Capital Group

Marketing

• Own marketing programs end‑to‑end—from strategy and planning through execution, measurement, and optimization—across key client segments and strategic priorities
• Play a critical role in shaping and delivering high‑impact event marketing, integrated media campaigns, brand initiatives, and Practice Management marketing
• Ensure all activities align with global brand standards while being thoughtfully adapted for Canadian audiences and regulatory requirements
• Partner closely with cross‑functional stakeholders including global marketing, sales, product, media, and Practice Management leaders to translate business opportunities into actionable, data‑driven marketing plans
• Drive innovation in marketing approaches, evaluate performance through insights and analytics, and contribute to the operational effectiveness of the marketing function by identifying and supporting process enhancements

Senior Marketing Specialist