Marketing

• Manage a high-tier book of financial advisor clients, building long-term relationships through personalized guidance, goal-tracking, and proactive outreach via phone, video, and email.
• Share, review, and execute monthly multi-channel content calendars (email, social, blog) within the FMG platform, incorporating client feedback.
• Partner with clients to brainstorm strategies that target new prospects, re-engage inactive leads, and maximize dashboard tools like audience segmentation.
• Learn and implement new AI-powered platform features quickly as they roll out.
• Keep meticulous records of client interactions, inquiries, and campaign data, while flagging trends or issues early.
• Assist with calendar execution and support tickets, managing your workload proactively and communicating when help is needed.
• Provide exceptional customer care and service to your book of business.

Marketing Success Specialist

• Serve as the primary marketing contact for strategic channel partners, distributors, and reseller relationships across North America and EMEA
• Partner closely with Account Managers and Partner Sales team to develop and execute joint go-to-market plans aligned to growth objectives
• Manage a high volume of partner marketing activities, requests, campaigns, and enablement initiatives across multiple stakeholders and geographies
• Plan and execute co-branded marketing campaigns including webinars, virtual events, email campaigns, digital programs, field marketing activities, and partner-led demand generation initiatives
• Coordinate partner participation in industry events, trade shows, partner conferences, and regional marketing activities
• Administer and track MDF (Market Development Funds), incentive and co-marketing programs, including proposal review, budget tracking, ROI measurement, and reporting
• Collaborate with marketing stakeholders to adapt messaging, content, and campaign assets for channel partner use
• Develop partner-facing sales and marketing materials, campaign toolkits, presentations, and enablement resources
• Drive partner engagement through regular communication, marketing planning sessions, and quarterly business reviews
• Monitor and report on partner marketing performance metrics including campaign engagement, lead generation, pipeline influence, and ROI
• Help improve and scale partner engagement processes, workflows, and operational efficiency as the channel organization grows

Partner Marketing Manager

• Promote and sell franchise services in the assigned territory to meet or exceed assigned sales goals.
• Grow and develop the customer base by utilizing a systematic process to identify new prospects and to contact and follow up with customers routinely.
• Make repeated contact calls to build relationships and educate customers on why PuroClean® is the best cleaning and restoration company.
• Provide and communicate clear, accurate pretesting, service scoping, and job estimates.
• Monitor and follow up on all assigned jobs to ensure customer needs are met.

Marketing Representative

• Plan marketing projects and activities with accountability for successful completion
• Partner closely with key thought leaders to anticipate market changes
• Collect and interpret voice of customer (VOC) to define product requirements

Senior Field Marketing Manager

• Lead the end-to-end marketing strategy for CenterWell Senior Primary Care, aligning with enterprise growth, brand, and member experience goals
• Serve as a senior strategic partner to business unit leadership, bringing insights, perspective, and direction to key decisions
• Build, develop, and coach a high-performing team that supports multiple leaders across the business
• Create and evolve messaging frameworks, value propositions, and proof points that resonate with prospects and patients
• Lead the design and implementation of market research and consumer insights to inform strategies and identify whitespace opportunities
• Define KPIs, track performance, and optimize plans to maximize NPV, reduce customer acquisition cost, and deliver business growth
• Manage intake of marketing initiatives and overall marketing budget
• Identify and evaluate new opportunities to expand patient acquisition, engagement and retention

