Alan

SEO Marketing

• Build and scale the content engine that will make organic search Alan's #1 acquisition channel across France, Belgium, Spain, and Canada.
• You'll work as a duo with our GEO/SEO Growth Marketer and partner with our Growth team to turn content into traffic growth and business impact.
• Own and execute Alan's content calendar across formats: blog posts, in-depth guides, landing pages
• Cover topics our members care about: wellness at work, preventive health advice, navigating insurance complexity
• Ship high-quality work at pace while maintaining Alan's distinctive brand voice
• Create content that generates awareness (brand & non-brand traffic), conversions, and positions Alan as a category leader in health insurance
• Ensure brand coherence as we scale from content execution to strategic narrative ownership
• Adapt Alan's content framework for Spain, Belgium, and Canada - respecting local regulations, cultural nuances, and member expectations
• Build repeatable localization processes (avoiding bottlenecks and quality loss)
• Work with local market teams to ensure content is accurate, compliant, and actually resonates
• Build custom AI agents to automate research, drafts, and optimization
• Optimize for AI search (ChatGPT, Perplexity), not just Google
• Test workflows that let you deliver quality content consistently

Growth Content Specialist – SEO/GEO

Growth Marketing

• Own Meta (Facebook & Instagram) as a core channel:
• Own the Meta strategy end-to-end, define priorities, align with business goals, manage budgets, and ensure the channel consistently supports Alan’s growth objectives across all stages of the funnel.
• Maintain the account for scale, with architectures that maximize learning, signal quality, and stability (broad audiences, simplified structures, clear learning loops, nomenclature)
• Run day-to-day optimizations across budgets, pacing, learning phases, audience quality, and segment-level performance
• Scale self-serve signatures volume while keeping CAC healthy for TNS (freelancers, self-employed), companies and individuals (retirees, civil servants).
• Support sales acquisition by developing and scaling the lead-gen engine on Meta, working closely with Marketing Ops to deliver leads at efficient costs.
• Stay ahead of platform evolution (Andromeda algorithm, advantage+ shifts, API evolutions, ad formats) and turn them into *competitive edges* through close collaboration with our Meta Account Manager.
• Explore and validate TikTok:
• Own the exploratory strategy for TikTok: define hypotheses, success metrics, creative directions, and run early experiments on audiences, formats, and messaging to evaluate the channel’s potential for signatures and lead gen.
• Set up and manage the operational foundations (structure, tracking, reporting, budget management), launch and optimize early campaigns, and ensure measurement is in place to validate performance reliably.
• Document learnings and build the TikTok playbook, documenting what works, what doesn’t, and the conditions for future scaling, to guide long-term investment decisions and cross-channel strategy.
• Partner with the Ad Creative Lab:
• Brief the Creative Strategist on platform insights, performance data, and creative direction
• Collaborate on creative testing roadmaps: angles, formats, hooks, messaging
• Provide feedback on assets pre-launch to ensure platform-native execution
• Share performance learnings to inform next creative iterations
• Benchmark, test, and optimize:
• Monitor and document competitor activity and industry best practices across social platforms
• Run structured A/B tests on creative, audiences, bidding, and placements
• Analyze performance at granular levels (hook rates, retention curves, conversion funnels)
• Continuously improve CAC, CTR, and signature conversion rates
• Measure, report, workflow & automation:
• Build dashboards to track performance, learnings, and budget efficiency
• Communicate impact clearly to stakeholders (signatures, CAC, ROAS, learnings)
• Document best practices and playbooks for scaling internationally
• Build AI-powered workflows for faster reporting, insight extraction, and creative iteration
• Experiment with AI for campaign analysis (pattern detection, anomaly alerts, optimization suggestion)

Growth Marketer, Social Ads

Full-stack Engineer

• You would join the team called “Claims Management”, in charge of refunding €350M+ of healthcare expenses every year to 1M+ members across France, Belgium, Spain, and Canada.
• Our mission is to refund each member as fast as we can and the right amount, while being cost-effective for Alan.
• We have internalized all the critical parts to handle health claims, which makes this product division a technical, deep, and exciting place to work.
• Claims Management contains several product crews, notably:
• Document processing: 2M documents received every year.
• Claims experience: Building the most memorable and straightforward experience for our members to understand their guarantees and get a claim refunded.
• Payments: Building a payment infra & source ingestion system to make sure our members get refunded super fast or better, they don’t need to advance the money.
• Fraud fighting: 4M€ saved in 2024 with an internal stack combining Machine learning scoring, anomaly detections, and manual investigations

