Community Specialist
CXG
Salary
💰 $85,000 - $100,000 per year
Job Level
Mid-LevelSenior
About the role
- The Casebook Customer Experience team seeks an experienced and entrepreneurial Community Manager to join our expanding team. Reporting directly to the Head of Marketing, this role demands a driven self-starter with a background in community management, preferably within the nonprofit sector or with a demonstrated understanding of its dynamics.
- Establish and manage communities for customers, including online forums and in-person user group events.
- Produce and moderate engaging multimedia content tailored to the community's interests and strategic goals.
- Develop events, groups, and activities to foster member engagement and advocacy.
- Address community inquiries and feedback, sharing insights with internal teams, including product and marketing.
- Identify and cultivate key advocates within the community, tracking their interest in becoming customer champions, references, or contributors to case studies.
- Devise strategies and plans to effectively communicate and engage with customers, providing them with valuable insights, best practices, product updates, and trends.
- Drive review activity on peer review sites and communities like G2, TrustRadius, Capterra, and Gartner Peer Insights.
- Innovate and propose initiatives to enhance the impact of the function and achieve scalable outcomes.
Requirements
- Proven experience as a community manager or in a similar role.
- Excellent at building relationships with key stakeholders internally and externally
- Track record of planning and leading successful community initiatives.
- Ability to identify and monitor relevant community KPIs.
- Strong verbal and written communication skills.
- Exceptional interpersonal and presentation abilities.
- Hands-on experience with social media management.
- Proficiency in interpreting website traffic and understanding online marketing principles.
- Attention to detail, critical thinking, and problem-solving skills.
- Bachelor's degree in Marketing, Communications, or a relevant field.
- Ability to thrive in a fast-paced, agile environment and prioritize tasks effectively.
- Familiarity with technologies crucial for the role's success.
- 3+ years of experience in a similar role within growth-stage B2B SaaS environments.
- Experience working with or for nonprofit organizations or government agencies is advantageous.
- Community platform tools
- Email marketing tools
- Analytics and reporting
- Event management tools
- CRM familiarity
- Community engagement & moderation
- Customer advocacy development
- Cross-functional collaboration
- Strategic thinking & innovation
