Social Media Manager

• Moderate and respond to comments across client social channels using their unique brand voice
• Write thoughtful, engaging content to spark conversations and drive engagement
• Help maintain online communities that are safe, respectful, and aligned with client guidelines
• Escalate issues, insights, or trends to the internal team when needed
• Build a strong understanding of client brands, including their strategy, tone, and audience

Social Media Content Specialist – Bilingual French/English

• Staying current on the ever-evolving digital and social media marketing landscape and providing updates on emerging trends to internal teams and clients
• Developing a strong understanding of client goals and objectives, target audiences, and business drivers
• Translating market research, performance data, and industry trends/best practices into meaningful insights and strategic recommendations for B2B/B2C lead generation, demand generation, and brand-building digital marketing programs
• Developing and executing multi-channel digital marketing plans that stand alone or are part of larger, integrated marketing communications plans developed collaboratively with public relations and marketing colleagues across the agency
• Driving content creation for a variety of channels, from social media and digital ad platforms to emails, corporate websites and landing pages
• Using DIY software to create simple imagery, motion graphics and videos, and managing creative partners (graphic designers, animators, web developers, copywriters etc.) for more complex projects
• Collaborating effectively with marketing, public relations, and creative services colleagues
• Measuring and analyzing campaign performance and leveraging insights for campaign optimization
• Managing projects from inception through execution, mapping steps, aligning resources, and elevating roadblocks as necessary to ensure on-strategy, on-time, on-budget delivery
• Confidently presenting digital marketing plans and progress updates to clients
• Lending digital marketing expertise and creative ideas to new business brainstorms and pitch planning
• Mentoring early-career digital marketing teammates
• Provide strategic counsel and technical guidance to colleagues and clients.

Digital and Social Media Marketing Manager

• Be a hands-on creator of social media content, including posts, polls, native carousels, short-form video, multi-image posts, PDFs, infographics, and other high-performing social content. You bring a strong command of what formats drive engagement on each platform.
• Engage and grow our customer and partner community on social platforms.
• Identify emerging trends and opportunities, driving social-first pilots and experimenting with new content types and the latest social media innovations.
• Contribute to and execute against an overarching social media strategy, including always-on content, community engagement, influencer programs, and associated creative.
• Create and publish monthly content calendars in addition to bi-monthly planning, featuring input from different teams to ensure content is strategic and data-driven.
• Drive social campaigns, programs, and marketing initiatives, including a robust macro/micro-influencer program (including industry-specific, key media, analysts, investors, peers, and partners) to align with product launches and relevant trends/news.
• Drive internal comms social sharing to bring fresh content to the organization.
• Execute and report on integrated brand campaigns, working cross-functionally with various departments and GTM teams to translate brand campaign objectives into social-first content.
• Collaborate with the inbound demand generation and paid social team to create and deliver innovative, best-in-class organic social campaigns.
• Analyze social media performance, share meaningful insights, and actively suggest new ways to improve engagement across all platforms and emerging outlets.
• Maintain a deep understanding of social media metrics, data analysis, and key learnings as they relate to industry benchmarks and best practices.

Social Media Content Creator

• Serve as the Society’s social media subject matter expert
• Develop, implement, and optimize a comprehensive and integrated social media strategy that is aligned with organizational objectives and defines key performance indicators (KPIs)
• Create and lead execution of campaign strategies and plans designed to grow the Society’s followers across key platforms, increase engagement, fundraising, and/or other KPIs and measures related to Society social media channel goals
• Oversee the creation and execution of social media content calendars to ensure the inclusive coverage of all relevant aspects of our work
• Lead the research, strategy and execution of expansion into new social media platforms
• Lead a team of social media professionals and oversee management of social media accounts, including content creation and community engagement
• Ensure content across all social media channels has consistency of brand, voice, and messaging and follows the Society’s brand, language, and style guide
• Ensure storytelling, impact narratives, and calls-to-action are audience-centric and conversion-optimized
• Partner with interdepartmental, cross-functional, and external agency stakeholders to align social media program with acquisition and conversion strategies as well as operational plans and multi-channel marketing plans
• Define measures of success and use data and analytics tools to lead monitoring, track performance, and oversee reporting of campaigns and KPIs, including audience growth, engagement, event registrations, revenue, and other KPIs, like conversion rates and return on ad spend (ROAS) for boosted social media posts
• Use data-driven insights and available audience-intelligence to optimize strategies, plans, tactics, and outcomes on an ongoing basis and in real-time to make mid-campaign adjustments to maximize impact
• Provide regular report-outs to marcomms leadership on social media performance and present to other Society leaders as needed to help inform decision-making with a specific focus on monitoring sentiment and brand conversations across social media platforms
• Stay informed about the latest social media trends, algorithm updates, and platform developments and evolve the Society’s efforts as appropriate
• Manage strategy, execution, reporting, budget, and invoicing for boosted social media posts
• Manage and mentor the social media team by providing guidance, feedback, and support as well as lead professional development and performance management for all team members.

