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Digital Marketing

• In this role, you’ll play a key part in delivering personalized experiences on our web and app storefronts.
• You’ll lead innovative campaigns that test and optimize targeted messaging across channels, boosting retention, acquisition, and cross-sell growth.
• Focus on refining customer segmentation within our Marketing Automation Platform and analyzing performance in tools like Adobe and Tableau to identify insights and guide next steps.
• Approach customer experiences with a constant pursuit of a better way, refining messaging through thoughtful testing and optimization across web and app storefronts.
• Apply analytical and technical skills to troubleshoot issues, interpret data, uncover root causes, and identify opportunities that lead to impactful results.
• Guide timely and accurate execution of projects through creative and development in our project management tool (Jira).

Senior Digital Marketing, E-Commerce

Customer Advocate

• Answer inbound calls: Handle inbound sales and service calls—no cold calling required! Focus on helping customers and enhancing their experience.
• Consult with care: Offer thoughtful advice to help customers get the most value from their contact lens purchase on every call.
• Stay connected: Engage proactively with your manager and team through one-on-ones, team meetings, and chats, ensuring success in a virtual work environment.
• Provide top-tier service: Deliver exceptional customer service in a fast-paced, ever-changing environment. Keep calm, stay focused, and exceed expectations.
• Solve problems with ease: Identify and resolve customer issues quickly, empowering yourself to make decisions in the moment for a positive experience.
• Hit your targets: Maintain high performance metrics, including revenue per call, quality, availability, and dependability—always striving for excellence.
• Live our values: Bring your Big Hearted, Unconventional, Tenacious, and Better Together attitude to every call, chat, and interaction.

Customer Success Advocate

Analyst

• Partner with Data and Analytics teams to establish clear, concise dashboards that track key merchandising metrics
• Monitor sales performance and trends; identify opportunities and challenges and recommend actions to improve merchandising KPIs
• Create and maintain detailed reports and dashboards to track KPIs related to sales, inventory, and demand planning
• Analyze sales trends, historical data, and market conditions to develop accurate demand forecasts
• Create SKU-level sales projections and work with Purchasing to establish and maintain in-stock % targets
• Define, create, and update weekly inventory thresholds for programs
• Ensure optimal inventory levels to meet in-stock goals while minimizing excess and obsolete inventory
• Partner with the Director of Merchandising to establish an obsolete budget and manage frame inventory and sell-through
• Create visibility into discontinued, slow-moving, or obsolete products and develop solutions for potential inventory risks
• Assist in developing overarching pricing strategies based on demand, competition, and market conditions
• Analyze pricing and gross margin; design and execute price tests to identify opportunities and optimize pricing
• Partner with marketing, supply chain, and product development teams to align demand forecasts with marketing campaigns
• Work with the merchandising team to curate and optimize the product assortment
• Conduct purchase trend analysis for promotional sales periods and new product launches

Merchandising Analyst

Engineering Manager

• Guide team members in delivering high-quality technical solutions
• Connect with your team through regular 1:1s, work with them on personal growth
• Work with the Product Manager to plan and prioritize work for the team
• Develop and maintain platform services and internal applications using C# (.NET Core) and MSSQL
• Create and maintain code that seamlessly integrates with 3rd party services
• Build comprehensive automated tests to ensure quality
• Participate actively in collaborative code reviews and pull requests
• Support and contribute to our CI/CD pipeline processes
• Complete projects independently or in a pair while collaborating effectively with the team

