GhFly

Threat Intelligence Specialist

• Technical data role within the CRM Business Unit, designing analytical architectures and defining data methodologies.
• Designing data models and analytical pipelines.
• Developing and applying advanced statistical and machine learning models covering propensity, churn, LTV and segmentation.
• Standardizing and evolving the BU's dashboard and metrics layer.
• Designing, executing and analyzing A/B tests and experimentation routines to optimize campaigns.
• Translating complex models and analyses into actionable strategies and data storytelling presentations for executive audiences.
• Integrating Artificial Intelligence resources and copilots into the analytical workflow and CRM tools (such as Salesforce Einstein and Agentforce).
• Guiding analytical decisions and serving as a technical reference for junior and mid-level analysts on the team.
• Identifying automation opportunities to increase analytical efficiency, reduce rework and optimize operational margins.

Senior Data Intelligence Analyst

Analyst

• Act as the operational and tactical focal point for ongoing support and interaction with strategic accounts.
• Organize and manage the flow of requests across all internal areas of the company, ensuring alignment of priorities and on-time delivery with the expected quality.
• Manage expectations and conduct ongoing negotiation with clients and internal teams.
• Prepare and present concise, clear, and structured reports for leadership and clients.
• Maintain a constant presence and proactive approach focused on building relationships with stakeholders.

Account Analyst

• Maintain and update the cross-platform tagging plan, covering initial campaign setup and ongoing support for new tags.
• Validate the quality of collected data in events, parameters, and deduplication.
• Develop data models and queries in BigQuery to consolidate sources such as media, GA4, CRM, and sales data.
• Design data ingestion pipelines for accounts requiring integration of multiple sources.
• Develop and maintain dashboards in Looker Studio or equivalent tools covering multiple media platforms.
• Support cross-channel attribution analysis, connecting paid and organic media performance.
• Reconcile data between media platforms and web analytics (e.g., GA4 vs. ad platforms), identifying discrepancies and root causes.
• Prepare periodic reports with consolidated performance insights and practical business recommendations.
• Translate technical data into actionable insights for the account team and end clients.
• Proactively flag anomalies or risks identified in the data before they impact account operations.

Data Intelligence Analyst

• Plan, structure, and execute paid digital media campaigns (Google Ads, LinkedIn Ads, Content Syndication) aligned with ABM strategies.
• Develop and implement media strategies for Enterprise clients, focusing on generating qualified opportunities for long and complex sales cycles.
• Configure and monitor measurement using tools such as Google Tag Manager (GTM), GA4, Meta Pixel, Conversion API (CAPI), and LinkedIn Insight Tag.
• Act in a consultative manner with clients, translating business challenges into media tactics and elevating the strategic value perception of the project.
• Continuously analyze performance data to identify bottlenecks, fix tracking issues, and propose ongoing optimization plans.
• Produce quantitative and qualitative performance reports for clients, demonstrating measurement beyond media—such as attribution modeling and campaign incrementality results.
• Lead technical meetings with clients to present actions, interpret results, and plan next steps.

Senior Digital Media Analyst – English

• Translate strategic needs from business areas into clear profiles and effective selection processes.
• Lead end-to-end Talent Attraction processes, ensuring quality, timeliness and a positive candidate experience.
• Act as a consultant to leaders, supporting hiring decisions and aligning expectations.
• Conduct competency-based interviews and support hiring closure decisions.
• Ensure a consistent recruitment experience aligned with GHFLY's Culture Code.
• Monitor recruitment metrics (time-to-fill, funnel and SLAs) and propose continuous improvements.
• Support Employer Branding initiatives and active talent sourcing.
• Use data, technology, AI and automation to increase process efficiency.

Talent Attraction Analyst

Financial Planning and Analysis

• Monitor supplier payments;
• Support invoicing, collections, and receivables processes;
• Organize, verify, and file documents according to internal procedures;
• Assist with distribution of documents to employees;
• Assist with onboarding, offboarding, and vacation processes;
• Provide support to employees;
• Assist with benefits administration;
• Support management of the employee time and attendance system;
• Populate spreadsheets and systems with up-to-date information;
• Assist in organizing and providing information to managers and internal teams.

Administrative/Financial Intern

Director

• Strategically lead the Media, Data Intelligence, and Experience areas, managing multiple clients across different segments and maturity levels
• Structure departments and internal processes, and recruit, retain, and develop high-performance teams with strong, motivational leadership
• Accelerate growth of the current client portfolio and expand new revenue streams, such as establishing Retail Media and Offline Media lines
• Strengthen strategic partnerships with leading publishers and media outlets in the advertising market
• Manage success metrics and overall business health with an executive perspective, focusing on monetizing contribution margins across areas and clients, while ensuring achievement of success fees in current contracts
• Lead the transformation and evolution of these areas by implementing Artificial Intelligence
• Connect and collaborate directly with internal Account, Creative, Planning, and CRM teams