Associate Vice President of Marketing

• Build and run the calendar across third-party conferences and tradeshows, hosted Blackthorn events, executive dinners, partner activations, and internal events all focused towards the goal of driving leads and generating pipeline.
• Facilitate the selection of the right events for our ICP and goals, working with event partners to secure sponsorships that maximize our presence and participation.
• Define and uphold how Blackthorn shows up at every event, ensuring brand presence, booth experience, and attendee-facing materials are consistent and on-brand.
• Maintain a single source of truth for upcoming events, status, and outcomes across the team.
• Lead end-to-end logistics for live events (hosted and sponsored) including venue sourcing, vendor management, booth experience, signage, swag, AV, catering, run-of-show, staffing, and travel.
• Develop pre-event, during-event, and post-event plans that maximize attendee engagement and follow-up to drive new business, expansion, upsells, and renewals.
• Brief and prepare Blackthorn staff attendees for each event.
• Partner with Demand Generation to plan promotion, registration, and follow-up motion for every event.
• Coordinate with Content on event messaging, speaker prep, and supporting assets.
• Align with Sales, Customer Success, and Alliances on event selection, attendee strategy, and post-event follow-up.
• Communicate event status, plans, and results to the marketing team and broader business stakeholders on a regular cadence.
• Support webinar and virtual event production.
• Partner with Content and Demand on topic selection, speaker recruitment, promotion, run-of-show, and follow-up.
• Act as stage manager/producer for each event to ensure smooth production for speakers and attendees.
• Manage event data in Salesforce, including campaigns, lists, and attribution.
• Track and report on event performance including registrations, attendance, leads, MQLs, opportunities, and pipeline.
• Deliver post-event reporting and recommendations to inform future investment.
• Own the field marketing budget and track spend against plan across event types.
• Make recommendations on event mix and investment levels based on ROI.

Field Marketing Manager

• Lead the entire event strategy efforts for lead generation and customer engagement at events including the planning and development of necessary promotional materials, setting up lead capture system, and identifying key target audiences.
• Plan and execute a range of field marketing initiatives, including live events, tradeshows, executive events, customer conference and experiential marketing campaigns that align with the company’s overall marketing objectives.
• Oversee all logistics, coordination, and on-site management of events and tradeshows.
• Ensure seamless execution, from pre-event planning to post-event follow-up.
• Work closely with sales, product, and marketing teams to align event strategies with business goals and sales objectives.
• Collaborate with regional team members within Revenue and Product to ensure appropriate tactical and strategic engagement of current, potential and former customers.
• Ensure brand consistency and awareness across all field marketing activities, ensuring that messaging, booth design, promotional materials, and overall event experience align with company values and standards.
• Manage event budgets effectively, ensuring that all events are executed within budget while maximizing ROI.
• Regularly report and analyze the effectiveness of field marketing campaigns.
• Provide post-event summaries, including key metrics such as lead generation, attendance, and engagement, in addition to key learnings.
• Build and maintain strong relationships with vendors, event organizers, and industry partners to ensure smooth execution of events.
• Manage, coach, and mentor a small team of event and field marketing professionals to ensure productive performance and talent pipeline growth within the department and broader business division.
• Identify, create and maintain a calendar of events that keeps stakeholders informed, and run events that will attract and impress our target audience.
• Create and own a standardized Skillable event playbook to execute and support various sized events focused on dedicated internal customers including direct U.S. sales, EMEA sales and partnerships.
• Generate leads at events by meeting with attendees, delivering presentations or demonstrations and procuring contact information.
• Track the success of lead generation efforts and report on key metrics, such as the number of leads generated, conversion rates, and ROI.
• Support and promote the company values through positive interactions with both internal and external stakeholders on a regular basis.
• Other strategic business initiatives or special cross-functional project involvement as required.

• Define and champion Swyfft’s brand identity across all markets
• Develop messaging frameworks that clearly communicate our expertise
• Differentiate our brand in competitive markets
• Design and execute agent and broker recruitment campaigns
• Build targeted outreach strategies for coastal property specialists, surplus lines producers, and independent agents
• Oversee digital marketing channels including website, email, SEO/SEM, LinkedIn
• Create compelling content and thought leadership articles
• Monitor and synthesize industry trends
• Identify and maximize presence at key industry events
• Manage a marketing function, including vendors and a small team

