Beyondsoft

Program Manager

• Reviewing and address questions from external and internal contacts.
• Assist in supporting provisioning requests and testing as needed for pilot projects while assisting in monitoring compliance and data integrity.
• Strong attention to detail in tracking budgets and spend, logging all interactions and completing processes using the clients tools.
• Communicate with stakeholders and cross-organizational teams.
• Perform additional duties as assigned.

Marketing

• Leverage data to gain insight into trending, user experience and behavior to drive the appropriate digital marketing, mobile and social strategies.
• Take various sources of customer and campaign data and condense it down to a coherent story with clear conclusions and actionable insights, acting as the subject matter expert for digital analytics.
• Measure site usability/effectiveness, along with monetization of media campaigns, and present actionable insights and recommendations based on data results and best practices.
• Visualize data into meaningful presentation decks and dashboards to provide holistic views of site user engagement activity to business stakeholders.
• Update and build dashboards, leveraging Power BI or Tableau, integrating Adobe Analytics and other data.
• Perform deep dive analysis via Case Studies to tell a comprehensive analytics story with data points and actionable insights to drive recommendations and decision making.
• Leverage Agile Delivery methods and processes to effectively track user stories, level of effort estimates, and plan with your Agile team for each Sprint.
• Drive data analysis of web projects, A/B and multivariate testing, and ad hoc requests.
• Support tag management requirements and documentation services to maintain integrity across multiple sources of data, including providing user acceptance testing and validation of web reporting creating, enhancements, and adjustments.
• Partner with multiple vendors to implement analytics requirements and streamline project processes.
• Multi-task and self-prioritize work queue to balance work queue and ensure stakeholder expectations are being met.
• Engage in analytics delivery re-prioritization discussions as needed with stakeholders to maximize internal team and stakeholder satisfaction.

Senior Analyst – Marketing Analytics

Account Manager

• Act as the trusted advisor and primary point of contact for a portfolio of strategic accounts, ensuring high client satisfaction and long-term retention.
• Consistently meet or exceed sales targets by identifying, developing, and closing opportunities across a broad range of IT services, with a strong focus on Microsoft technologies.
• Clearly articulate the value of Microsoft solutions—including Azure cloud migration, Modern Workplace (M365), Security services, and Data & AI—and align them with client business objectives.
• Develop and execute comprehensive account plans and sales strategies to maximize revenue and expand market share within existing accounts.
• Partner with Solution Architects, Delivery Teams, and Marketing to craft compelling proposals, accurately scope projects, and ensure seamless service delivery.
• Maintain accurate sales forecasts, manage pipeline activity, and update account records using the company’s CRM system (e.g., Salesforce).
• Lead contract negotiations and successfully close complex service agreements.

Performance Marketing

• Support development and execution of full-funnel paid media strategies across digital and offline channels with a focus on B2B audiences.
• Leverage data to inform audience segmentation, product targeting, and channel strategy, ensuring campaigns reach the right users at the right time.
• Manage day-to-day campaign execution and optimization across platforms (e.g. search, social, programmatic, and off-site channels).
• Establish and apply measurement frameworks to evaluate campaign effectiveness, including performance marketing metrics, brand KPIs, and incrementality.
• Conduct A/B testing and experimentation, translating results into actionable insights and continuous optimization strategies.
• Deliver weekly insights and recommendations grounded in deep analysis of campaign performance and broader market signals.
• Perform brand lift studies, social listening, and audience analysis to better understand engagement and perception.
• Provide data-driven recommendations on budget allocation, channel mix, and campaign strategy to improve overall performance.
• Collaborate cross-functionally with marketing, analytics, and business stakeholders to ensure alignment and drive informed decision-making.
• Contribute to the team’s best practices through documentation and knowledge sharing.

Program Manager

Senior Analyst – Marketing Analytics

Account Manager

Performance Marketing Consultant