Manager, Software Engineering

Technical Product Manager

• Own and manage the product lifecycle for core enterprise commerce systems, including e-commerce, MarTech tools, promotion/campaign management systems, catalog/product management, payment systems (with PCI considerations), fraud prevention, and order orchestration.
• Oversee integrations across brands and ensure alignment with core enterprise systems.
• Define and execute product strategies that align with business goals, leveraging customer insights, market trends, and analytics.
• Collaborate with stakeholders to prioritize features and system enhancements, balancing customer impact, operational efficiency, and technical feasibility.
• Create and maintain detailed product requirements, user stories, and acceptance criteria to ensure engineering alignment.
• Lead initiatives to improve platform scalability, resiliency, and integration capabilities across the commerce ecosystem.
• Work closely with engineering teams to deliver high-quality solutions on time, ensuring well-understood technical trade-offs.
• Monitor and analyze key performance metrics (KPIs), identifying opportunities for optimization and automation.
• Provide technical guidance on system integrations, data flows, and API-driven commerce experiences.
• Partner with marketing, finance, and customer support teams to facilitate seamless product launches, process improvements, and operational support.
• Stay ahead of emerging e-commerce and MarTech trends, bringing innovation to enterprise commerce capabilities.

• Play a key part in delivering personalized experiences on our web and app storefronts
• Lead innovative campaigns that test and optimize targeted messaging across channels, boosting retention, acquisition, and cross-sell growth
• Focus on refining customer segmentation within our Marketing Automation Platform and analyzing performance in tools like Adobe and Tableau to identify insights and guide next steps
• Guide timely and accurate execution of projects through creative and development in our project management tool (Jira)
• Build and maintain cross-functional relationships with our web and app teams to identify opportunities for continual improvement of personalization for customers

Senior Digital Marketing, Ecommerce

Full-stack Engineer

• Develop and maintain platform services and internal applications using C#, SQL and modern web frameworks.
• Develop and maintain data streaming pipelines and jobs using Python in Databricks which deliver golden customer records and drive marketing funnels and microsegments.
• Build comprehensive automated tests to ensure quality
• Participate actively in collaborative code reviews and pull requests
• Work closely with your Product Manager to plan and prioritize stories and ensure delivery.
• Complete stories independently or in a pair while collaborating effectively with the team
• Guide team members in delivering frequent, high-quality technical solutions
• Connect with your team through weekly 1:1s and provide supportive performance feedback

Team Lead, Software Engineering

Marketing

• Work with our Customer Department and leverage customer data to enhance audience targeting, timing and relevant related outreach calls alongside other outreach messages (sms, email, push)
• Curate and develop testable hypotheses and implement journey through outbound call attempts, partnered with outreach messaging
• Collaborate cross-functionally with creative, design, technical/operational, and customer department teams
• Improve contacts rates and conversion rates by using customer data to determine the best customers to contact and when
• Data analysis and reporting- monitoring key metrics and analyze campaign performance, prepare reports, communicate results and provide insights to inform future campaigns and testing plans
• Understand and unlock new functionality within platforms

Retention Marketing Associate

Sales

• Answer 2-3 incoming chats using LiveEngage, (LivePerson) platform
• Consult customers on enhancing the value of their contact lens purchase
• Proactively communicate and engage with your manager and team members to be successful in a virtual work environment, including but not limited to; one-on-one meetings, team meetings, and team chats
• Provide top notch customer service in a fast-paced, dynamic environment
• Identify and resolve problems in a way that creates a positive customer experience, with empowerment to make decisions in the moment
• Maintain high performance metrics including revenue per call, quality, availability, and dependability
• Live our company values: Big Hearted, Unconventional, Tenacious, Better Together

Digital Sales Specialist

• Deliver personalized experiences on web and app storefronts, focusing on storefront personalization
• Lead campaigns testing and optimizing targeted messaging across channels to boost retention, acquisition, and cross-sell growth
• Refine customer segmentation within the Marketing Automation Platform and become an expert in customer data and targeting capabilities
• Launch, monitor, and interpret A/B and multivariate personalization tests across web and app storefronts
• Analyze campaign and test performance using tools like Adobe and Tableau; translate insights into business recommendations and next steps
• Distribute test and campaign results to teammates and stakeholders
• Apply analytical and technical skills to troubleshoot issues, interpret data, uncover root causes, and identify opportunities
• Coordinate execution of projects with creative and development teams using project management tools (Jira)
• Build and maintain cross-functional relationships with web and app teams to continuously improve personalization for customers