Director, Social Media

• Develop a proactive social media content calendar based on overarching content strategy, key themes, and audience understanding
• Write engaging copy designed for each platform and refine existing content to fit social media platforms’ unique parameters and considerations
• Monitor news and trends within and outside of the industry and state, and take advantage of opportunities
• Take the lead on drafting and refining posts and social media-related content from internal stakeholders on a reactive basis as necessary
• Manage advertising campaigns across social media platforms, including monitoring, in-platform adjustments, maintenance and reporting
• Manage inbound and outbound customer, prospect, and stakeholder outreach on social media
• Monitor, gather, analyze, and report on relevant data on social media accounts and social media efforts on a consistent basis
• Stay up to date with the latest social media landscape shifts, tools, and algorithm updates
• Day-to-day coordination of influencer partnerships
• Stay connected to integrated Connect for Health Colorado communications campaigns and contribute ideas for delivery of important messages in a social media-friendly way
• Track feedback trends from service conversations and public engagement to be shared with departments throughout the organization
• Create and refine social media processes
• Provide input on social media strategies and policies
• Participate in stakeholder meetings to support coordinated messaging and engagement
• Perform other duties as needed in support of departmental and organizational priorities

• Work closely with the marketing leads and other key stakeholders to create social media campaigns that support our Brand, Growth, and Product marketing strategies.
• Source and create original, topical, on-brand content from industry leaders, partners, influencers, and existing in-house content sources.
• Generate creative scripting and storyboarding to produce high-value content.
• Create compelling visuals, video, audio, copy and other platform-native content, including capture and editing.
• Demonstrate mastery of the TrainHeroic voice, tone, and visual style by ensuring all social media content adheres to brand guidelines.
• Identify opportunities to engage and work with social media influencers, build influencer marketing strategies and campaigns, and collaborate with influencers to activate their networks.
• Manage our content calendar and post to social channels daily.
• Track and analyze social media and advocacy analytics, and utilize the data to gain insights and positively affect future outcomes.
• Stay up to date on changes, trends, and best practices across social media platforms.
• Identify opportunities to engage with potential customers.
• Drive organic engagement and traffic to our marketing website.
• Create and manage a community of super users through tools like Broadcast Channels, ManyChat and Close Friends lists.
• Monitor all social channels and respond appropriately to customer feedback.
• Work with internal stakeholders to identify coaches and athletes for testimonials and/or case studies.
• Actively look for opportunities for photo or video shoots to fill the content library with non-stock assets.
• Manage and organize a robust digital content/asset library using a digital asset management (DAM) system.
• Seek opportunities to create user-generated content (UGC) with existing customers and influencers.
• Work closely with other members of the marketing team to bring stories and experiences to life.
• Coach and mentor junior team members who are actively involved in social media as part of their role.

• Own Niche's organic social strategy across B2C and B2B channels, developing and implementing platform-specific approaches that grow our brand and move our business forward
• Partner with the Head of Content to align social with broader content, brand, and business goals to ensure social is integrated into campaigns, product launches, partner building strategies, and key company moments
• Define and lead our ambassador, influencer, and community strategies: identifying the right partners, managing contracts, budgets, and briefs, and building ongoing connections with key audiences across platforms
• Monitor emerging channels, audience behaviors, new platform features, and algorithm changes to make proactive recommendations on where and how Niche should show up next
• Lead content ideation and production, working individually as well as with internal teams and external creators to deliver content that's high-quality, on-brand, culturally relevant, and built to resonate on each platform
• Be Niche's ears on the ground. Proactively surface what you're seeing in communities and conversations, pitching fresh content ideas and translating trends and signals into usable insights for broader brand and marketing efforts
• Drive the biweekly content planning cycle across Lifecycle, B2B, and Comms/Content teams, and develop SOPs that keep content creation, publishing, testing, and community engagement consistent and scalable
• Spot trends early, and run structured test-and-learn pilots
• Own performance tracking for organic social; moving fluidly between quantitative data and qualitative signals to surface what's working, what's not, and what to do next
• Stay current on how AI tools and LLM-powered search are shaping brand discovery as well as how brands like Niche get found and cited, and how social can influence those outcomes
• Lead experimentation with new formats, workflows, and approaches that leverage AI to increase speed, quality, and impact

