Head of Marketing

Entrepreneur Cooperative

Head of Marketing role in remote position focused on driving revenue growth and leading the marketing team. Seeking strategic leader with experience in performance marketing and AI technologies.

Posted 7/4/2026full-timeRemote • 🇲🇽 MexicoLead💰 $3,800 - $5,000 per monthWebsite

About the role

Key responsibilities & impact

Develop and execute the company's overall go-to-market strategy.
Define brand positioning, messaging, and competitive differentiation.
Build scalable demand generation initiatives that support revenue growth.
Align marketing efforts with company objectives and long-term business goals.
Own marketing pipeline generation and performance metrics.
Develop strategies across outbound, content, paid media, partnerships, and events.
Create scalable lead generation systems that consistently produce qualified opportunities.
Monitor marketing performance and optimize initiatives based on measurable business outcomes.
Define the company's voice and market positioning.
Oversee the creation of high-quality content, case studies, sales enablement materials, and thought leadership assets.
Ensure consistent messaging across every customer touchpoint.
Design and implement AI-powered workflows that improve marketing efficiency and scalability.
Manage and optimize the marketing technology stack, including CRM and automation platforms.
Build reporting systems and dashboards to track KPIs and marketing performance.
Lead, mentor, and develop a high-performing marketing team.
Collaborate closely with executive leadership, sales, and strategic partners.
Manage the marketing budget and allocate resources based on business impact and ROI.

Requirements

What you’ll need

8+ years of progressive marketing experience, including leadership roles.
Proven success building B2B demand generation programs that generated measurable pipeline and revenue.
Experience leading marketing strategy within SaaS, technology, digital marketing, or agency environments.
Strong understanding of AI-powered marketing workflows and automation.
Experience managing marketing budgets, KPIs, forecasting, and revenue-focused initiatives.
Advanced experience with CRM and marketing automation platforms such as HubSpot.
Strong analytical mindset with the ability to make data-driven decisions.
Excellent leadership, communication, and project management skills.
Exceptional writing, messaging, and storytelling abilities.
Advanced English proficiency (C1/C2) with excellent written and verbal communication skills.

Benefits

Comp & perks

Fully remote opportunity.
Competitive compensation.
Lead and shape an entire marketing organization.
High-impact role with significant ownership and executive visibility.
Work with cutting-edge AI technologies and modern marketing tools.
Long-term career growth within a fast-growing organization.
Collaborative, entrepreneurial, and results-driven environment.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Go-To-Market StrategyDemand Generation InitiativesPerformance MetricsLead Generation SystemsContent CreationData-Driven Decision MakingKPI TrackingMarketing OptimizationSales Enablement MaterialsCompetitive Differentiation

Soft Skills

LeadershipCommunicationProject ManagementWritingStorytelling