Product Manager, Commercialization
Gridware
Product Marketing and Communications Specialist
Accelerated Focus
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Support the execution of the go-to-market strategy and positioning, including product launches in collaboration with Sales.
- Make the role of Sales easier by clearly defining the marketing programs, tools, collateral, and messaging that effectively reach our target audience.
- Implement product positioning and messaging based on customer outcomes and differentiators, as defined with senior leadership.
- Continuously refine our value proposition through customer and competitive research.
- Create and maintain sales enablement tools such as pitch decks, one-pagers, playbooks, and customer impact stories.
- Develop scalable processes to support Sales with timely and relevant marketing content, establishing strong feedback loops with Sales and Operations.
- Oversee and participate in marketing campaigns, social media, PR, and digital content.
- Coordinate and execute industry conferences and events in alignment with leadership direction, from pre-event messaging to post-event follow-up and ROI tracking.
- Explore how AI tools can enhance marketing communications and content strategies.
- Collect and report on NPS, CSAT, and CES for the delivery of our products and services, share insights with Leadership/Operations/Sales, and use results to optimize messaging and service delivery.
- Establish processes for tracking and evaluating campaign and content performance.
- Collaborate across Leadership, Operations, and Sales to ensure marketing aligns with company strategy.
- Lay the groundwork for future roles in Product Marketing, Strategic Marketing, and Marketing Services as the function scales.
- Manage external marketing communications vendors when required.
- Embrace ambiguity and wear multiple hats in a fast-paced, scaling environment.
Requirements
- 3–5+ years of experience in Product Marketing, Product Management, or Strategic Marketing (preferably in B2B SaaS, tech, or consulting)
- Experience working cross-functionally with Operations, Sales, and Leadership teams
- A strong communicator who simplifies complex ideas into compelling narratives
- Comfort in ambiguity—you’re hands-on and enjoy building
- Curious, analytical, and customer-first—you don’t wait for research; you go get it
- Strategic thinker who can also execute tactically
- Minimal travel may be required (0-5%)
- Bonus points if you have any of the following:
- Exposure to Marketing Services: campaign execution, content, or events
- Experience developing pricing or revenue models
- Familiarity with sales enablement platforms or CRM tools