Senior Digital Marketing, Storefront

• Increase glasses purchases among contact lens customers
• Convert glasses shoppers into buyers
• Improve retention of glasses customers
• Work cross-functionally with CRM, marketing operations, and creative teams
• Build and scale new marketing programs and initiatives
• Develop customer segmentation strategies to enable personalized marketing
• Strategically promote glasses at pivotal moments in the contact lens customer journey
• Engage glasses customers with campaigns featuring new styles and targeted promotions to encourage repeat purchases
• Craft on-brand messaging and partner with creative to produce engaging content
• Continuously test and optimize campaigns to improve messaging, targeting, and personalization
• Track campaign performance, generate reports, and share insights to inform future strategies

Senior Lifecycle Marketing Manager

Product Manager

• Take ownership of The Framery ecommerce experience and customer journey
• Plan and execute the product roadmap to achieve business outcomes and drive given KPIs, with a focus on conversion rate
• Lead discovery and validation efforts with customers and end users to ensure solutions address real-world pain points and deliver meaningful outcomes
• Understand the customer and their needs and advocate for those needs throughout the product development lifecycle
• Lead an agile software development team and work cross-functionally to drive ideas from inception to launch
• Interface with other product managers, development teams and systems/services, to understand the interaction between The Framery’s storefront and the back-end systems that support it
• Define and track product metrics, using qualitative and quantitative data to iterate and improve
• Collaborate with other product managers and engineering teams as needed to define requirements and develop new capabilities The Framery can leverage for growth
• Become an expert in understanding and leveraging customer data to develop simple and compelling experiences that maximize conversion for our target audience

• Answer inbound sales and service calls to help customers and enhance their experience
• Consult with customers to offer thoughtful advice and maximize value from contact lens purchases
• Engage proactively with manager and team through one-on-ones, meetings, and chats in a virtual environment
• Deliver exceptional customer service in a fast-paced, changing environment; remain calm and focused
• Identify and resolve customer issues quickly; empower yourself to make decisions in the moment
• Maintain high performance metrics including revenue per call, quality, availability, and dependability
• Live company values: Big Hearted, Unconventional, Tenacious, and Better Together

• Increase glasses purchases among contact lens customers
• Convert glasses shoppers into buyers
• Improve retention of glasses customers
• Develop strategies to identify and target contact lens customers who may need glasses and segment our glasses customer base
• Partner with CRM, marketing operations, and creative teams to promote glasses at pivotal moments in the contact lens customer journey
• Engage glasses customers with campaigns featuring new styles and targeted promotions to encourage repeat purchases
• Craft compelling, on-brand messaging for different customer segments and partner with creative teams
• Continuously test and optimize campaigns to enhance messaging, targeting, and personalization
• Track campaign performance, generate reports, and share insights to inform future strategies

• Utilize web analytics and sales data to monitor and optimize traffic, sources, audiences and conversion
• Run continuous experimentation using A/B testing tools, RTBs, offers and persuasive copy
• Manage product presentation on the website including RTBs, language, images, descriptions, and categorization
• Create engaging visuals and compelling copy to highlight key products and promotions
• Map customer journeys and build sales funnels optimized for fast loading times and mobile-first
• Regularly gather and act on user feedback
• Partner with marketing and pricing teams to plan and execute online promotions, discounts, and special offers
• Integrate personalization and targeting capabilities into the website customer experience
• Stay up to date with industry trends, competitor activities, and customer preferences to inform merchandising decisions

Senior Manager, Web Sales and Marketing

Backend Engineer

• Develop innovative consumer-facing API’s and services
• Create and maintain consumer facing websites
• Collaborate with Machine Learning engineers to leverage the models they are producing
• Collaborate with iOS engineers so they can leverage the APIs you are producing
• Monitor the performance and problems in production applications
• Contribute to the development and maintenance of code in a collaborative and inclusive environment
• Collaborate and own software architecture decisions
• Work with Engineering Managers and Product Owners to prioritize work within an agile development methodology
• Translate requirements into designs and well-architected code backed by automated tests
• Collaborate with and mentor team members

