Cresta

Chief Marketing Officer

• Design, unify, and execute the end-to-end growth strategy from awareness through activation across web, paid media, automation, product-led initiatives, and, really, anything else you can come up with, to drive qualified pipeline and revenue
• Lead and optimize growth marketing across channels with a focus on efficiency, scalability, and ROI
• Oversee website strategy and conversion rate optimization, ensuring the site serves as a high-converting demand engine and brand experience
• Develop and scale SEO/AEO and content performance initiatives to expand reach and drive high-intent organic traffic
• Create demand generation campaigns that shape the markets thinking about Cresta
• Implement a robust experimentation framework for A/B testing and new channel evaluation
• Collaborate cross functionally with Product, Product Marketing, RevOps and Sales to ensure channel strategies are aligned to audience segments and pipeline goals
• Manage agency and vendor relationships to ensure alignment and quality
• Build, mentor and grow a high-performing team
• Partner with RevOps to evaluate, implement and optimize the growth marketing tech stack, driving better data visibility, automation and performance measurement

Head of Demand Generation – Growth Marketing

Digital Marketing

• Own day-to-day execution and optimization of global paid media campaigns across LinkedIn, Google, Meta, and emerging advertising channels
• Plan, launch, and optimize campaigns end-to-end, including audience strategy, campaign setup, creative testing, bidding, budgeting, and performance analysis
• Monitor campaign pacing against budget and pipeline goals, proactively identifying risks and adjusting strategy to maximize performance
• Partner closely with Creative to develop high-performing ad creative and continuously test new messaging, formats, and concepts
• Leverage AI tools and audience enrichment platforms such as Clay to improve targeting, automate workflows, and increase team efficiency
• Partner with Marketing Operations to ensure accurate conversion tracking, attribution, and pipeline reporting
• Analyze campaign performance and present actionable insights and recommendations to marketing leadership and executive stakeholders
• Evaluate new advertising channels, formats, and growth opportunities to keep Cresta ahead of changing buyer behavior
• Collaborate cross-functionally with Demand Generation, Content Marketing, Creative, Sales, and Marketing Operations to execute integrated campaigns

Digital Marketing Manager

Full-stack Engineer

• Build zero-to-one AI product experiences from early concept through prototype, validation, and productionization.
• Work with users, product managers, designers, researchers, engineers, and customer-facing teams to identify high-impact opportunities.
• Translate ambiguous customer needs and product ideas into clear workflows, interfaces, and technical designs.
• Build and improve AI agent development, testing, evaluation, monitoring, and optimization workflows.
• Use product data, user feedback, and evaluation results to understand what is working and what needs to improve.
• Create clear demos, product notes, technical docs, and recommendations that help teams align and move faster.
• Help define the product and technical bar for AI-native experiences at Cresta.

Product Engineer

Performance Marketing

• Own and scale key non-paid channels (email, webinars, and direct mail) with a focus on engaging enterprise accounts
• Plan and execute end-to-end demand generation campaigns tailored to the Enterprise segment, ensuring alignment to business goals and sales priorities
• Measure, analyze, and optimize campaign performance using data to continuously improve pipeline generation and efficiency
• Develop and run intent and interest based programs in close partnership with Sales to engage, nurture, and progress high value accounts
• Partner with content marketing to activate compelling, targeted content that resonates with enterprise buyers
• Collaborate cross-functionally with Sales, Marketing, and RevOps to ensure integrated, cohesive demand generation efforts and strong alignment across the funnel