Senior Social Media Manager

• Develop and execute social media and content strategies aligned to brand and campaign objectives set by marketing leadership
• Translate integrated campaigns into channel-specific content plans that reflect platform best practices and audience behavior
• Continuously optimize content approach based on performance insights, platform changes, and audience engagement trends
• Own and manage the social content calendar for your portfolio of brands, ensuring alignment with campaign priorities and key business initiatives
• Partner with creative teams to brief, develop, and deliver social-first content, including short-form video, graphics, and real-time content
• Create and publish content directly as needed, particularly for timely, reactive, or lower-lift opportunities
• Ensure all content is on-brand, consistent in voice, and tailored appropriately by platform
• Manage timelines, approvals, intake coordination, asset routing, and cross-functional follow-up
• Drive community strategy + social listening (platform behaviors, audience engagement patterns, trend awareness, etc.)
• Manage day-to-day community engagement across social platforms, including monitoring and responding to comments, messages, and reviews
• Escalate customer or reputational issues as needed in partnership with internal stakeholders
• Foster an active and engaged online community through thoughtful, timely interaction
• Partner with brand, communications, and campaign teams to ensure social is integrated into all major initiatives
• Collaborate with paid media teams to align organic and paid strategies, including content testing and performance learnings
• Work with franchisees and field teams to identify, curate, and amplify relevant local content and success stories
• Track, analyze, and report on social and content performance, including engagement, reach, and content effectiveness
• Use data and insights to inform ongoing content optimization and future planning
• Stay current on platform updates, emerging trends, and competitive activity, and apply relevant learnings to improve performance
• Proactively test new formats, features, and platforms to enhance reach and engagement
• Bring forward actionable recommendations to evolve content strategy and execution
• Support franchisees on platform access and questions
• Other duties and projects as assigned by supervisor and department heads.

Manager, Social Media & Content

• Work to develop strong, growing, digital communities for some of the world's most well-known brands as work becomes available

Social Media Community Moderator

• Manage and grow NoGigiddy's social media accounts across all major platforms
• Create, schedule, and publish content daily — including captions, graphics, and short-form video
• Engage with the community: respond to comments, DMs, and mentions in brand voice
• Monitor trends and platform algorithm changes and adapt strategy accordingly
• Collaborate with the content and design team on campaigns and launches
• Track performance metrics (reach, engagement, follower growth, clicks) and report weekly
• Identify and engage with influencer and creator partnership opportunities

• Create short‑form social media content (photos and videos) using in‑store product to showcase styling, features, and brand moments
• Capture content in and around the retail store that highlights new arrivals, seasonal stories, promotions, and store experience
• Support content creation for platforms such as Instagram, TikTok, and other brand‑approved social channels
• Stay current on social media trends, formats, and best practices to ensure content feels relevant and engaging
• Partner with store leadership to align content with key product focuses, promotions, and traffic‑driving moments
• Assist with light editing of photos and videos using mobile tools and apps
• Ensure all content aligns with brand guidelines, tone, and visual standards
• Drive engagement across retail content to elevate impression and reach
• Represent the brand positively and professionally in all content creation activities
• Create and publish 5+ social content pieces per week (photo and video) using in‑store product
• Capture authentic in‑store content highlighting new arrivals, seasonal campaigns, promotions, and store experience
• Edit and post content for approved local/market social channels using brand‑approved tools
• Monitor content performance and identify high‑engagement trends and opportunities
• Partner with store leadership to align content with key product focuses and traffic‑driving moments
• Educate and collaborate with store teams to support consistent, on‑brand retail storytelling
• Be the social HUB for retail store teams for best practice and ways to drive performing content

