Entrepreneur Cooperative

Chief Marketing Officer

• Develop and execute the company's overall go-to-market strategy.
• Define brand positioning, messaging, and competitive differentiation.
• Build scalable demand generation initiatives that support revenue growth.
• Align marketing efforts with company objectives and long-term business goals.
• Own marketing pipeline generation and performance metrics.
• Develop strategies across outbound, content, paid media, partnerships, and events.
• Create scalable lead generation systems that consistently produce qualified opportunities.
• Monitor marketing performance and optimize initiatives based on measurable business outcomes.
• Define the company's voice and market positioning.
• Oversee the creation of high-quality content, case studies, sales enablement materials, and thought leadership assets.
• Ensure consistent messaging across every customer touchpoint.
• Design and implement AI-powered workflows that improve marketing efficiency and scalability.
• Manage and optimize the marketing technology stack, including CRM and automation platforms.
• Build reporting systems and dashboards to track KPIs and marketing performance.
• Lead, mentor, and develop a high-performing marketing team.
• Collaborate closely with executive leadership, sales, and strategic partners.
• Manage the marketing budget and allocate resources based on business impact and ROI.

Head of Marketing

Marketing

• Develop and execute marketing initiatives that generate qualified leads and support the firm's growth objectives.
• Plan and coordinate campaigns across multiple digital channels.
• Monitor campaign performance and continuously identify opportunities for improvement.
• Manage campaign priorities, timelines, and marketing calendars.
• Manage and optimize paid advertising campaigns across Meta and Google Ads.
• Monitor budgets, campaign performance, and lead generation metrics.
• Analyze results and recommend improvements that maximize marketing performance and return on investment.
• Execute email marketing campaigns that support lead nurturing and client engagement.
• Maintain organized CRM data to improve communication and marketing effectiveness.
• Coordinate the development of marketing content for digital campaigns, websites, email communications, and social media.
• Coordinate external marketing vendors and ensure projects are delivered on time and meet quality expectations.
• Monitor marketing performance and prepare reports with actionable recommendations.

Marketing Manager

• Develop and execute marketing initiatives that generate qualified leads and support the firm's growth objectives.
• Plan and coordinate campaigns across multiple digital channels.
• Monitor campaign performance and continuously identify opportunities for improvement.
• Manage campaign priorities, timelines, and marketing calendars.
• Manage and optimize paid advertising campaigns across Meta and Google Ads.
• Monitor budgets, campaign performance, and lead generation metrics.
• Analyze results and recommend improvements that maximize marketing performance and return on investment.
• Ensure campaigns are launched accurately and aligned with business objectives.
• Execute email marketing campaigns that support lead nurturing and client engagement.
• Maintain organized CRM data to improve communication and marketing effectiveness.
• Support marketing automation initiatives that strengthen the client journey.
• Improve engagement through targeted communication strategies.
• Coordinate the development of marketing content for digital campaigns, websites, email communications, and social media.
• Write clear, compelling marketing copy aligned with the firm's brand and business objectives.
• Ensure consistency across all marketing materials and messaging.
• Support initiatives that strengthen the firm's online presence and reputation.
• Coordinate external marketing vendors and ensure projects are delivered on time and meet quality expectations.
• Monitor marketing performance and prepare reports with actionable recommendations.
• Track key marketing metrics, including lead generation, conversion performance, and campaign effectiveness.
• Recommend process improvements that increase operational efficiency and marketing results.

Business Development Rep

• Outbound Prospecting
• Research and identify target companies across technology, SaaS, AI, cybersecurity, and software industries.
• Build prospect lists using LinkedIn Sales Navigator, Apollo, and other sales intelligence platforms.
• Execute multi-channel outbound campaigns through email, LinkedIn, phone, and other prospecting channels.
• Develop personalized outreach tailored to each prospect's business and hiring needs.
• Pipeline Development
• Qualify prospective clients based on hiring needs, urgency, budget, and overall fit.
• Schedule qualified discovery meetings for company leadership.
• Maintain a healthy pipeline through consistent prospecting and follow-up.
• Track outreach activities and continuously improve conversion performance.
• CRM & Sales Operations
• Maintain accurate CRM records, including contacts, activities, notes, and next steps.
• Keep sales pipelines organized and up to date.
• Monitor outreach metrics and campaign performance.
• Collaborate with recruiting and delivery teams to align client demand with talent availability.
• Continuous Improvement
• Help refine messaging, outbound sequences, and sales processes.
• Identify market trends and new business opportunities.
• Leverage AI tools to improve research, personalization, productivity, and outbound efficiency.
• Represent the company professionally in every client interaction.

