Vercel

Sr. Marketing Operations Manager, Systems

Vercel

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Salary

💰 $148,000 - $185,000 per year

Job Level

Senior

Tech Stack

CloudJavaScriptNext.jsSQL

About the role

  • Own marketing systems with a focus on integrations, governance, and scalability
  • Manage the marketing automation platform (Inflection.io) and its integration with Salesforce and other GTM tools
  • Oversee lead routing (in close partnership with the Sales Operations team), database hygiene, and lifecycle processes across PLG and enterprise motions
  • Partner with RevOps, Growth Marketing, and GTM Analytics to ensure accurate data and reporting
  • Implement and optimize data flows between marketing systems and downstream GTM tools
  • Maintain documentation, change management, and process governance for the marketing tech stack
  • Collaborate with the Data team to align marketing systems, architecture, and roadmap—covering areas such as product event-based email capabilities and audience management.
  • Monitor system performance and proactively address data or integration issues before they impact stakeholders

Requirements

  • 8+ years of Marketing Operations experience in SaaS or high-growth startups
  • Deep hands-on expertise with marketing automation platforms (Inflection.io, Marketo, or similar) and Salesforce
  • Strong understanding of lead routing, lifecycle management, and data governance best practices
  • Proven track record managing complex integrations (Tray.io, RudderStack, Segment) and ensuring system scalability
  • Skilled at diagnosing and resolving technical issues in a multi-system GTM environment
  • Comfortable operating in a shared-ownership model and collaborating closely with RevOps, Data, Sales, and Marketing to maintain system reliability