Seasonal Social Media Content Creator Intern

• Work alongside the marketing team to learn social media strategy, content creation, and digital marketing from the inside.
• Go through structured onboarding, bi-weekly one-on-one sessions with your supervisor, and a portfolio review at the end of your term.
• All work produced is reviewed before any use; expect feedback, revisions, and rework.
• Observe classes and practice photographing and recording with supervisor’s guidance.
• Draft Reels, TikTok-style videos, and graphics—plan on multiple rounds of feedback before anything is considered finished.
• Help organize existing assets in Brandfolder under your supervisor’s direct instruction.

Social Media, Marketing Intern

• Develop and implement social media strategies
• Maintain a favorable image of the company with various audiences
• Analyze responses to social media and recommend improvements
• Collaborate with internal and external partners for messaging

Director of Social Media – Intelligence

• Brainstorm fresh content ideas to attract ideal creators to apply to Statusphere.
• Conceptualize and design engaging Instagram Story content and recurring story series.
• Create educational carousel posts to provide value to creators and support creator acquisition goals.
• Engage organically with Statusphere creators on social (new, active, and inactive) to drive community activity and retention.
• Engage organically with relevant content across feeds (e.g., FYP, Reels) to build brand presence and connect with ideal creators.
• Assist in sourcing high-fit creators within our network for Statusphere specific campaigns to drive creator application referrals.
• Save and download UGC featuring Statusphere across social platforms.
• Draft captions for scheduled content using SEO keywords and maintaining brand voice.
• Support the creation of monthly social reports and performance analysis.
• Other duties as assigned.

Social Media Intern

• Build, manage, and grow World Financial Group’s social media communities with an emphasis on agent engagement, culture, and recognition.
• Create engaging content and imagery and schedule that celebrates agent achievements, drives motivation, and amplifies World Financial Group’s entrepreneurial spirit.
• Create compelling content cross platforms (i.e. Instagram, Facebook, LinkedIn, YouTube) aligned with agent lifecycle needs - from recruitment through leadership.
• Ensure review and approval of content are obtained and meet brand, tone, and compliance standards.
• Schedule and post content ensure tagging and quality assurance of posted social media content.
• Monitor, moderate and respond to community conversations to foster inclusivity, motivation, and brand-aligned engagement.
• Partner with World Financial Group Marketing, Field Enablement, Reputation Management and Corporate Affairs teams to align community initiatives with agent recruitment, retention, and reputation objectives.
• Ensure messaging consistency and where needed alignment with corporate branding.
• Track engagement, sentiment, and community growth metrics to report on health and impact of agent-focused social media.
• Develop playbooks, toolkits and guidelines to empower agents to use social media compliantly and effectively.
• Support online activations for events, recognition campaigns, and recruiting pushes.
• Manage relationships with field leaders and agent influencers to amplify authentic voices.
• Collaborate with multicultural marketing to ensure content reflects World Financial Group’s diverse representation and inclusivity in community storytelling.
• Contribute to social listening and sentiment tracking, escalating risks and opportunities proactively.
• Keep current on new technologies and emerging trends/opportunities.

Senior Social Media Community Specialist

• Own and define the social media strategy across Bitly and QRCG by Bitly, driving decisions about channel prioritization, content approach, engagement tactics, and platform expansion based on performance data and market trends.
• Lead social amplification and coordination for product launches and integrated marketing campaigns, aligning messaging, timing, and execution across Brand & Content, Product Marketing, and cross-functional partners.
• Develop and maintain a multi-channel community engagement program, including Bitly's Reddit presence with accountability for evaluating and recommending investment in emerging platforms.
• Translate social and community performance data into strategic insights and recommendations, delivering regular reporting to senior leadership and identifying opportunities to improve share of voice, sentiment, and audience engagement.
• Manage budgets, agency relationships, and external contractors supporting social and community goals, ensuring quality, on-brand execution and clear accountability for results.
• Define and evolve visual standards for social content across platforms, producing and adapting assets directly while establishing guidelines that ensure brand consistency, creative quality, and execution speed at scale.
• Partner with the Brand & Content team to support executive thought leadership content and ghostwriting.
• Serve as the team's internal expert on social platform trends, audience behavior, and AI-powered tools that improve efficiency and scale content production across channels

Senior Social Media and Community Manager

• Develop and oversee the long-term social media roadmap across all platforms (Meta, TikTok, LinkedIn, etc.) to ensure sustainable brand growth.
• Conduct weekly performance audits and use data-driven insights to refine our creative approach and maximize ROI.
• Execute deep-dive competitive analysis and sentiment tracking to ensure the brand leads industry conversations rather than following them.
• Collaborate closely with media buying teams to ensure organic content and paid advertising campaigns are working in harmony toward unified goals.