Business Development Representative

Performance Marketing

• Build, launch, and optimize paid advertising campaigns across: Meta Ads (Facebook & Instagram), Google Ads (Search, Shopping, and Performance Max).
• Configure campaign structures, audience targeting, creative testing, and campaign settings.
• Perform quality assurance (QA) before campaign launches to ensure accuracy and consistency.
• Support new client account setups and campaign migrations.
• Monitor campaign performance and budget pacing on a daily basis.
• Identify underperforming campaigns and recommend optimization opportunities.
• Execute audience refreshes, bid adjustments, and creative rotations based on performance data.
• Ensure campaigns meet performance goals while maintaining efficient budget allocation.
• Prepare weekly and bi-weekly performance reports for multiple client accounts.
• Analyze key performance metrics and provide actionable insights.
• Present data in a clear, organized, and client-friendly format.
• Manage multiple advertising accounts simultaneously while maintaining high levels of organization.
• Collaborate closely with senior media buyers and internal teams to execute paid media strategies efficiently.

Paid Media Manager

Graphics Designer

• Design high-performing paid advertising creatives across digital platforms
• Create marketing collateral including brochures, flyers, booklets, mailers, sales materials, and branded assets
• Develop visual concepts that align with campaign goals and brand standards
• Support branding, packaging, product design, and creative marketing initiatives
• Ensure all deliverables maintain a high level of quality, consistency, and attention to detail
• Design engaging email campaigns and customer communications
• Build and manage email assets within Mailchimp, Acoustic, HubSpot, Klaviyo, Marketo, or similar platforms
• Customize and edit email templates using HTML when needed
• Collaborate with marketing teams to support campaign launches and ongoing initiatives
• Design polished client-facing presentations and internal decks
• Create visually compelling PowerPoint presentations that communicate ideas clearly and effectively
• Transform complex information into engaging visual narratives
• Design large-format graphics for events, activations, presentations, LED displays, signage, and branded environments
• Support creative projects that extend beyond traditional marketing channels
• Utilize Figma to support website and UX/UI design projects
• Collaborate with creative and marketing teams on digital initiatives
• Leverage AI tools such as ChatGPT, Claude, Gemini, or similar platforms to enhance productivity and creative workflows
• Contribute ideas and creative concepts for campaigns and client projects
• Collaborate closely with designers, marketers, strategists, and project teams
• Help maintain consistency across all creative deliverables

Senior Graphic Designer

• Support marketing operations, customer communications, campaign coordination, and lead management across multiple digital channels
• Build, maintain, and segment contact databases within:
• Emma
• GoHighLevel (GHL)
• Similar CRM and marketing automation platforms
• Create, schedule, test, and deploy email and SMS campaigns
• Coordinate campaign updates, content revisions, and audience segmentation
• Monitor campaign responses and support follow-up activities when necessary
• Ensure communication accuracy, working links, and clean customer data
• Monitor inbound leads and customer inquiries from marketing campaigns and digital channels
• Maintain accurate customer and prospect records within company systems
• Support communication with prospective customers and franchise candidates
• Assist with onboarding workflows and customer welcome communications
• Help maintain a high-quality customer experience across all touchpoints
• Monitor marketing automation systems and CRM workflows
• Identify and report:
• Automation issues
• Workflow inconsistencies
• Platform errors
• Data discrepancies
• Support platform maintenance, database organization, and user access management
• Ensure marketing systems and customer records remain updated and organized
• Support LinkedIn outreach campaigns and engagement initiatives
• Monitor inbound messages and inquiries
• Assist with campaign launches and outreach optimization
• Track outreach performance and recurring engagement metrics
• Help maintain organized lead tracking and campaign reporting
• Prepare weekly and monthly marketing performance reports
• Track:
• Campaign performance
• Lead activity
• Customer engagement metrics
• Outreach performance
• Maintain organized records of marketing activities and results
• Provide recommendations and insights based on campaign performance data

