AG Barr Group

General

• Formulate and execute a multi-year commercial strategy to accelerate MOMA’s footprint across physical Grocery and Digital/E-Commerce channels (including Amazon, Ocado, and retailer .com platforms)
• Guide your team in constructing and executing comprehensive JBPs that align retail partner needs with MOMA’s business priorities
• Maintain full P&L accountability across all accounts to deliver profitable, sustainable growth in line with business targets
• Oversee the channel's in-store and online retail marketing strategy, ensuring brilliant execution in partnership with our marketing teams
• Direct cross-functional projects across Category Management, Brand Activation, Supply Chain, and Digital to deliver flawless execution
• Supervise the internal monthly forecasting cycle, leveraging external insights (Kantar, Circana, etc.) to deliver accurate financial and volume projections
• Lead, motivate, and coach a high-performing commercial team, fostering continuous personal development.

Head of Grocery – Online, Category Lead

Account Manager

• Hunting: Building a robust new business pipeline to ensure MOMA grows faster than the competition.
• Farming: Managing our existing 'base' of wholesalers, buyers, and sales teams to maximise every opportunity.
• Strategy: Working with leadership to craft tailored growth plans for purchasing groups and independent businesses.
• Execution: Taking ownership of sales forecasting, promotional calendars, and trade marketing.
• Ambassadorship: Representing the brand at major trade shows and industry events.

National Account Manager – MOMA, OOH

Controller

• Lead our Soft Drinks portfolio within the retailer to drive strategic and accelerated growth within the accounts, managing the P&L across all soft drinks sub categories
• Create and execute a long term, multi-year strategy, anchored in mutual growth for both the retailer and AG Barr, aligned to the category strategy and business priorities
• Lead the cross-functional team to deliver best in class plans, utilising strength in our Category Management, Brand Activation, Digital and Supply Chain teams
• Own the total P&L to drive profitable, sustainable growth within the Business Unit, to deliver against the growth objectives for the business
• Lead the growth plans across multiple formats - Stores, Express, Online & Q-Com
• Lead the team to build comprehensive joint business plans, to leverage strategic partnership and drive key business objectives
• Lead the team to deliver against the internal monthly cycle with accuracy and clarity, including: forecast delivery, accurate numbers reporting, FY plan projections, using external data sources where required (Quantium, Kantar, Circana)
• Develop and inspire a high performing team through coaching and focused personal development planning

Business Unit Controller – Grocery

Brand Manager

• Develop & implement brand strategies that align with the AG Barr strategy and goals.
• Manage the development and execution of marketing campaigns TTL, including digital, social, traditional media and retail.
• Collaborate with the Commercial, Activation, Innovation and R&D teams to ensure brand consistency across all touchpoints and to maximise impact/ROI
• Communicate and maximise the delivery of campaigns through the business, supporting our commercial and sales teams in the development of trade plans.
• Monitor and evaluate the effectiveness of brand activities, adjusting strategies as needed to achieve business objectives.
• Understand your brand performance and generate action plans to address opportunities and risks.
• Manage external agencies and suppliers to ensure best in class deliverables and timely execution of brand initiatives.
• Stay abreast of industry trends and competitor activity to identify opportunities for innovation and growth.
• Develop and manage the brand's budget, ensuring that resources are allocated effectively to support brand initiatives.
• Communicate and maximize the delivery of campaigns through the business, supporting our commercial and sales teams in the development of trade plans.
• Support the annual brand planning process for the brands, reviewing brand performance in the context of the consumer, the market and competitors to deliver annual profit, market share and appropriate consumer measures.
• Support and in some cases project-lead, innovation and development projects specific to the brands, such as new flavours or formats.
• Manage multiple brands and prioritise the biggest opportunities for brand growth.

Brand Manager – Adult Socialising Brands

Business Development Rep

• KPI Ownership: Responsible for hitting targets related to revenue, distribution, new business, and product availability.
• Joint Business Plans (JBPs): Developing mutual growth strategies with key customers to ensure both A.G. Barr and the client see a return on investment.
• New Business: Identifying and securing new stockists while negotiating commercial terms that protect profit margins.
• Supply Chain & Forecasting: Managing the end-to-end flow of stock—from the factory to the warehouse, and ultimately to the store shelf—to ensure products are never out of stock.
• Activation: Executing promotional campaigns and seasonal 'big bets,' ensuring high visibility and 'point of purchase' awareness (e.g., menu placements and displays).
• Budget Oversight: Managing promotional and trade investment budgets to ensure all deals remain profitable for the company.
• Insight-Led Selling: Using category data and consumer insights to influence customers and optimise sales performance.
• Stakeholder Management: Building long-term partnerships with buyers, marketing teams, and internal stakeholders.
• Reporting: Handling all administrative duties, internal communications, and account reviews to keep all parties aligned on business decisions.

Regional Business Development Manager – On Trade

Ecommerce

• The NAE will have full P&L responsibility for the Ocado account and will support the National Account Manager on the Amazon 1P account.
• Responsible for analysing sales data and digital shelf metrics to provide insights that will inform our commercial strategy.
• Develop strong working relationships with key direct contacts at Amazon and Ocado, particularly within buying, promotions, logistics, and planning teams.
• Ensure clear and concise communication with internal and external stakeholders.
• Responsible for the creation, execution, and compliance of all promotional activities on Amazon and Ocado.
• Responsible for completing all necessary administrative tasks in a timely and accurate manner.

