating the M-Files Solution.
• Generating proposal agreements.
• Negotiating complex sales cycle to close
• Some travelling is required

General Counsel

• Drafting, reviewing, and negotiating a wide range of commercial agreements, including:
• - SaaS agreements and MSAs (hard requirement)
• - Sales and commercial contracts in international contexts
• - Professional services and implementation agreements
• - Reseller, distributor, and technology partner agreements
• - Procurement, vendor, and supplier contracts
• Advising business units on commercial risks, liabilities, opportunities, and negotiation strategies.
• Providing expertise, guidance, and operational support related to data protection and privacy.
• Drafting and negotiating Data Processing Agreements.
• Conducting privacy risk assessments and supporting privacy-by-design.
• Handling matters across several legal domains, such as:
• - Labor and employment (as part of a broad in-house portfolio)
• - Intellectual property and licensing
• - Corporate governance and responsibility
• - Compliance, ethics, export/import, and regulatory topics
• - Content regulation and AI-related regulatory developments
• Improving contractual templates, playbooks, and processes.
• Delivering training and guidance to internal stakeholders.
• Contributing to initiatives that support M-Files' business goals from a legal perspective.

Senior Legal Counsel

Product Marketing

• **Summary of the role: **
• We are seeking a strategic, passionate, and execution-oriented **Director of Product Marketing** (based in the UK/Finland) to lead platform product marketing for the M-Files Context-First Document Management platform. This role owns positioning, messaging, go-to-market strategy, and market leadership for our **AI**, **cloud**, and **core platform capabilities**.
• This is a highly cross-functional role requiring close collaboration with Product Management, Industry Marketing, Sales, Customer Success, Enablement, and Partner teams.
• In addition to driving platform-level product marketing for AI and cloud, this leader will **manage and mentor a Senior Product Marketing Manager** responsible for M-Files UX, ensuring alignment and cohesion across all platform messaging and go-to-market initiatives.
• **Key Responsibilities**
• **Platform Strategy & Positioning**
• - Own and refine the overarching platform story, with special emphasis on context-first document management, AI and agentic automations, scalability, security, and extensibility.
• - Define differentiated messaging and value propositions for platform capabilities across personas and industries.
• - Ensure consistency and clarity of platform-level messaging across all marketing and sales touchpoints.
• **Go-to-Market Execution (Market Launches, Content, Campaign Support)**
• - Lead platform feature releases, orchestrating cross-functional launch strategies for AI, cloud, and core platform enhancements.
• - Partner with Product Management to influence roadmap decisions based on market opportunity, customer needs, and competitive insights.
• - Drive content strategy for platform launches, including pitch decks, solution briefs, whitepapers, demos, customer stories, webpages, and sales tools.
• **Market Intelligence & Competitive Analysis**
• - Own competitive and market intelligence for platform-level capabilities, especially in AI-driven information management and cloud content services.
• - Identify market trends, customer pain points, and emerging competitors to guide product and GTM strategy.
• - Deliver actionable insights to Sales, Product, and Executive teams.
• **Cross-Functional Enablement**
• - Partner with Sales Enablement to ensure clear understanding of platform capabilities, differentiation, and value drivers.
• - Support customer-facing teams with platform-level messaging guides, battlecards, objection handling, and training content.
• **Team Leadership & Development**
• - Manage, coach, and develop the Senior PMM for M-Files UX, ensuring alignment across all platform-related marketing initiatives.
• - Foster a culture of collaboration, curiosity, and excellence within the team.
• **Thought Leadership**
• - Collaborate with the Corporate Marketing and Content teams to position M-Files as an industry leader in AI-powered information management.
• - Represent M-Files in webinars, events, analyst briefings, and customer engagements as a platform subject-matter expert.

