Field Marketing Manager – National Programs
Rubrik, Inc.
CloudSFDC
Head of Franchise Sales - CI
Leap Brands
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteJob Level
Lead
About the role
- Develop and execute a strategic plan to drive franchise growth and meet annual sales targets
- Identify, qualify, and recruit potential franchisees who align with the brand's culture, values, and financial requirements
- Manage the full sales process, from initial inquiry through deal closing, including presentations, financial evaluations, and contract negotiations
- Conduct market research and competitive analysis to identify prime growth markets and franchise opportunities
- Collaborate with real estate and operations teams to assess market potential and site selection for new franchise locations
- Lead generation and relationship management through networking, digital marketing, broker relationships, and industry events
- Develop marketing strategies and materials to attract top-tier franchise candidates
- Establish and maintain strong relationships with existing and potential franchisees, ensuring a positive experience throughout the sales process
- Represent the brand at franchise expos, trade shows, and industry conferences
- Guide potential franchisees through due diligence, including financial vetting, territory selection, and franchise agreement execution
- Ensure compliance with franchise disclosure laws and agreements with legal teams
- Partner with training and operations teams to ensure new franchisees are set up for success post-signing
- Maintain detailed records of leads, sales progress, and franchise agreements using CRM and sales tracking tools
- Provide regular updates and reports on franchise sales performance, pipeline activity, and market trends to senior leadership
- Continuously refine the sales process to improve efficiency and conversion rates
Requirements
- Bachelor\'s degree in Business, Marketing, or related field
- 7+ years of experience in franchise sales, preferably within the restaurant or hospitality industry
- Proven track record of successfully closing franchise deals and meeting or exceeding sales targets
- Strong understanding of franchise business models, FDD (Franchise Disclosure Document) regulations, and territory development
- Excellent sales, negotiation, and relationship-building skills
- Strong financial acumen with the ability to assess franchisee investment capabilities
- Proficiency in CRM software, franchise sales platforms, and Microsoft Office Suite