Enterprise Demand Generation Manager

General Counsel

• Advise People and business leaders on a broad range of employment matters, including hiring, performance management, employee relations, investigations, accommodations, leaves of absence, compensation, disciplinary actions, and terminations.
• Provide legal guidance on workforce planning, reorganizations, reductions in force, and organizational changes.
• Partner with Human Resources to develop and implement employment-related policies, procedures, and best practices.
• Monitor and advise on employment law developments across the United States, Europe, and APAC.
• Support compliance with federal, state, and local U.S. employment laws, as well as applicable European employment regulations.
• Partner with external counsel as needed on country-specific employment issues and labor law requirements.
• Advise on cross-border employment matters, including international hiring, mobility, remote work arrangements, and employee transfers.
• Lead or support internal workplace investigations involving employee complaints, misconduct allegations, discrimination, harassment, retaliation, and other sensitive matters.
• Manage employment claims, agency charges, demand letters, and litigation in coordination with outside counsel.
• Develop strategies to mitigate employment-related risks and resolve disputes efficiently.
• Review and draft employment-related agreements, including offer letters, employment agreements, restrictive covenant agreements, severance agreements, and consulting arrangements.
• Support due diligence and integration activities related to acquisitions and other strategic transactions.
• Deliver practical employment law training to managers, People Business Partners, and company leadership.

Employment Counsel

Product Marketing

• Build a world-class AI Agent partner ecosystem that drives revenue and successful customer outcomes
• Equip partners with the tools, skills, and confidence needed for Cresta AI Agents
• Collaborate closely with Partner Leadership, Sales, Marketing, Product, and Engineering teams
• Design and deliver enablement programs for partners
• Develop deep expertise in Cresta AI Agents and create comprehensive enablement programs
• Deliver scalable partner readiness and accreditation programs through various methods
• Track and report on partner readiness and training effectiveness
• Collaborate closely with Engineering and Product teams to develop partner-specific enablement assets

Partner AI Enablement Manager – GTM

Manager

• Oversee the operations of all global Cresta offices, ensuring a consistent, high-quality workplace experience while balancing local needs and regional nuances.
• Lead lease renewals, expansions, and new site acquisitions in partnership with Finance and Legal, ensuring our workplace footprint supports business growth.
• Develop and execute a comprehensive workplace strategy that aligns physical spaces, employee experience programs, and business needs as the company scales. Lead office build-outs, renovations, and improvement projects from planning through execution, ensuring projects remain on schedule and within budget.
• Build strong partnerships with property managers, landlords, and service providers to ensure our offices operate efficiently and effectively.
• Own Cresta's global workplace safety strategy, including emergency preparedness, site-specific safety programs, and regulatory compliance. Partner across the business to ensure workplace safety requirements, accommodations, accessibility considerations, and employee support needs are appropriately addressed across all office locations.
• Oversee catering, food and beverage programs, badge access systems, physical security, and vendor relationships.
• Partner closely with the Chief of Staff and Leadership Team to support the operational needs of Cresta headquarters.
• Own and evolve workplace and employee experience programs, including recognition initiatives, Operating Principles Awards, employee gifting, office activations, onboarding support, and other programs that strengthen culture, connection, and engagement.
• Partner with the Administrative Team, People Team, site leads, and other stakeholders to execute employee events, company celebrations, leadership visits, customer visits, and other key company moments.
• Maintain and continuously improve workplace communications, documentation, and internal resources that help employees navigate office spaces, workplace programs, and services.
• Manage workplace and employee experience vendors, platforms, and systems that support employee engagement and day-to-day operations.

Workplace Experience Manager

Solutions Engineer

• Own the relationship with Cresta’s Partners and work with the internal Partner Team.
• Ensure partners are enabled, technically equipped, and positioned to successfully deliver joint solutions to customers.
• Act as a trusted advisor for our partners, guiding them toward investing in and building a Cresta partner program.
• Serve as a trusted advisor and platform expert, connecting technical capabilities to strategic business outcomes for partners and customers.
• Drive partner success through executive presentations, solution demonstrations, and technical presales support.
• Develop scalable messaging, enablement content, and solution frameworks that accelerate partner-led revenue growth.
• Cultivate trusted relationships with strategic partners including GSIs, BPOs, and technology partners.
• Influence and align stakeholders across Partner Sales, Direct Sales, Partner Enablement, Product, and Solution Engineering to execute and scale Cresta's partner strategy.