Director of Product Marketing – M-Files Platform

• **Key Responsibilities/What You Will Be Working On**
• **Messaging & Positioning **
• - Develop and refine the core Microsoft + M-Files messaging and “better together” narrative, aligned with Microsoft product priorities (e.g., co-authoring, Copilot, Purview, M-Files AI, cloud, security).
• - Define key verticals, persona profiles, and role-based value propositions (IT, business leaders, compliance, executives).
• - Create and maintain competitive positioning for Microsoft-related solutions.
• - Collaborate with product and strategy teams to inform and align on the joint roadmap.
• **Go-to-Market Planning & Launches**
• - Build launch plans mapped to Microsoft milestones (co-selling, marketplace listings, joint PRs/blogs).
• - Develop campaign themes tied to core use cases (AI adoption, productivity, compliance, and risk reduction).
• - Define success metrics (pipeline influence, co-sell deals, customer adoption) and report against them in collaboration with the GM of the Microsoft Business.
• **Evangelism, Content & Storytelling**
• - Serve as Evangelist of the partnership. Create compelling thought leadership assets for events, webinars, campaigns, and Microsoft sellers.
• - Develop solution one-pagers, sales collateral (pitch decks, battlecards, sales plays), and customer-facing materials.
• - Support customer case study development by identifying customers, shaping stories, and highlighting joint value.
• - Build event and webinar presentation decks with cohesive story flow, speaker notes, and demo integration.
• **Marketing Execution & Event Coordination**
• - Own and execute joint marketing initiatives with Microsoft, including campaigns, co-branded content, and joint events.
• - Monitor Microsoft’s event calendar to identify sponsorship and speaking opportunities; create scalable “event-in-a-box” templates for repeatable joint events.
• - Partner with demand generation and customer marketing teams to deliver impactful webinars and conferences.
• **Enablement**
• - Develop internal enablement resources: talk tracks, objection handling guides, demo scripts.
• - Build Microsoft field enablement materials: co-sell playbooks, tailored pitch decks for Microsoft account executives.
• - Ensure alignment across Sales, Product, and Marketing to drive unified messaging.
• **Advocacy & Proof**
• - Drive a customer evidence pipeline: secure testimonials, case studies, and joint speaking opportunities.
• - Partner with Analyst Relations to brief firms like Gartner and Forrester on the joint M-Files + Microsoft value proposition.
• - Establish a feedback loop with Microsoft sellers and customers to refine messaging and guide roadmap priorities.
• **Relationship Building & Communication**
• - Develop and maintain strong relationships with Microsoft product, sales, and marketing teams.
• - Draft and coordinate press releases, blogs, announcements, and internal communications related to the Microsoft partnership.
• - Ensure effective use of Microsoft partner benefits such as marketplace listings, MDF allocation, internal webinars, and joint promotional opportunities

Senior Product Marketing Manager

Marketing

• Designing and delivering world-class customer marketing campaigns and communications targeted at existing M-Files customers.
• Planning and executing upselling and cross-selling initiatives, including account-based marketing (ABM) campaigns and customer events across North America.
• Planning and executing global customer webinars, managing product launch communications, creating and distributing the M-Files Community content, and executing customer communications to ensure consistent engagement and value delivery.
• Supporting customer advocacy efforts in North America, working within M-Files’ global advocacy framework to identify customer success stories and testimonials that showcase the value of our solutions.
• Creating and maintaining content that supports the entire customer lifecycle, highlights customer success stories, and drives product upgrades, renewals and expansion within the existing customer base.
• Collaborating cross-functionally with teams across M-Files to optimize centrally produced campaign materials and messaging.

Customer Marketing Manager – North America

• **What you will be doing/Responsibilities and Duties:**
• - Prospecting, qualifying, and closing new logo opportunities within assigned territories or verticals
• - Identifying upsell and cross-sell opportunities within existing customer accounts
• - Conducting discovery conversations to understand customer challenges and align M-Files solutions accordingly
• - Delivering compelling product demonstrations and lead consultative sales discussions
• - Building and managing a strong sales pipeline using CRM tools (e.g., Salesforce)
• - Partnering with internal teams (Sales Engineering, Customer Success, Marketing, etc.) to deliver high-quality customer experience
• - Generating proposals, leading contract negotiations, and closing deals with multiple stakeholders
• - Staying informed on product capabilities, competitive positioning, and market trends
• - Traveling for key customer meetings, industry events, or onsite presentations as needed