Junior Marketing Specialist

Business Operations

• Manage and organize the CEO’s inbox and communications
• Flag high-priority emails and help prioritize responses
• Coordinate calendar scheduling and meetings
• Prepare notes, reminders, and follow-ups
• Help move projects and tasks from “pending” to “done”
• Support leadership with day-to-day operational coordination
• Research and identify vendors nationwide, including: Steel suppliers, Erection crews, Specialty construction vendors
• Gather contact details, pricing, service areas, and availability
• Maintain organized and searchable spreadsheets/databases
• Follow up with vendors to collect missing information
• Keep vendor records accurate and updated for internal use
• Update product listings and content in WordPress
• Upload and organize product photos and project images
• Use Adobe Photoshop or similar tools to resize, crop, and optimize images
• Help maintain accurate and visually organized product pages
• Support updates to product descriptions and related website content
• Organize project photos and videos from completed builds
• Create simple marketing videos using existing photo/video assets
• Help maintain organized media libraries
• Coordinate with leadership on content priorities and timelines
• Coordinate deliveries and scheduling
• Assist with tracking materials and logistics
• Support reporting and operational admin tasks
• Help remove operational bottlenecks and improve day-to-day efficiency
• Data entry and documentation
• Organizing digital files and systems
• Managing recurring administrative tasks
• Supporting the team wherever needed to keep operations moving smoothly

Business Operations – Executive Coordinator

• Manage and execute digital marketing initiatives across multiple brands
• Plan, build, and optimize Meta Ads campaigns across Facebook and Instagram
• Manage campaign structure, audience targeting, creative testing, budget allocation, and bid strategies
• Monitor and optimize KPIs including: ROAS CPA CTR
• Identify performance issues quickly and continuously improve campaign profitability and scalability
• Build and manage email marketing campaigns, including automated flows, broadcast campaigns, segmentation, and A/B testing
• Create and edit visual assets for paid ads, social media, and email marketing campaigns
• Write ad copy, email content, and marketing messaging
• Provide weekly reporting with clear performance insights and recommendations
• Analyze campaign data and identify opportunities for scale and optimization

Marketing Manager – SD

• Plan, build, and optimize Meta Ads campaigns across Facebook and Instagram
• Directly manage campaign structure, audience targeting, creative testing, budget allocation, bid strategies
• Monitor and optimize KPIs including: ROAS, CPA, CTR
• Identify performance issues quickly and continuously improve campaign profitability and scalability
• Build and manage email marketing campaigns, including: Automated flows, Broadcast campaigns, Segmentation, A/B testing
• Operate platforms such as: Klaviyo, Omnisend, Mailchimp, GoHighLevel (GHL)
• Create and edit visual assets for: Paid ads, Social media, Email marketing campaigns
• Write ad copy, email content, and marketing messaging
• Provide weekly reporting with clear performance insights and recommendations
• Analyze campaign data and identify opportunities for scale and optimization

Supply Chain

• Assist with purchase order creation, tracking, and documentation
• Communicate with domestic and international suppliers regarding pricing, availability, lead times, and order status
• Maintain supplier records, contracts, and product specifications
• Support inventory planning and monitor supplier lead times
• Help resolve discrepancies related to orders, invoices, and shipments
• Coordinate inbound shipments with freight forwarders, customs brokers, and warehouses
• Maintain food safety and regulatory documentation including supplier approvals, COAs, and audit documentation
• Support compliance with FDA regulations, FSMA, HACCP, GFSI standards
• Serve as a point of contact for customers throughout the order process
• Prepare operational reports, spreadsheets, and summaries

Head of Marketing

Head of Marketing

Head of Marketing

Head of Marketing

Head of Marketing

Marketing Manager

Marketing Manager

Business Development Representative

Paid Media Manager

Senior Graphic Designer

Junior Marketing Specialist

Business Operations – Executive Coordinator

Marketing Manager – SD

Marketing Manager

Supply Chain and Compliance Coordinator