Fullstack Software Engineer – Claims Management

• Ownership and optimization of digital marketing channels (SEA, Meta, LinkedIn, SEO, Email marketing...)
• Development of targeted campaigns for specific customer segments in the Belgian market
• Design and execution of growth experiments to validate hypotheses and unlock new opportunities
• Creation and testing of ad creatives, messaging, and landing pages that resonate with Belgian audiences
• Data-driven optimization of campaign performance, conversion rates, and ROI
• Collaboration with design, content, Product, and Sales teams for integrated growth initiatives
• Management of budget allocation, performance tracking, and reporting
• Testing and validation of new channels and tactics as growth levers

Growth Marketer

• Help people live in good health to 100 while helping employers feel proud.
• Connect all aspects of care to create the most member-centric healthcare experience, reducing claims costs while generating new monetization opportunities.
• Build the infrastructure, interfaces, and applications to provide first-class service to members, health professionals, and engineers.
• Participate in forming a culture of accountability and transparency by owning decisions, results, and information accessibility.
• Maintain a fast-paced environment with ownership over project outcomes.

Software Engineer Internship, 6 months

• Deliver the most memorable chatting experience — You’ll work on making Mo the obvious choice when it comes to asking a health question.
• Scale our systems to serve 100x more users — You’ll work on preparing Mo for unprecedented scale.
• Integrate Mo with all Alan services — You’ll work on integrating Mo with our other services to increase the value we deliver to our members.
• Extend our architecture to support the next chapters of Mo — You’ll work on our architecture, and agentic framework, to support Mo’s next needs.

Mobile Software Engineer – AI Health Companion

Security Engineer

• Help people live in good health to 100 while helping employers feel proud, turning health benefits from a cost centre into their most valuable investment.
• Connect all aspects of care (private, public, and direct to consumer) to create the most member-centric healthcare experience, reducing claims costs while generating new monetization opportunities.
• Build the infrastructure, interfaces, and applications to provide first-class service to members, health professionals, and even themselves!
• Engage in security to protect sensitive health data and ensure systems are resilient against threats.
• Participate in designing and developing unification (e.g. design system, accessibility) and enhancements for developer productivity.
• Contribute to a revisited multi-cloud strategy as the team grows significantly and elevate the security stack and posture with enhanced tools and processes.

Fullstack Software Engineer – Security

Marketing

• Drive growth through brand presence in Belgium
• Shape how Alan shows up locally and create campaigns
• Own strategy and execution for making Alan a top-of-mind brand
• Track performance and optimize approach based on local audience feedback
• Leverage global brand campaigns to make them locally relevant
• Identify and execute Belgian-specific opportunities for brand awareness
• Lead press campaigns and manage media opportunities

Brand Marketer

• Help people live in good health to 100 while helping employers turn health benefits from a cost center into their most valuable investment.
• Equip our Sales team with tools to craft these offers, price them, and contractualize them in one go.
• Manage our contract lifecycles, keeping them up-to-date and compliant with legal requirements.
• Build a contract & service stack to power Alan’s growth for the next 10 years.
• Create an AI-powered Acquisition Engine for sales teams to customize coverage and generate contracts in real-time.
• Automate the renewal system for our portfolio based on legal changes and economic shifts.
• Work closely with insurance experts, business specialists, sales teams, and collaborate with other engineering teams across Alan.

Fullstack Software Engineer – Insurance Offer

Application Engineer

• You'll be at the forefront of protecting sensitive health data and ensuring our systems are resilient against threats.
• Involvement in security and compliance facilitation (e.g. authentication, encryption, threat protection).
• Infrastructure enablement for product crews (e.g. hosting improvements, CI/CD, scalability, multi-cloud architecture).
• Developer productivity enhancements (e.g. local environment setup, monorepo tooling, observability, tech stack evolution).
• AI-assisted engineering enablement (e.g. agentic development, code assistants, MCP servers).