VP, Marketing

• Serve as the primary local marketing partner for a regional portfolio of Primrose Schools franchise school locations
• Work directly with Franchise Owners to build effective annual marketing plans
• Make smart use of required local marketing investment and execute programs that drive enrollment growth
• Consult Franchise Owners on local marketing investment allocation across various channels
• Review and approve annual and ongoing local marketing plans to ensure alignment with brand expectations
• Monitor marketing spend pacing and proactively address compliance issues
• Deliver seasonal recommendations and resources to keep Franchise Owners informed
• Ensure local marketing activity meets brand standards and franchise agreement requirements
• Build strong, trusted relationships with Franchise Owners through regular engagement
• Gather and share field feedback with the broader marketing team

• Serve as the senior local marketing leader for a regional portfolio of Primrose Schools franchise school locations.
• Provide advanced strategic guidance to Franchise Owners, elevate the quality and consistency of local marketing execution, and help drive enrollment growth across your region.
• Combine deep marketing expertise, consultative partnership, and operational leadership to strengthen franchise performance, ensure brand compliance, and improve the overall effectiveness of the Local School Marketing function.
• Manage assigned Field Marketing Manager for their region and provide guidance and mentorship to team members.
• Ensure local marketing activity across the region meets brand standards, approved channel guidelines, and franchise agreement requirements.
• Monitor local marketing performance across the regional portfolio, identifying high-performing schools worth spotlighting and underperforming schools needing intervention.

Senior Manager, Field Marketing

• Serve as primary deputy to the Head of Marketing, contributing to the design and execution of the Division’s overall go-to-market strategy in support of private fundraising growth.
• Sit on the Marketing & Growth extended leadership team, actively shaping divisional priorities and aligning cross-functional strategies to deliver integrated, audience-first brand experiences.
• Accountable for the strategic vision, integration, and results of: Integrated Brand Activations, Cause Brand Marketing, and Content Strategy & Governance.
• Partner closely with the Creative Director as a strategic collaborator to ensure activations and brand expression are brought to life through compelling, insight-led creative.
• Partner closely with Fundraising Acquisition and Retention teams to ensure brand-led activations align with targetable audience strategies and donor segment objectives.
• Responsible (through Team Leaders) for execution of campaigns, content production, and creative delivery, ensuring high standards and on-time, on-budget outcomes.
• Champion marketing innovation by identifying emerging channels, technologies, creative formats, and engagement models to reach and inspire target audiences in new ways.
• Train, develop, coach, lead, and supervise staff direct reports and their teams.
• Develop and manage operating procedures across Integrated Activations, Cause Brand Marketing & Content Strategy & Governance, and Creative.
• Oversee budgets for brand, cause marketing, content, and creative, including leveraging pro bono resources. Set and track KPIs for awareness, engagement, and revenue impact.

Senior Managing Director, Integrated Marketing

• Collaborate with internal partners to understand their challenges and project requirements
• Use insights to adapt and support student/prospect communications, with a focus on optimizing the student experience through relevance and personalization
• Ensure the compatibility of applicable components for efficient operation and seamless integration within the marketing tech stack
• Review marketing systems and operations to identify opportunities for improvement, and contribute to enhancements that support efficiency and streamlined daily work
• Advance previously identified marketing automation initiatives, prioritizing work that improves student engagement and success
• Apply hands-on experience in Journey development, automations, and SQL
• Offer technical support and promote a cooperative environment toward the successful completion of projects
• Verify and test the scalability and longevity of solutions, using an approach focused on identifying and addressing potential issues early
• Monitor solutions and perform necessary maintenance operations for any related solutions
• Document operationalization instructions, design specifications, and other related information
• Maintain comprehensive records to support effective future reference and knowledge transfer
• Foster learning and growth within the team
• Stay up to date with industry trends and developments, to help promote a culture of learning and innovation within the team
• Improve the student experience through the strategic use of marketing technology and engagement strategies
• Manage continued adoption of Marketing Cloud and other tools within our marketing technology stack, ensuring that the platform remains an important tool in the marketing strategy
• Attendance, punctuality, and reliability are essential functions of this role