Social Media Strategist

• Lead Multichannel Strategy: Develop and execute a comprehensive social media roadmap across LinkedIn, YouTube, Instagram, and X, ensuring a primary focus on high-growth strategies for our core professional channels - LinkedIn and YouTube
• Curate the Editorial Social Media Narrative: Own the master social media calendar to ensure a cohesive, high-signal narrative across all channels; you will strategically sequence content to prevent "noise" and ensure that product updates, thought leadership, and culture stories align into a unified, professional brand experience for our audience
• Architect AI-Ready Distribution: Execute a strategic roadmap for LinkedIn and YouTube alongside the creative team which optimizes video content, transcripts, articles, and metadata to maximize UpGuard’s visibility in AI-driven search results
• Lead Employee Advocacy: Build and manage an employee advocacy program, empowering our internal experts to become industry thought leaders and amplifying our brand reach through authentic, non-corporate accounts
• Optimize Product Campaigns: Partner with Product Marketing and Campaign Managers ensure complex product launches and feature updates are translating into high-performing social campaigns
• Coordinate the Social Proof Engine: Act as the lead orchestrator for our social proof program, collaborating with PMMs, Content and Video teams to oversee production and atomisation
• Optimize for Performance: Monitor key performance metrics and leverage data-driven insights to refine content strategy and maximize organic reach
• Oversee Content Production: Work closely with the Design and Video teams to produce high-quality visual assets, from short-form clips to long-form educational series
• Monitor Industry Trends: Stay ahead of the curve on social media algorithms, emerging platforms, and cybersecurity news to keep UpGuard at the forefront of the conversation

• Translate and distribute content into social formats: You will extend the reach of our content and thought leadership across social platforms.
• Capture and repurpose video, written, audio, and event content
• Create short-form, platform-native content across channels
• Identify and extract key moments from editorial, audio, and events
• Extract and adapt key moments from audio content into short-form formats
• Translate ideas into formats that are engaging, shareable, and repeatable
• Experiment with emerging formats and platform features
• Execute social growth campaigns across organic, paid, and partner channels: You will plan and launch campaigns that amplify key content and drive audience growth.
• Launch campaigns tied to content, events, and thought leadership
• Use organic distribution, paid amplification, and partnerships to extend reach
• Plan, launch, and optimize paid social campaigns to drive reach, engagement, and subscriber growth
• Build and manage creator and expert partnerships
• Execute distribution partnerships across platforms
• Build and manage direct relationships with platform partners such as LinkedIn and YouTube to unlock distribution opportunities, features, and insights
• Identify and leverage platform opportunities to increase visibility
• Optimize performance and build repeat engagement and retention: You will own how social performance improves over time.
• Track performance across content, campaigns, and paid channels
• Analyze engagement, reach, repeat interaction, and retention data
• Optimize formats, timing, targeting, and distribution strategies
• Continuously test and refine content and campaign approaches
• Build repeatable formats and campaigns that drive consistent engagement and return behavior
• Drive subscriber growth and community development from social channels: You will connect social activity directly to audience growth.
• Develop and execute strategies that convert social audiences into subscribers
• Optimize social-to-subscriber conversion pathways
• Ensure social content consistently drives traffic to owned channels
• Track and improve conversion performance across platforms
• Build repeatable systems that turn engagement into measurable subscriber growth
• Measure performance and optimize for audience growth and retention: You will own how social performance is measured and improved, with a clear focus on growth and retention.
• Define how success is measured across social content and campaigns
• Track and analyze performance across organic, paid, and partner channels
• Identify what is driving engagement, reach, subscriber growth, and retention
• Make clear adjustments to improve performance over time
• Ensure social activity is tied to measurable audience growth and retention outcomes.

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