ATLAS ANALYTICS

Growth Marketing

• Own outreach execution and meeting booking outcomes — achieve/exceed monthly qualified meeting targets for clients through team performance.
• Lead, manage, and hold the Growth team accountable — high-impact multichannel outreach (personalization, sequencing, follow-ups).
• Develop & refine growth playbooks — messaging strategy, channel optimization, A/B testing; ensure tight alignment with Ops-enriched data.
• Coach reps — qualification, objection handling, prioritization; enforce flawless execution fidelity to ICP/data inputs.
• Monitor monthly funnel health — volume, conversion rates, meetings booked, cost-per-meeting; proactively identify and resolve performance gaps.
• Deliver quarterly Rocks on time — model relentless execution and drive growth priorities.
• Act as builder — embrace playbooks > chaos, outcomes > activity; iterate systems to make outreach a predictable, scalable engine.

Entrepreneur in Residence – Growth Lead

Business Development Rep

• Run daily outbound across assigned clients — email sequences, LinkedIn outreach, follow-ups, calls (as needed).
• Strictly follow agreed ICP, messaging, qualification criteria — book only meetings that meet ATLAS standards.
• Maintain perfect SalesOS hygiene — log every interaction, notes, dispositions, meetings.
• Reduce no-shows — set clear expectations in outreach and confirmations.
• Flag low-quality leads, recurring objections, market patterns — create feedback loop to Snr GC.
• Experiment with async video, GIFs, memes (growth hacking) within playbook guidelines.

Outbound Sales, Growth Hacker – SDR/BDR

Operations

• Own operational excellence — deliver all client workflows on-time, on-budget, hitting or exceeding quality, efficiency, and margin KPIs.
• Lead & hold the Ops team accountable — execute ICP-driven workflows with precision, coach for ownership/speed/clarity, deliver quarterly Rocks.
• Design, document & evolve core playbooks — data sourcing, enrichment, setup, QA; keep them short, current, 100% followed, and improved with best practices/AI.
• Execute seamless handoffs — receive briefs from CSM, source/enrich accurately, pass clean data to Growth (SalesOS, Airtable, etc.) with zero integrity loss.
• Drive innovation & team education — keep the team ahead on tools, data sources, AI trends; run proactive experiments to solve challenges.
• Monitor & improve health metrics — SLAs, error rates, margin contribution, capacity; surface risks early with clear solutions.
• Act as builder — strengthen Ops as a true profit center, living playbooks > chaos and outcomes > activity every day.

Entrepreneur in Residence – Head of Operations

Lead Generation

• Design & implement GTM automations — end-to-end workflows (brief → source → verify → enrich → handoff) with clear ownership.
• Translate ICP/data briefs from Growth/CSM into precise, enriched datasets — methodologies, queries, exclusions, QA steps.
• Document & enforce standards — sourcing, enrichment, tool usage (Airtable, SalesOS, n8n/Make, AI).
• Ensure data accuracy, system uptime, and process reliability across tools/teams.
• Spot inefficiencies/bottlenecks early — propose and deploy scalable fixes.
• Serve as escalation point — leadership gets only strategic issues.
• Continuously improve — run experiments, compare results, deprecate complexity.

GTM Engineer – Lead Gen, Data Automation Builder

Account Executive

• Own day-to-day operational health and client delivery consistency across the Growth function
• Enforce standards across qualification, SalesOS hygiene, and outbound execution
• Support senior reps with prioritization, escalation handling, and quick decision-making
• Spot systemic issues (process gaps, capacity constraints, quality drops) and implement fixes fast
• Help onboard and ramp new reps quickly and effectively
• Act as first escalation point for operational/delivery issues before leadership involvement

Senior Outbound Sales Rep

Project Manager

• Own Client Relationships End-to-End
• Lead structured client onboarding (ICP intake, assets, SalesOS setup, clean handovers)
• Run a tight operating rhythm: updates, Looms, reviews, decisions
• Ensure every meeting ends with owners, actions, and dates
• Communicate clearly, honestly, and early — no surprises, no fluff
• Act as a Strategic Growth Partner
• Connect client goals to campaign execution across Growth & Ops
• Challenge assumptions constructively and back recommendations with data
• Translate metrics into 3–5 concrete options clients can say yes/no to
• Facilitate focused ideation around: New segments, New angles, New channels
• Expansion opportunities
• Turn winning ideas into a prioritized backlog with owners and success metrics
• Drive Commercial Outcomes
• Renewals: Own the renewal cycle end-to-end and close on time
• Upsell & Expansion: Identify and shape expansion opportunities with clear ROI
• Discovery & Objections: Run light discovery and handle objections with clarity and data
• Referrals & Proof: Secure testimonials, case studies, and referrals once value is proven
• Forecast Hygiene: Keep CRM notes, next steps, and revenue visibility clean and reliable
• Scale What Works
• Create and refine short SOPs and playbooks
• Reduce noise, duplication, and unclear ownership
• Close loops between delivery, feedback, and improvement

Project Manager / Client Manager, Client Success

Manager

• Own the day-to-day operating system of PORTFOLIO PLAY
• Translate founder vision into clear priorities, plans, and outcomes
• Ensure alignment, accountability, and momentum across teams and ventures
• Surface blockers early and drive resolution
• Lead and coordinate the studio’s Strategy Team, including Mission Control, Tech / Factory, Sales, and Media
• Run operating cadence: daily or async huddles, weekly Level 10s, retrospectives, planning sessions
• Act as escalation point and tie-breaker when execution stalls
• Coach team leads and portfolio CEOs from an execution and systems perspective
• Own and evolve the Circle of Life (CoL): process documentation operating manuals lifecycle definitions for ventures, teams, and initiatives
• Ensure CoL is the single source of truth for how the studio runs
• Drive adoption and operational discipline across the organisation
• Support onboarding and scaling of new ventures
• Build reusable templates, intake flows, and delivery systems
• Improve execution quality via QA, MVP mapping, rollout readiness, and continuous process improvement
• Participate in strategy and execution reviews with portfolio founders
• Drive documentation and knowledge sharing to reduce dependency on individuals
• Host internal workshops and enablement sessions
• Reinforce a remote-first, async-friendly, execution-focused culture
• Support hiring and onboarding from a systems and process lens