Marketing Technology Automation Manager

• Co-create and execute the marketing plan for B2B brand value prop related activities
• Co-create and activate the messaging for Workplace
• Coordinate top themes and ideas for Paid Media coordination
• Ensure employer messaging alignment with Meetings & Events
• Liaison with insights team to conduct brand research

Senior Marketing Manager – Employer & Advisor Marketing

• Assist with collecting, cleaning, and organizing marketing campaign data.
• Support analysis of key marketing performance metrics (e.g., reach, engagement, conversions) across channels and time periods.
• Assist in preparing recurring performance reports and documenting analytical methodologies.
• Assist in developing and maintaining dashboards and reports using Excel and Power BI (or similar tools).
• Collect feedback on report and dashboard usability and compile recommendations for enhancements.
• Support documentation of analytics processes to promote consistency and knowledge sharing.
• Collaborate with partners across Sales, Brand, Digital, Sales Enablement, Operations, and Automation to understand how analytics and segmentation insights are applied.
• Support development of internal materials related to data literacy, analytics reports, and dashboards.
• Collaborate with Sales Operations, Placement and Finance teams to make recommendations to improve ROI.

Marketing Analytics Intern

• act as a central support engine for our marketing team
• apply foundational marketing knowledge to execute multi-channel campaigns
• leverage AI tools and ensure operational excellence across digital presence
• schedule and draft engaging social posts using Sprout Social
• create and maintain precise UTM parameters for campaigns
• set up and assist with ad campaigns on platforms like Meta, LinkedIn, and Google Ads
• work through assigned Jira tickets with clear communication
• pull weekly reports from GA4, LinkedIn, Meta, and Sprout
• structure creative briefs into effective prompts for AI tools
• manage event timelines, vendor lists, and RSVPs

Marketing Coordinator

• Lead the strategic development of Humana’s insurance brands across lines of business (e.g., Medicare Advantage, Medicaid, Reliance, CarePlus, etc.) informed by customer research, testing, and data-driven insights
• Translate insights into breakthrough campaigns, messaging platforms, and brand narratives that drive awareness, affinity, and business results in a regulated environment
• Partner with internal teams (e.g., Consumer Insights, Creative & Content) and external creative/ad agencies to define and evolve brand visual style, creative standards, and storytelling approaches across channels
• Collaborate closely with media teams and agencies to build robust, integrated advertising plans that effectively bring brand strategy to life
• Work with internal partners (e.g., Customer Lifecycle Marketing team) to shape go-to-market strategies that align brand vision with business priorities and market needs
• Establish and steward clear brand positioning, guidelines, and artifacts to ensure consistency and quality across all touchpoints
• Determine KPIs to track and measure success
• Develop Humana’s overall approach to sponsorships, partnerships and strategic alliances, ensuring enterprise adoption and adherence to the strategy
• Leverage key sponsorships as strategic expressions of Humana’s brands — designed to reinforce brand positioning, deepen engagement, and create meaningful, differentiated experiences
• Oversee the strategic design and execution of experiential marketing initiatives that translate brand strategy into compelling, human-centered experiences
• Partner cross-functionally to ensure sponsorship and experiential activations are fully integrated with broader marketing, media, and go-to-market efforts, ensuring a 360-degree approach
• Serve as a trusted advisor to executive leadership on brand performance, market differentiation, and opportunities to strengthen Humana’s presence through brand expression and experiences
• Evaluate and manage relationships with external agencies, partners, and vendors to ensure high‑quality execution and strong brand impact
• Lead, mentor, and inspire high‑performing teams, fostering a culture of strategic thinking, collaboration, creativity, and continuous improvement.