• Engage customers to understand business challenges and translate them into clear, actionable M-Files solution designs.
• Recommend industry-aligned best practices that improve document and knowledge management workflows.
• Define customer requirements and ensure seamless integration of M-Files into their existing processes and systems.
• Provide guidance on automation, compliance, and information governance practices.
• Serve as project lead for small to mid-sized implementations, ensuring solutions are delivered effectively and on schedule.
• Conduct customer training and enablement sessions to support adoption.
• Support pre-sales teams with solution insight, demos, or industry perspectives as needed.
• Work closely with Services, Sales, Product, and other internal teams to drive customer success.
• Participate in improving internal delivery methodologies, templates, and best practices.
• Provide insights into customer needs and market trends that inform product development.

Industry Solutions Consultant

Growth Marketing

• **Summary of the Role**
• The Marketing Coordinator is a mission-critical execution partner supporting the full Growth Marketing engine across operations, events, ABM, and digital. Reporting to our Senior Growth Marketing Manager, this role orchestrates day-to-day marketing workflow, ensures flawless campaign development and reporting, and drives operational excellence across systems and processes. The ideal candidate is highly organized, detail-obsessed, technically savvy, and thrives in a fast-paced, data-driven environment.
• **Campaign & Digital Operations**
• - Assist with all marketing activities across the NORAM funnel, supporting channel owners and cross-functional teams.
• - Manage **HubSpot** operational tasks, including:
• - List uploads, segmentation, and data hygiene
• - Creation and maintenance of landing pages and forms
• - Email builds, QA, scheduling, and performance pulls
• - Maintain and update campaign assets, tagging structures, and reporting links to ensure accurate attribution.
• - Support digital marketing and ABM efforts.
• **Marketing Analytics & Reporting**
• - Pull dashboards, reports, and campaign performance insights for Growth Marketing team.
• - Support funnel tracking (S1 → S2 → S3 → Closed Won bookings) by validating data accuracy and surfacing anomalies.
• **Events & Webinar Support**
• - Assist with event checklists, timelines, and logistics for NORAM activities including field events, trade shows, and webinars.
• - Support pre- and post-event campaigns by creating target lists and cleaning up data after the show.
• **Execute complete webinar workflow and processes with Sr. GMM oversight.**
• - Build registration pages, emails, reminder programs in HubSpot
• - Coordinate dry runs, speaker prep, and content readiness
• - Run the live webinar and ensure seamless production
• - Upload recordings, process follow-up emails, and compile KPI reports
• **Budget, Purchasing & Forecasting**
• - Own expenses entries, PO creation, vendor invoices and Forecast spreadsheet updates to be reviewed by Sr. GMM.
• - Maintain monthly forecasts and track planned vs. actuals for campaigns and events with Sr. GMM.
• - Ensure compliance with internal procurement processes and deadlines.
• **Cross-Functional Coordination**
• - Interface with Sales, SDR and Creative teams to ensure consistent alignment across campaigns and content deliverables.
• - Support content management activities such as uploading assets, managing internal libraries, and ensuring brand consistency.
• **Additional Responsibilities that Strengthen the Function**
• To maximize impact and create strategic leverage for Growth Marketing, the coordinator should also provide the following support:
• **Technology & Platform Stewardship**
• - Act as first-line support for HubSpot troubleshooting and campaign setup.
• - Update and maintain UTM frameworks, tracking templates, and intake forms.
• - Support experimentation cycles (A/B tests, UX optimizations, conversion improvements).
• - Leverage AI tools heavily streamline execution, ensure consistency, and drive improvements across the growth marketing function.
• **Content & Creative Support (Light Tactical Execution)**
• - Assist with light edits to copy, images, or templates using brand-approved assets.

Solution Architect

Account Executive

Senior Legal Counsel

Director of Product Marketing – M-Files Platform

Senior Product Marketing Manager

Customer Marketing Manager – North America

Account Executive

Industry Solutions Consultant

Growth Marketing Coordinator