Easygenerator

Product Analyst

• Run deep dive analyses and root cause investigations into product and business metrics.
• Build and maintain dashboards and self-service reporting.
• Scale analytics through AI-powered tools, including AI agents built on Snowflake and Claude-based workflows.
• Partner with Product, Engineering, and Business stakeholders to define metrics and success criteria.
• Track adoption and impact of product launches.
• Validate or challenge product hypotheses with data to help shape the roadmap.

SEO Marketing

• Own our paid search strategy and daily execution across Google Ads and Microsoft Ads, spanning Search, Performance Max, Demand Gen, and Shopping.
• Run multilingual campaigns across multiple markets.
• Use AI to scale smarter, steering Smart Bidding and Performance Max, and using tools like scripts and LLMs to expand keywords, test ad copy, and flag anomalies.
• Push us toward value-based bidding, connecting ad accounts to our CRM so algorithms optimize for real pipeline and revenue.
• Own conversion tracking and data quality, including Enhanced Conversions, server-side tracking, and attribution.
• Own landing pages and CRO, running A/B tests with content, design, and product marketing to lift conversion rate.
• Run structured experiments and turn results into an ongoing optimization roadmap.
• Manage budget, forecasting, and monthly spend.
• Build dashboards that turn CAC, CPL, ROAS, and pipeline data into clear insights.
• Keep an eye on the market through keyword research and competitor tracking.

SEM Manager

Product Manager

• Take ownership of a meaningful product domain within Easygenerator
• Define the product direction, priorities, and success metrics for your area
• Translate company strategy into focused product bets and clear team goals
• Build a deep understanding of our customers, users, competitors, and market
• Turn ambiguous problems into clear opportunities and well-framed solutions
• Use qualitative and quantitative insights to make strong product decisions
• Identify where AI can meaningfully improve user workflows, not just add novelty
• Work with Engineering and Design to shape AI-powered features that are useful, trustworthy, and easy to use
• Think critically about AI quality, evaluation, edge cases, and user trust
• Work closely with Engineering and Design from problem definition through delivery
• Keep the team focused on outcomes while making smart scope trade-offs
• Ensure we ship high-quality product improvements with measurable impact
• Collaborate with Sales, Customer Success, Marketing, and Support to understand customer needs and market signals
• Communicate product direction clearly to stakeholders across the company
• Bring structure and clarity without creating unnecessary process

Senior Product Manager

Recruitment

• Manage the full recruitment cycle, from posting job openings to extending offers to successful candidates.
• Partner closely with hiring managers to understand role requirements and define effective recruiting strategies.
• Build and maintain talent pipelines and foster strong relationships with top talent by leveraging different channels such as LinkedIn Recruiter, networking events, and other sourcing platforms.
• Coordinate, schedule, and conduct interviews and drive a positive candidate experience throughout the process.
• Leverage AI tools and data-driven recruitment solutions to identify, attract, and assess top candidates.
• Manage employer branding initiatives to attract high-quality applicants and promote Easygenerator.

Talent Acquisition Specialist

Performance Marketing

• Own paid, organic, website, and conversion channels.
• Translate growth targets into clear priorities and roadmaps.
• Deliver predictable marketing-sourced pipeline while balancing short- and long-term growth.
• Lead website structure, messaging, UX, landing pages, and CRO.
• Partner with PMM to ensure clear, differentiated positioning.
• Maintain clarity, credibility, and performance across touchpoints.
• Lead paid acquisition and €2M+ budget allocation aligned to revenue goals.
• Optimize for pipeline and revenue impact with strong attribution visibility.
• Build scalable SEO/GEO and intent-based content clusters to grow authority and long-term pipeline.
• Lead revenue-focused content aligned to buyer journey and enterprise sales.
• Ensure digital design supports differentiation, clarity, and conversion.
• Own marketing-sourced pipeline targets and key revenue KPIs.
• Build quarterly growth plans and improve funnel bottlenecks.
• Lead paid, content, web, and design teams.
• Establish scalable processes and experimentation frameworks.
• Partner closely with PMM, Revenue, and Leadership.

Head of Demand Generation

• Own paid, organic, website, and conversion channels.
• Translate growth targets into clear priorities and roadmaps.
• Deliver predictable marketing-sourced pipeline while balancing short- and long-term growth.
• Lead website structure, messaging, UX, landing pages, and CRO.
• Partner with PMM to ensure clear, differentiated positioning.
• Maintain clarity, credibility, and performance across touchpoints.
• Lead paid acquisition and €2M+ budget allocation aligned to revenue goals.
• Optimize for pipeline and revenue impact with strong attribution visibility.
• Build scalable SEO/GEO and intent-based content clusters to grow authority and long-term pipeline.
• Lead revenue-focused content aligned to buyer journey and enterprise sales.
• Ensure digital design supports differentiation, clarity, and conversion.
• Own marketing-sourced pipeline targets and key revenue KPIs.
• Build quarterly growth plans and improve funnel bottlenecks.
• Lead paid, content, web, and design teams.
• Establish scalable processes and experimentation frameworks.

Full-stack Engineer

• Learn to support the setup and maintenance of workflows across our CRM and GTM tools, with guidance from the team.
• Use AI tools (like Claude) to automate repetitive tasks, summarize data, and speed up manual processes.
• Help maintain clean, reliable data across our systems so the team can trust what they're looking at.
• Assist in building and testing simple automations, such as trigger-based workflows, notifications, and reporting.
• Document workflows and processes clearly so they can be maintained and improved over time.
• Flag broken or inefficient processes and take initiative in proposing fixes, even when not asked.
• Partner with Sales, Marketing, and Revenue Operations to understand pain points and, with support, translate them into practical automations.
• Continuously learn new tools and AI capabilities relevant to GTM, and bring what you learn back to the team.

GTM Engineer

Business Development Rep

• Proactively identify and engage with key decision-makers through outbound channels
• Conduct cold calls, send personalized cold emails, and initiate LinkedIn messaging sequences to spark interest and fuel our growth.
• Qualify leads by understanding their needs, pain points and goals.
• Collaborate closely with Account Executives and support BDR team members when needed.
• Create and prioritize strategic target account lists within a defined territory

Business Development Representative – LATAM

Data Engineer

• Build and maintain scalable data pipelines and infrastructure using Snowflake, AWS Glue, and modern ETL/ELT frameworks.
• Integrate data from platforms such as Salesforce, Mixpanel, Segment, Customer.io, Intercom, Google Analytics, and LinkedIn Ads.
• Develop reliable data models, warehouses, and data lakes to support reporting and analytics.
• Implement data quality, monitoring, governance, and security best practices.
• Build AI-powered self-service analytics capabilities for business users.
• Partner with Product, Marketing, Revenue Operations, and BI teams to deliver impactful data solutions.
• Optimize platform performance, reliability, and cost efficiency.