Associate Vice President – Brand, Sponsorship and Experiential Marketing

• Assist in the development and implementation of marketing strategies aligned with company and HVAC/Plumbing Pro objectives
• Work closely with sales teams to identify high-impact marketing opportunities targeting key HVAC and Plumbing Pros
• Support go-to-market plans for new product launches and HVAC/Plumbing Pro onboarding
• Assist in the planning and execution of co-branded marketing campaigns with HVAC/Plumbing Pros (email, digital ads, webinars, content syndication, events)
• Create and distribute marketing assets tailored for the HVAC/Plumbing Pro ecosystem (sales decks, case studies, email templates, landing pages)
• Assist in the development of HVAC/Plumbing Pro training materials, toolkits, and communications that help Pros effectively market and sell our products
• Facilitate onboarding and ongoing engagement for new and existing HVAC/Plumbing Pros
• Track and analyze the effectiveness of HVAC/Plumbing Pro campaigns and programs using CRM and marketing automation platforms
• Report on KPIs such as lead generation, pipeline influence, ROI, and HVAC/Plumbing Pro engagement
• Work closely with internal teams including sales, product marketing, content, and operations to align efforts and messaging
• Serve as the marketing liaison for HVAC and Plumbing Pro relationships, ensuring consistent messaging and brand standards

Marketing Specialist II – Pro Marketing Comfort, Water

• Own marketing’s contribution to both new business and expansion pipelines.
• Orchestrate paid digital (search, social, display) and channel distribution.
• Build and scale robust lifecycle marketing and Account-Based Marketing (ABM) initiatives.
• Partner with Product Marketing to turn positioning into executable, multi-channel campaigns.
• In partnership with RevOps, define funnel metrics and attribution models.
• Guide and grow a high-performing team across Demand Generation, Digital Marketing, CRM/Lifecycle, and Marketing Operations.

Senior Director, Marketing

• Act as a key technical partner between customers, Sales, Product Management, R&D, and Operations
• Support customer accounts by selecting and recommending flow control refractory products and system solutions based on site-specific practices and requirements
• Spend time on site with customers, monitoring product performance, supporting startups and trials, and addressing technical questions or concerns
• Support and monitor service trials, including troubleshooting, fact-finding, and performance follow-up
• Prepare clear and concise trial and visit reports outlining results, findings, and recommendations
• Partner with Sales during customer visits to ensure our solutions deliver measurable value
• Provide hands-on training to internal teams and customer personnel on proper product installation and application
• Identify opportunities to introduce new technologies and innovative solutions at customer sites
• Share customer feedback, performance insights, and improvement opportunities with internal stakeholders
• Collaborate internally to support product portfolio improvements and market rollout initiatives

Marketing & Solutions Specialist – Flow Control

• Partner closely with a wide network of cross-function internal partners and business stakeholders to support the business’ growth and retention objectives
• Conceptualize and execute multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
• Craft compelling stories and journeys using data to demonstrate to Plan Sponsor clients and their employees how these products can contribute to their company’s goals and employee’s satisfaction
• Identify, analyze, and report on success metrics and quickly pivot based on results
• Partner with sales and relationship management teams to craft collateral that best position these products to clients and prospects
• Partner with our digital channel, performance marketing and web teams to design, test and evolve creative lead gen and lead nurturing tactics
• Working in partnership with the creative team, develop a holistic, overarching creative brief that captures the insights, competitive advantage and single-minded idea that provides direction to the creative team to meet objectives for advertising and other public facing communications
• Understand and apply legal/fiduciary standards and pending regulatory and legislative considerations that may impact business objectives, while monitoring the competitive market and ever-changing financial environment and outlook
• Support primary business area efforts while also having the ability to flex effort, as needed

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Marketing Success Specialist

Partner Marketing Manager

Marketing Representative

Senior Field Marketing Manager

Associate Vice President of Marketing

Field Marketing Manager

Field Marketing Manager

VP, Marketing

Field Marketing Manager

Senior Manager, Field Marketing

Senior Managing Director, Integrated Marketing

Marketing Technology Automation Manager

Senior Marketing Manager – Employer & Advisor Marketing

Marketing Analytics Intern

Marketing Coordinator

Associate Vice President – Brand, Sponsorship and Experiential Marketing

Marketing Specialist II – Pro Marketing Comfort, Water

Senior Director, Marketing

Marketing & Solutions Specialist – Flow Control

Senior Marketing Manager – Employer & Advisor Marketing