Principal Partner Solutions Consultant

Program Manager

• Own the relationship with Cresta’s Partners and work with the internal Partner Team
• Act as a trusted advisor to partners, helping them invest in and scale their Cresta practice
• Guide partners on creating collaborative, long-term relationships
• Serve as the primary point of contact for technology and solution partners
• Develop partner success plans that increase partner self-sufficiency
• Design and execute onboarding and ongoing enablement programs
• Collaborate with partners to define and execute joint go-to-market strategies
• Align partner business objectives with Cresta's capabilities
• Work cross-functionally to drive successful partner outcomes
• Collaborate with sales teams to support partner-sourced opportunities
• Monitor and improve solution adoption and partner performance metrics
• Identify and resolve partner-reported technical gaps

Partner Program Director

Backend Engineer

• Design, build, and maintain scalable backend services, APIs, and distributed systems that power our AI-driven products.
• Partner closely with frontend engineers, machine learning engineers, data scientists, product managers, and designers to deliver end-to-end customer experiences.
• Own the reliability, performance, and scalability of production systems, proactively identifying and resolving issues before they impact customers.
• Write clean, maintainable, and well-tested code, following engineering best practices and contributing to a high-quality codebase.
• Participate in architecture discussions, code reviews, testing, and continuous integration efforts to ensure engineering excellence.
• Design and implement secure, resilient, and highly available services that meet the demands of enterprise customers.
• Analyze and evolve system architecture to improve performance, scalability, reliability, and operational efficiency.
• Drive technical decisions and contribute to the team's engineering culture through mentorship, knowledge sharing, and continuous improvement.

Senior Software Engineer, Backend

Product Manager

• Drive AI Agent deployments for customers across the lifecycle — from pre-sales to post-launch optimization
• Define AI roadmaps for the customer’s executive team by blending both quantitative analysis and qualitative insights; leverage automated conversation discovery tools in addition to traditional data analysis
• Iterate prompt & context engineering to achieve customer’s use case and intended business outcomes
• Own designing and running evaluations and A/B tests of AI Agents with Forward-Deployed Engineers (FDEs) using Cresta’s agent builder and beta internal tools
• Improve our playbooks for agent development and customer deployment

Associate Forward Deployed Product Manager

Demand Generation Manager, Enterprise

Sales Development Rep

• Hire, onboard, and develop exceptional SDR talent
• Build & iterate on a data-driven Outbound & Inbound strategy
• Foster a winning culture of high accountability and performance
• Motivate the team through lucrative incentives and contests
• Uplevel SDRs and help them grow into our future AEs and managers
• Report on SDR KPIs to ensure that KPIs and SLAs are hit daily
• Partner cross-functionally with Marketing, Revenue Operations, and Sales on key initiatives

Sales Development Manager

Implementation Specialist

• Deliver cutting-edge AI solutions to enterprise contact centers
• Collaborate closely with Solution Architects for seamless integrations with customer systems
• Remove technical barriers and drive value for customers through real-time coaching and agent efficiency tools
• Contribute to shaping land-and-expand sales strategy as Cresta continues to grow rapidly.
• Execute on integration design and project plans created by IMs, SAs, and other stakeholders
• Design, build, and deploy applications using Cresta SDKs, libraries, and APIs
• Participate in testing, troubleshooting, and maintenance of Cresta products
• Partner with Customer Success Manager to triage and resolve technical issues.

Head of Demand Generation – Growth Marketing

Digital Marketing Manager

Product Engineer

Enterprise Demand Generation Manager

Employment Counsel

Partner AI Enablement Manager – GTM

Workplace Experience Manager

Principal Partner Solutions Consultant

Partner Program Director

Senior Software Engineer, Backend

Associate Forward Deployed Product Manager

Demand Generation Manager, Enterprise

Sales Development Manager

Sales Development Manager

Customer Engineer