National Account Executive, Ecommerce

• Lead our Soft Drinks portfolio within Tesco and One Stop to drive strategic and accelerated growth within the accounts, managing the P&L across all soft drinks sub categories
• Create and execute a long term, multi-year strategy, anchored in mutual growth for both Tesco and AG Barr, aligned to the category strategy and business priorities
• Lead the cross-functional team to deliver best in class plans, utilising strength in our Category Management, Brand Activation, Digital and Supply Chain teams
• Own the total Tesco, One Stop P&L to drive profitable, sustainable growth within the Business Unit, to deliver against the growth objectives for the business
• Lead the team to build comprehensive joint business plans with Tesco, to leverage strategic partnership and land drive key business objectives
• Lead the team to deliver against the internal monthly cycle with accuracy and clarity, including: forecast delivery, accurate numbers reporting, FY plan projections, using external data sources where required (Tesco Connect, Kantar, Circana, IRI)
• Develop and inspire a high performing team through coaching and focused personal development planning

Business Unit Controller

Digital Marketing

• Own the Marketing & Technology Roadmap: Lead the strategic tech direction for marketing automation, campaign management, social tools, and D2C foundations to improve marketing effectiveness.
• Modernise Innovation Tooling: Partner with R&D to optimise stage-gate processing, portfolio tracking, and ideation platforms to accelerate our growth pipeline.
• Apply Product Discovery: Utilise assumption mapping, rapid prototyping, and pilots to build grounded roadmaps where requirements are still forming.
• Drive Build-vs-Buy Decisions: Evaluate external vendors and deliver commercially sound platform investment recommendations to marketing leadership and the CCO.
• Govern Consumer Data Privacy: Ensure all digital marketing and data collection platforms strictly adhere to GDPR and consent management regulations.
• Engage and Inspire Teams: Align, influence, and excite ambitious commercial, brand, and R&D leaders, ensuring technology capability matches business aspirations.

Product Manager – Digital Marketing, Innovation

• Account Management: Take full ownership of the account, managing promotional activities, forecasting, and working collaboratively with key internal and external teams to deliver business objectives. Ensure accurate and timely delivery of forecasts and business targets.
• Commercial Understanding: Develop a strong understanding of P&L management and drive contribution through effective negotiation and planning. Build comprehensive joint business plans with customers, ensuring alignment with overall business objectives.
• Forecasting & Data Management: Own the process for weekly, period, and annual forecasting, using multiple data sources to generate accurate and actionable forecasts. Work closely with the supply chain team to ensure forecasts are executed seamlessly.
• Negotiation & Influencing: Prepare and execute successful negotiations, ensuring the protection of AG Barr's values and mitigating risks. Build strong relationships with key contacts at all levels, both internally and externally, to ensure long-term strategic partnerships.
• Building Customer Influence: Adapt communication style and approach to align with customer needs. Gain deep insights into customers’ internal systems and objectives, using this knowledge to create effective and customer-centric plans.
• Training & Development: Proactively manage personal and team development, ensuring competencies align with commercial goals. Provide leadership and guidance, developing skills through performance reviews, coaching, and mentoring to cultivate future leaders within the business.
• Collaboration & Cross-Functional Work: Partner with commercial managers, business unit leaders, and other internal departments such as finance, HR, and supply chain to ensure strategic alignment and effective execution of plans.
• Performance Monitoring & Reporting: Track and report on key performance metrics, ensuring business objectives are met. Address any discrepancies in performance and adjust plans as necessary.

National Account Manager

Project Manager

• End to End Project Management:
• Manage NPD and EPD projects all the way from inception to launch
• Maintain a comprehensive, real-time overview of projects, including their status, timelines, dependencies and risks
• Develop and manage project plans, ensuring that all projects are progressing towards their goals and staying on schedule
• Proactively identify potential risks, roadblocks, and conflicts within and between projects and develop mitigation strategies
• Facilitate regular project meetings ensuring they are efficient, productive, and focused on key actions and decisions
• Action and Task Management:
• Capture, document, and track all action items and decisions arising
• Assign clear ownership for each action item to the appropriate individual or team
• Escalate overdue or critical action items to relevant project sponsors or management
• Resource and Stakeholder Management:
• Help to identify and allocate resources needed for the successful execution of projects.
• Coordinate with various stakeholders, cross functionally, to ensure projects are sufficiently resourced and any gaps are highlighted
• Communicate project updates, progress, and challenges to all relevant stakeholders in a clear and concise manner
• Reporting and Analytics:
• Generate regular status reports for management, highlighting progress, risks, and resource needs
• Use data and metrics to analyse project performance and identify areas for process improvement.

Project Manager – 18 Month Fixed Term Contract

Account Executive

• Channel Strategy & KPI Delivery: Achieve key performance indicators (KPIs) such as turnover growth, gross profit percentage, volume growth, distribution, and cost per litre, all within agreed annual budget costings.
• Customer & BDM Management: Build and manage strong relationships with key contacts within your account base, including controllers, area managers, and supply chain teams, to support business growth and customer relationship development.
• Promotional Activity Management: Monitor promotional activity and ensure brand strategies are delivered effectively. Challenge key contacts to ensure optimal ROI from promotional spend through analysis and evaluation of sales data.
• In-Store Execution: Drive excellence in-store execution through coordination with the field sales force, ensuring AG Barr products are visible, well-displayed, and aligned with brand expectations.
• Account Planning: Use market data, including customer EPOS data, to evaluate activity, develop account-specific plans, and maximise business opportunities in collaboration with National Account Managers (NAMs) and cross-functional teams.
• Budget Management: Manage and track the budget for your customer account portfolio, ensuring spend is aligned with the overall business plan while working to reduce costs and maximise profitability.
• Trade Days & Displays: Organise and manage trade days, displays in depot/store, and trade shows, ensuring successful execution and driving brand presence.
• Cross-Functional Collaboration: Work closely with cross-functional teams, including NPD, logistics, and marketing, to ensure alignment with overall business objectives and participate in relevant projects.