Business Development Director – BDR
Togetherwork
Job Level
Lead
About the role
- Report directly to the Chief Operating Officer.
- Architect comprehensive, product-specific marketing strategies aligned with business goals.
- Inspire, mentor, and lead high-performing marketing teams; foster collaboration with internal and external partners.
- Oversee marketing functions including advanced digital strategies and market research.
- Leverage data analytics to uncover actionable insights, optimize campaigns, and maximize business outcomes.
- Develop bespoke marketing plans for key product verticals (college readiness, accounting & finance, legal education).
- Redefine and elevate the brand's digital footprint including social media and online engagement.
- Build and scale a world-class marketing organization during rapid company growth.
- Operate in a metrics-driven culture and deliver measurable performance and revenue.
- Influence stakeholders through clear written communications and impactful presentations.
Requirements
- Bachelor’s degree in business administration, marketing, communication, or a closely related field (Master’s degree strongly preferred).
- Minimum of 20 years of progressive marketing experience.
- At least 10 years in senior leadership roles.
- Proven track record of success in EdTech or a related industry, guiding marketing strategies to achieve market penetration and growth.
- Exceptional problem-solving abilities and strong negotiation skills.
- Superior organizational skills and a highly collaborative spirit, excelling in agile and adaptive environments.
- Compelling and persuasive communicator with strong written and presentation skills.
