DIRECTV

Product Marketing

• Define project/program scope and objectives
• Guide activities of a project/program team
• Identify resources and establish a master timeline for deliverables
• Manage certain areas of responsibility in enterprise-wide IT enhancement projects
• Support marketing campaigns with technical and non-technical partners
• Lead cross-functional teams spanning technical development and marketing planning

Lead Product Marketing Manager

Business Development Rep

• Lead the identification, evaluation, and execution of strategic business opportunities including mergers, acquisitions, partnerships, alliances, and joint ventures.
• Serve as the primary point of contact for assigned strategic partners, managing ongoing relationships and ensuring alignment with directv's business objectives.
• Lead end-to-end execution of new business opportunities including deal structuring, negotiation support, due diligence, and operational implementation.
• Define, track, and report on key performance indicators (KPIs) for assigned partnerships and business development initiatives.
• Conduct in-depth market, competitive, and technical analysis to evaluate new partnership opportunities and inform strategic decision-making.
• Lead and influence cross-functional teams on business development initiatives without direct authority, driving accountability and alignment.
• Provide mentorship and guidance to junior team members, supporting their professional development and day-to-day work quality.

Senior Manager, Business Development

Analyst

• Lead the full revenue assurance function — monitoring, baselining, auditing, synchronizing, investigating, and compliance — with an analytical lens that turns raw data into business insight.
• Partner with Corporate, Network, Sales & Marketing, and Customer Operations to ensure billing accuracy and drive cross-functional alignment on revenue-impacting initiatives.
• Build and maintain robust data pipelines, models, and self-service tools using Databricks, Python, and SQL on modern cloud infrastructure.
• Develop behavioral models of usage and user patterns to surface insights that influence product roadmap decisions.
• Design and execute experiments to validate product changes and attribute revenue impact with confidence.
• Define and track key metrics in close collaboration with business partners and vendors to drive measurable outcomes.
• Translate complex business problems into clear analytical frameworks — and turn findings into action.

Senior Analyst, Revenue Assurance

Sales

• Manage, develop, and grow 30+ National Accounts, full lifecycle management.
• Clients range from Fortune 100 to small/medium sized companies with 25+ locations.
• Manage relationships with all levels of the company including C-suite, Supply Chain, Procurement, Operations, Marketing, Construction, and IT.
• New Location Activation and Revenue Growth targets.
• Collaborate across all internal stakeholders and functional groups to serve customer needs.
• Contract Management and Renewal.
• Technical design and guidance for DIRECTV systems at client locations.
• Implementation and Project Management for new and existing projects.
• Reporting and Analytics.
• Multi-channel integration with DIRECTV Dealers, Service Partners, Telco Partners, ATT Business Sales, etc.
• Improving process and working within current model to generate results.

Senior Account Manager – National Sales

Customer Support

• Resolve complex customer issues related to repair, maintenance, billing, and orders that require specialized knowledge and expertise
• Proactively identify, communicate, and resolve service-affecting issues before they impact customer experience
• Provide advanced technical support for product service problem resolution, utilizing in-depth product knowledge
• Serve as the first level of escalation for problem resolution with consumer customers
• Direct, coordinate, and provide the highest level of customer service to ensure consistent customer satisfaction
• Recognize patterns in customer issues and recommend operational improvements to leadership
• Document complex issue resolutions for knowledge sharing and process improvement
• Collaborate with cross-functional teams to address systemic issues and implement solutions
• Mentor and provide guidance to customer service representatives on handling difficult situations
• Monitor and analyze customer feedback to identify trends and improvement opportunities
• Participate in special projects aimed at enhancing customer experience and operational efficiency
• Stay current with product updates, service offerings, and company policies to provide accurate information
• Maintain detailed records of customer interactions and issue resolutions
• Develop and maintain relationships with internal partners to expedite issue resolution
• Contribute to the development of customer service standards and best practices

Senior Customer Service Specialist

Human Resources

• Serve as the primary organizational authority on CBA interpretation for CWA and IBEW agreements
• Lead the end-to-end grievance process
• Cultivate and maintain strategic relationships with union representatives
• Conduct in-depth research on bargaining history and labor trends
• Partner with HR, Legal, Operations, and Finance teams on labor relations matters

Lead, Labor Relations

Manager

• Develop and execute paid media strategy through connected device and TV OEM platforms (e.g., Roku, Amazon, Samsung, LG, Vizio).
• Media activations driving to app ecosystems (Apple Search, Google UAC, Meta App Ads, and other social platforms driving to app environments).
• Lead measurement and attribution strategy across the app media ecosystem (including IAP and app-to-web flows), overseeing MMP-based (AppsFlyer) campaign tracking and performance optimization.
• Serve as primary media point of contact for TV OEM advertising and editorial teams.
• Partner closely with sales channel owners, product teams, creative, analytics, and tech to ensure traffic quality and performance alignment.

