Senior Product Marketing Manager, M-Files AI Platform, Cloud

M-Files

Senior Product Marketing Manager leading marketing for AI capabilities within M-Files' cloud platform. Collaborating with cross-functional teams to drive product narrative and market strategy.

Posted 7/23/2026full-timeRemote • California • 🇺🇸 United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in product marketing for AI platforms and cloud technologies, with a strong focus on developing differentiated messaging and value propositions. Proven ability to lead cross-functional product launches and collaborate with sales and product management teams to drive market success.

Highest-signal resume keywords

8+ Years Product Marketing ExperienceAI Platform MarketingB2B Enterprise SaaSCross-Functional Product LaunchesFedRAMP Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product MarketingMessaging DevelopmentMarket IntelligenceContent StrategyWorkflow AutomationEnterprise Content ManagementVideo-Based Content CreationCustomer EnablementCompetitive AnalysisAI Acumen

Soft Skills

Excellent CommunicationStorytellingExecutive Presentation SkillsCollaborationInfluencing Without Authority

Certifications & Qualifications

Bachelor's Degree in MarketingBachelor's Degree in BusinessBachelor's Degree in Communications

Industry Keywords

AI-Driven Information ManagementCloud Content ServicesB2B SaaS Go-To-MarketRegulated Government EnvironmentsCustomer Pain Points

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Own and refine the overarching AI platform story, with special emphasis on context-first document management, AI and agentic automations, scalability, security, and extensibility.
Define differentiated messaging and value propositions for platform capabilities across personas and industries.
Define differentiated FedRAMP messaging and value propositions for platform capabilities across personas and industries while supporting related content programs.
Ensure consistency and clarity of AI platform-level messaging across all marketing, enablement, and sales touchpoints.
Lead platform feature releases, orchestrating cross-functional launch strategies for AI, cloud, and core platform enhancements.
Partner with Product Management to influence roadmap decisions based on market opportunity, customer needs, and competitive insights.
Drive content strategy for platform launches, including pitch decks, solution briefs, whitepapers, demos, customer stories, webpages, and sales tools.
Own competitive and market intelligence for platform-level capabilities, especially in AI-driven information management and cloud content services.
Identify market trends, customer pain points, and emerging competitors to guide product and GTM strategy.
Deliver actionable insights to Sales, Product, and Executive teams.
Partner with Sales Enablement to ensure clear understanding of platform capabilities, differentiation, and value drivers.
Support customer-facing teams with platform-level messaging guides, battlecards, objection handling, and training content.
Collaborate with cross-functional teams to position M-Files as an industry leader in AI-powered information management.
Represent M-Files in webinars, events, analyst briefings, and customer engagements as a platform subject-matter expert.

Requirements

What you’ll need

Bachelor's degree in Marketing, Business, Communications, or a related field, or an equivalent combination of education and relevant professional experience.
8+ years of product marketing experience in B2B enterprise SaaS.
Demonstrated experience marketing AI platforms and cloud technologies.
Experience positioning solutions within FedRAMP or other regulated government environments.
Experience leading cross-functional product launches from strategy through execution.
Demonstrated ability to lead cross-functional product marketing initiatives and influence senior stakeholders without direct authority.
Strong AI acumen and domain expertise with an understanding of enterprise buyer personas, value-based messaging, and B2B SaaS go-to-market motions.
Proven experience developing positioning and messaging for successful cross-functional product launches.
Excellent communication, storytelling, and executive presentation skills.
Experience presenting at webinars, conferences, analyst briefings, podcasts, customer events, and product demonstrations.
Experience recording on-camera product demonstrations and creating video-based content.
Experience in content management, information management, workflow automation, enterprise content management (ECM), or knowledge management markets.
Experience partnering closely with Product Management teams in a fast-paced technical environment.
Experience supporting global sales organizations and partner ecosystems.
Experience recording product demonstrations or creating video-based customer enablement content.

Benefits

Comp & perks

As a remote enabled company our employees enjoy the flexibility to establish their own life/work balance
10 paid holidays annually
Unlimited PTO
Matching 401K Plan (25% of employees' contribution up to the IRS max)
Health insurance (PPO and HDHP/HSA plans offered) - Cigna
Dental insurance
Vision insurance
Life insurance (1x employee salary)
Short-term disability (employer paid)
Long-term disability (employer paid)
Flexible Spending Plan (medical and dependent)