EF Education First Teachers

Account Manager

• Oversee primary ownership of brand partnerships, with more selectively defined public relations responsibilities across strategy, project management, and other functions. Role is focused on:
• End-to-end partnership strategy development that aligns to brand KPIs.
• Identification, sourcing, outreach and negotiation, and management of partnerships with DMOs, tourism ministries, associations, brands, and talent
• Partnership management that includes building integrations from the ground up and maintaining growth and optimizations of partnerships.
• Management of activations, securing internal alignment with stakeholders across EF World Journeys marketing, tour development, operations, engineering, etc.
• Track, analyze, and deliver reporting on ROI to internal stakeholders and brand partners as necessary.
• Identify, develop, propose, negotiate, and manage partnerships with tourism industry associations, destination marketing organizations, tourism ministries, and well-known brands or talent that support mutual business goals.
• Collaborate with the Communications and Industry Relations team on defined public relations projects to support an integrated communications programming, strategies, and editorial calendars aligned to business objectives and key performance indicators for EF World Journeys’ tour operator brands (primarily EF Go Ahead Tours and EF Adventures).
• Partner cross-functionally with Brand Marketing, Content and Social Media, Tour Development (Market Development), Creative, Sales, Operations, Customer Service, and other stakeholders to drive awareness and consideration.
• Managing multiple projects simultaneously, maintaining strong organization and momentum from concept through execution.
• Developing and evolving brand and partnership messaging in close partnership with senior leaders, including:
• Proposals, FAQs, and other collateral supportive of partnership engagement
• Staying ahead of seasonal, cultural, and industry trends to create a consistent “drumbeat” of compelling stories across consumer, travel, business, and local media.
• Collaborate with Data Analytics and other teams to surface insights and trends on brand partners that resonate with media or partners
• When defined, this role could also support functions across public relations that could include: content development and writing, events support, supporting executive meetings, inclusive of messaging support and/or meeting preparation.
• Media relations experience a plus.
• Agency experience a plus.

Senior Publicity and Partnerships Manager

Sales

• Collaborate on campaigns, outreach strategies, and fresh ideas to drive new business
• Call parents for support, answer questions, and assist with enrollment
• Support families preparing for upcoming trips
• Conduct competitive landscape research in the travel industry
• Propose passion projects beneficial to the team

Senior Publicity and Partnerships Manager

Co-Op Sales