Lead Media Manager

Technical Product Manager

• Partner with business stakeholders to gather requirements, define use cases, and prioritize features based on value, risk, and effort.
• Ensure requirements’ rigor, traceability, and readiness at the solution level across teams and releases.
• Perform product offers and promotions data analytics.
• Validate that all requirements tie to business strategy and organizational objectives.
• Translate business strategy into actionable product requirements and technical specifications.
• Translate business needs into detailed user stories, acceptance criteria, and technical requirements.
• Collaborate closely with Developers, Architects, and QA teams to deliver solutions end-to-end.
• Conduct comprehensive impact and feasibility assessments for proposed features and capabilities.
• Develop cost-benefit analyses, ROI projections, and KPI forecasts for strategic initiatives.

Principal Technical Product Manager, Pricing & Packaging Analytics and Strategy

Financial Planning and Analysis

• Manage/support/lead business for DIRECTV Applications
• Project Management for various projects
• Leadership and staff management
• Develop and manage project staffing and financial budgets

Director, Finance Technology

Security Engineer

• Governance, Risk, and Compliance Program Leadership
• Supplier Information Security Management
• Security Awareness and Phishing Simulation Program
• Mergers and Acquisitions Security Support
• Security Project Engagement Leadership

Principal Cybersecurity Engineer

• Oversee the governance, execution, and delivery of complex IT programs and initiatives (70%)
• Lead the planning, execution, and delivery of complex IT programs across multiple teams
• Develop and implement program governance frameworks and methodologies
• Monitor program progress, identify risks and issues, and implement mitigation strategies
• Ensure programs are delivered on time, within budget, and to the required quality standards
• Facilitate cross-functional collaboration to resolve dependencies and conflicts
• Lead program steering committees and decision-making forums
• Manage governance, communications, and partner relationships (30%)
• Establish and maintain effective governance structures for the IT portfolio
• Develop and implement communication strategies to keep stakeholders informed
• Build and maintain strong relationships with key business partners and IT stakeholders
• Provide regular status updates and reporting to executive leadership
• Facilitate alignment between IT initiatives and business objectives
• Manage stakeholder expectations and ensure transparency across all IT initiatives
• Additional responsibilities include developing and maintaining portfolio roadmaps and prioritization frameworks, leading resource allocation and capacity planning, implementing portfolio management tools, identifying opportunities for process improvement, mentoring team members, and staying informed about emerging technologies.

IT Technical Portfolio Manager

• Partner with business stakeholders to gather requirements, define use cases, and prioritize features based on value, risk, and effort.
• Ensure requirements’ rigor, traceability, and readiness at the solution level across teams and releases.
• Validate that all requirements tie to business strategy and organizational objectives.
• Translate business strategy into actionable product requirements and technical specifications.
• Collaborate closely with Developers, Architects, and QA teams to deliver solutions end-to-end.
• Conduct comprehensive impact and feasibility assessments for proposed features and capabilities.
• Develop cost-benefit analyses, ROI projections, and KPI forecasts for strategic initiatives.
• Assess resource requirements, timelines, risks, and technical dependencies across systems.
• Evaluate technical, operational, and business viability of complex solution implementations.
• Establish and monitor feedback loops to measure product success and business impact.
• Define success criteria and track product performance against business objectives.
• Build consensus across diverse stakeholder groups on product direction and decisions.
• Define and own features or capabilities within an Agile Release Train, coordinating with partner ARTs when needed.

Principal Technical Product Manager – Digital Products, SAFe

Growth Marketing

• Define and execute the company’s distribution, growth, and monetization strategy across top streaming OEM platforms including Amazon, Roku, Google, Apple, and other targeted device partners.
• Own senior-level relationships, drive complex commercial agreements, and lead cross-functional initiatives to maximize reach, engagement, and revenue.
• Develop and lead the integration of end-to-end marketing strategy for all major streaming platforms.
• Build and maintain senior, multi-threaded relationships with key partners (Amazon, Roku, Google, Apple, etc.).
• Partner in complex negotiations for distribution agreements, revenue share models, co-marketing investments, and platform merchandising opportunities.
• Establish KPIs and operating rhythms to monitor platform performance (acquisition, engagement, retention, monetization).

Senior Director, Platform Growth, Development

• Develop and implement HR strategies that align with overall business objectives.
• Build relationships with the business to gain insights and effectively provide expert HR support.
• Create strategic business plans to implement HR end to end support and roll out HR programs and practices including compensation, staffing, employee engagement, performance management, succession planning, and employee development.
• Provide employee relations support including guidance and expertise on employee matters.
• Support change management, training, and development of employees.
• Support the talent acquisition process including the selection and successfully onboarding of new employees.

Lead, HRBP

Marketing

• Lead advanced analytics efforts to identify, quantify, and monitor churn drivers and survival trends for DIRECTV Signature products, delivering actionable insights to improve customer retention and lifetime value.
• Partner with Marketing, Product, and Strategy teams to design and evaluate retention campaigns, customer treatment strategies, and performance measurement frameworks.
• Analyze large, complex customer and behavioral datasets to uncover trends, measure marketing effectiveness, and support data-driven business decisions.
• Present findings, recommendations, and business impacts clearly to cross-functional stakeholders and senior leadership.