Marketing Operations

• Build, optimize, and manage automated marketing workflows using Zoho, GoHighLevel, and related CRM tools.
• Manage and update WordPress pages (Elementor/Divi), ensuring integration with automation systems and lead capture forms.
• Create, test, and monitor multi-step funnels for campaigns, including email, SMS, and landing pages.
• Analyze funnel performance and conversion data to identify and implement optimizations.
• Collaborate with marketing and sales teams to align lead generation and nurturing strategies.
• Manage website integrations with CRM, analytics, and ad tracking tools.
• Set up and manage automations for ad tracking, form fills, and contact scoring.
• Support A/B testing, campaign reporting, and optimization based on metrics and insights.
• Create and maintain system documentation for workflows, automations, and integrations.

Marketing Automation Specialist

Marketing Operations Manager

Marketing Operations Manager

Marketing Operations Manager

Marketing Operations Specialist, Marketo

Marketing Operations Associate