Salary
💰 $140,000 - $160,000 per year
About the role
- Owns the Subscription/eCommerce strategy and execution including P&L responsibilities for the business unit
- Provides accurate forecasting of Subscription/eCommerce initiatives to Senior Leadership
- Develops and manages projects to drive on-line revenue growth and profitability
- Understands and analyzes the market, competition and customers to develop strategies to meet revenue goals and metric objectives
- Identify, negotiate, and manage strategic partnerships that expand market reach
- Design and execute sales programs targeted at small groups (e.g., clinics, practices, employer groups, associations)
- Foster long-term partner relationships to drive recurring revenue and upsell opportunities
- Drive new customer acquisition, retention, and upsell strategies across digital channels
- Collaborate with marketing to deliver campaigns that resonate with individual and group buyers
- Manage pricing, promotions, and sales packages tailored to small group needs
- Oversight of channel partner programs including development of qualified pipeline and tracking the sales process in the VisualDx CRM system
- Present business-driven proposals to business, user and financial decision makers
- Understand customer business needs to align to product solutions and close sales to meet quarterly objectives
- Follow the VisualDx Sales Process including handoff to Client Success when applicable
- Develop and manage customer acquisition and retention programs
- Work with VP of Engineering & VP of Product and cross-functional roles to continually optimize subscription/eCommerce experience
- Set and track KPIs for group sales, partnerships, and overall subscription/eCommerce performance
- Analyze data and sales trends to inform strategies and improve conversion rates
- Report on pipeline health, partnership impact, and revenue performance
- Set up systems and processes to track activity and results against goals
- Drive best practices for subscription/eCommerce opportunities, processes and tools
- Work with Director of Sales Operations and Marketing Director to develop reporting and analyses of subscription/eCommerce campaigns and programs
- Other duties as assigned
Requirements
- Bachelor’s degree in business or related field
- 10+ years of solution focused, relationship building or sales experience in the healthcare industry
- Proven success selling to small businesses and digital SaaS sales
- Strong knowledge of digital marketing, CRM, SaaS, and eCommerce platforms
- Ability to influence others in relation to product knowledge, product benefits and customer needs and service
- Entrepreneurial mindset with the drive to scale revenue
- Excellent communication, negotiation, and relationship-building skills
- Analytical thinker who can translate insights into actionable strategies
- Ability to adapt communication and/or selling style to suit audiences’ needs
- Ability to learn, comprehend and translate complex medical information and technology
- Ability to develop strong, customer-focused relationships with appropriate members of the medical community
- Self-motivated, driven to succeed, a self-starter
- Professional appearance and demeanor, acts ethically and in support of corporate culture
- Embraces ownership for own successes and failures and takes responsibility for personal goals and outcomes
- Valid driver’s license
- Ability to travel
- Applicants must reside in one of these states to be hired: Arizona, Florida, Georgia, Illinois, Indiana, Louisiana, Massachusetts, Maryland, Michigan, Minnesota, North Carolina, New Jersey, New York, Rhode Island, Virginia, and Texas
- Regularly required to talk or hear; frequently required to use hands and fingers and reach with hands and arms; prolonged periods of sitting and working on a computer; must be able to lift up to 15 pounds