GhFly

Financial Planning and Analysis

• Build, consolidate and monitor the annual budget and periodic forecasts.
• Prepare and analyze financial performance reports, key performance indicators and executive dashboards.
• Support the company's FinOps (Financial Operations) management, focusing on cost optimization and operational efficiency.
• Perform analyses by client, project and business area, including cost allocations and cost centers.
• Control and review fixed and variable costs and operating expenses, ensuring data consistency and traceability.
• Develop analytical models and financial scenarios, anticipating risks and opportunities.
• Work in partnership with directors and managers across areas, providing strategic information for decision-making.
• Continuously seek process improvements, automation and standardization of financial reports.

FP&A Specialist

Social Media Manager

• Ensure a consistent, empathetic customer experience aligned with the brand positioning across all touchpoints.
• Ensure quality, speed, and coherence of interactions on social networks and SAC channels.
• Contribute to building and strengthening the brand community.
• Work strategically to identify trends, risks, and opportunities from public interactions.
• Promote continuous improvement of customer service and relationship processes.
• Support strategic decisions through data analysis, audience behavior, and community sentiment.
• Contribute to the prevention and mitigation of reputation crises.
• Strengthen integration between customer service, content, and digital strategy.
• Ensure efficient use of technology and AI without losing the human element of service.

Social Media Planner – Community Manager, SAC

Analyst

• Lead the implementation of GhFly's rebranding, ensuring consistency and quality across all assets and creative derivatives;
• Create visual campaign directions and layouts from internal briefs and partner teams;
• Interpret and expand on briefs, requesting additional information when necessary;
• Develop and adapt campaigns for different channels and formats: social media, landing pages, e-books, e-mails, presentations and other digital materials;
• Master best practices for digital creation, such as Mobile First, animated creatives and performance assets, staying up to date with market trends;
• Support the creation of strategic presentations for the board and commercial team, translating complex concepts into a clear and impactful visual language;
• Explore and apply generative AI tools (images, layouts, creative automation) to increase speed, scale and innovation of deliverables;
• Manage your own workload, ensuring organization, planning and on-time delivery;
• Serve as a creative reference within the Marketing team, sharing knowledge and best practices;
• Participate in meetings with partner teams and vendors to align creative expectations.

Senior Creative Analyst

Designer

• Develop creative assets for performance channels (Meta Ads, Google Ads, LinkedIn Ads, programmatic), including static images, short videos, carousels, variations for A/B testing, and formats optimized for each platform.
• Create social media content aligned with brand positioning and visual identity.
• Adapt key visuals (KV), campaigns, and assets to different sizes and contexts, ensuring consistency and speed of production.
• Collaborate with media and planning teams to translate strategies into visually effective assets focused on conversion and engagement.
• Contribute creative ideas for campaigns, activations, and visual concepts.
• Participate in internal and external presentations, supporting the team with clear communication when explaining creative decisions.
• Keep files and folders organized, ensuring on-time deliveries.

Creative & Performance Designer, Mid-level

• Act strategically on client requests, focusing on client service and managing the operational activities of the operations teams;
• Monitor results and hold daily alignments with clients;
• Develop strategic and tactical plans;
• Create and manage media campaigns (Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads);
• Plan social media strategies and customer service (SAC).

FP&A Specialist

Social Media Planner – Community Manager, SAC

Senior Creative Analyst

Creative & Performance Designer, Mid-level

Strategy Analyst