LDX Digital

Creative Strategist

• Market Research & Trend Analysis: Proactively monitor digital platforms such as YouTube, Instagram, and TikTok to identify emerging creative trends and behavioral shifts.
• Competitive & Landscape Analysis: Conduct in-depth analysis of competitor campaigns using tools such as Ads Transparency Center, foreplay, motion, Meta Ads Manager and third-party benchmarks.
• Creative Performance Analysis: Analyze live ad campaigns to determine creative effectiveness, identifying what drives performance across demographics and platforms.
• Strategic Creative Direction: Develop and oversee creative strategies that drive measurable performance across funnels, paid social, and brand campaigns.
• Writing & Developing Creative Briefs: Author clear, data-informed creative briefs that align with business goals, campaign objectives, and audience insights.
• Team Leadership & Quality Control: Manage, mentor, and inspire designers, editors, and copywriters, maintaining creative consistency and excellence across all output.
• Performance & Iterations: Collaborate with the Head of Funnels to identify winning angles, hooks, and content types.
• Creative Project Management: Oversee multiple concurrent creative projects, from ideation through execution and performance review.

Lead Creative Strategist – Google, YouTube

• Proactively monitor digital platforms such as YouTube, Instagram, and TikTok to identify emerging creative trends and behavioral shifts.
• Leverage tools like Google Trends, Think with Google, and YouTube Analytics to forecast content opportunities.
• Conduct in-depth analysis of competitor campaigns using tools such as Ads Transparency Center, foreplay, motion, Meta Ads Manager and third-party benchmarks.
• Partner with Product and Growth teams to align messaging and creative execution with market gaps and opportunities.
• Analyze live ad campaigns to determine creative effectiveness, identifying what drives performance across demographics and platforms.
• Use proprietary and third-party software (e.g., Ads Data Hub, GA4, Looker Studio) to dissect engagement metrics and recommend creative pivots.
• Develop and oversee creative strategies that drive measurable performance across funnels, paid social, and brand campaigns.
• Author clear, data-informed creative briefs that align with business goals, campaign objectives, and audience insights.
• Manage, mentor, and inspire designers, editors, and copywriters, maintaining creative consistency and excellence across all output.
• Collaborate across teams to identify winning angles, hooks, and content types.
• Oversee multiple concurrent creative projects, from ideation through execution and performance review.

Graphics Designer

• Create high-performing ad creatives, landing page assets, and digital graphics tailored to eCommerce and DTC brands.
• Design static and animated ad creatives for Meta (Facebook/Instagram), Google Display, and YouTube thumbnails.
• Create eye-catching, scroll-stopping visuals with strong hooks, CTAs, and eCommerce product presentation.
• Design graphics, headers, icons, and illustrations to support high-converting funnels and landing pages.
• Work closely with funnel strategists and copywriters to bring UX wireframes to life.
• Design within brand guidelines while elevating brand identity through fresh and creative concepts.
• Adapt designs for various placements and formats (desktop, mobile, stories, reels, etc.).
• Interpret ad performance data to tweak creatives for better CTR, ROAS, and engagement.
• Run variations and A/B tests on graphic concepts to identify top-performing visual angles.
• Stay up to date on ad design trends, meme marketing, typography trends, and eCommerce visual styles.
• Pitch original creative concepts and hooks during brainstorms.
• Collaborate with video editors, funnel designers, and media buyers to deliver cohesive ad campaigns.
• Use tools like Figma, Canva, or Adobe Suite to share and hand off assets cleanly.
• Organize assets in shared folders and keep version control tidy.

Graphic Designer

Copywriter

• Write long-form advertorials that warm up cold traffic, educate readers, and guide them toward purchase.
• Craft compelling sales pages with benefits, ingredients, urgency, testimonials, and FAQs while staying compliant with Google Ads policies.
• Develop persuasive hooks, angles, and headlines that match ad creatives and drive clicks.
• Apply proven direct response frameworks (Problem → Agitation → Solution, story-based selling, authority, social proof).
• Collaborate with the media buying and creative teams to ensure copy aligns with funnel strategy.
• Optimize structure and flow to support both paid search and paid social traffic.
• Create website copy that communicates brand value, engages visitors, and drives conversions.

Direct Response Copywriter

• Write long-form advertorials that warm up cold traffic, educate readers, and guide them toward purchase.
• Craft compelling sales pages with benefits, ingredients, urgency, testimonials, and FAQs while ensuring Google Ads compliance.
• Develop persuasive hooks, angles, and headlines that match ad creatives and drive clicks.
• Apply proven direct response frameworks (Problem → Agitation → Solution, story-based selling, authority, social proof).
• Collaborate with media buying and creative teams to ensure copy aligns with funnel strategy.
• Optimize structure and flow to support paid search and paid social traffic.
• Create website copy that communicates brand value, engages visitors, and drives conversions.
• Align copy with paid ads on Google Search, Performance Max, and YouTube to convert cold traffic into customers.

Sales

• Monitor inbound chats, forms, and outreach channels to engage potential clients quickly and effectively.
• Conduct initial discovery calls to understand client needs and determine fit with LDX’s services.
• Lead sales presentations and closing conversations, confidently explaining LDX’s value proposition.
• Nurture leads through the full sales pipeline — from first contact to signed agreement.
• Build and maintain partnerships with eCommerce brands, affiliates, and referral sources.
• Attend and represent LDX at industry events, webinars, and networking opportunities to generate leads and build partnerships.
• Follow up consistently with prospects via email, Slack, or calls to keep momentum until deal closure.
• Maintain accurate sales records in CRM and project management tools (e.g., ClickUp, HubSpot/alternative CRM).
• Collaborate with the CEO, COO, and Client Success team to align new clients seamlessly into onboarding.
• Work with the team to identify opportunities for upsells or additional service offerings.
• Consistently meet or exceed sales targets and KPIs.

Head of Sales and Partnerships

Account Manager

• LDX Digital is a cutting-edge digital marketing agency specializing in performance-driven advertising for eCommerce brands.
• Be the first point of contact for potential clients, handling inbound leads and partnership opportunities.
• Manage live chats, conduct discovery and sales calls, and close deals that bring high-value eCommerce brands into our portfolio.
• Monitor inbound chats, forms, and outreach channels to engage potential clients quickly and effectively.
• Conduct initial discovery calls to understand client needs and determine fit with LDX’s services.
• Lead sales presentations and closing conversations, confidently explaining LDX’s value proposition.
• Nurture leads through the full sales pipeline — from first contact to signed agreement.
• Build and maintain partnerships with eCommerce brands, affiliates, and referral sources.
• Attend and represent LDX at industry events, webinars, and networking opportunities to generate leads and build partnerships.
• Follow up consistently with prospects via email, Slack, or calls to keep momentum until deal closure.
• Maintain accurate sales records in CRM and project management tools (e.g., ClickUp, HubSpot/alternative CRM).
• Collaborate with the CEO, COO, and Client Success team to align new clients seamlessly into onboarding.
• Work with the team to identify opportunities for upsells or additional service offerings.
• Consistently meet or exceed sales targets and KPIs.

Lead Creative Strategist – Google, YouTube

Lead Creative Strategist – Google, YouTube

Graphic Designer

Direct Response Copywriter

Direct Response Copywriter

Head of Sales and Partnerships

Sales and Partnerships Manager