Senior Full Stack Developer, Python

• Play a key part in delivering personalized experiences on web and app storefronts.
• Lead innovative campaigns that test and optimize targeted messaging across channels, boosting retention, acquisition, and cross-sell growth.
• Refine customer segmentation within Marketing Automation Platform and analyze performance in tools like Adobe and Tableau to identify insights and guide next steps.
• Launch and monitor A/B personalization tests across web and app storefronts; interpret campaign test performance and translate into key takeaways for the business/next steps; distribute results to teammates and stakeholders.
• Guide timely and accurate execution of projects through creative and development in project management tool (Jira); build and maintain cross-functional relationships with web and app teams.

Senior Digital Marketing Associate

• Develop and maintain platform services and internal applications using C#, SQL, AWS, and modern web frameworks
• Create and maintain code that seamlessly integrates with 3rd party services
• Build comprehensive automated tests to ensure quality
• Participate actively in collaborative code reviews and pull requests
• Support and contribute to our CI/CD pipeline processes
• Complete projects independently or in a pair while collaborating effectively with the team
• Participate in occasional on-call rotation to support 24/7 production systems
• Work within a Kanban flow in Jira and coordinate priorities with Product Manager

Software Engineer

Customer Success Manager

• Who we are: SeekWell is the parent company of 1-800 Contacts, Luna, and The Framery; owned by KKR, focused on making vision care simpler and more accessible
• Collaborate with copywriters and other designers to design assets for email and other CRM channels — SMS, push notifications, and merchandising opportunities across web and app
• Work directly with CRM marketing partners to translate business strategies into tangible creative assets
• Coordinate creative campaigns with Acquisition, Product (site & app), and Social teams
• Take projects from concept to completion
• Test, learn, and iterate

Graphic Designer, Email & CRM

• SeekWell is the parent company of 1-800 Contacts, Luna, and The Framery, focused on making vision care simpler and more accessible
• Member of the 1-800 Contacts Creative Team responsible for developing and expressing brand identity in marketing materials
• Design campaigns for marketing projects including digital, social media, email, animation and video
• Concept ideation, interpret creative briefs, and execute creative concepts through delivery
• Focus on paid media campaigns in display and social to drive prospects to landing pages with cohesive messaging
• Collaborate closely with copywriters, marketing partners, other marketing designers, and UX designers to implement cohesive campaigns
• Communicate creative ideas in presentations and maintain consistency with brand voice and style guidelines

Marketing Designer

Marketing Operations

• Campaign Development & Execution: Design, implement, and manage multi-channel automated marketing campaigns (email, SMS, social media, etc.) to drive customer engagement, nurture leads, and increase conversions
• Lead Management: Oversee segmentation and nurturing strategies to ensure prospects are moved through the sales funnel efficiently
• Collaboration: Work closely with cross-functional teams, including sales, content, and product marketing, to ensure alignment on messaging, goals, and strategies
• A/B Testing & Optimization: Conduct A/B testing on email templates, landing pages, and campaigns to continuously optimize performance
• Customer Journey Mapping: Create and optimize customer journeys to deliver the right message at the right time, increasing customer satisfaction and lifetime value
• Automation Workflows: Develop and refine lead nurturing workflows that move prospects through the customer journey

Senior Digital Marketing, E-Commerce

Customer Success Advocate

Merchandising Analyst

Manager, Software Engineering

Technical Product Manager

Senior Digital Marketing, Ecommerce

Team Lead, Software Engineering

Retention Marketing Associate

Digital Sales Specialist

Senior Digital Marketing, Storefront

Senior Lifecycle Marketing Manager

Product Manager

Customer Success Advocate

Senior Lifecycle Marketing Manager

Senior Manager, Web Sales and Marketing

Senior Full Stack Developer, Python

Senior Digital Marketing Associate

Software Engineer

Graphic Designer, Email & CRM

Marketing Designer

Marketing Automation Specialist