UpGuard

Chief Marketing Officer

• Own the Marketing Tech Stack: Take full ownership of all marketing technologies, with a specific focus on optimising HubSpot Marketing Hub to its fullest potential.
• Design & Optimise Core Processes: Create and manage scalable, efficient processes for lead scoring, lead routing, database health, and attribution modelling.
• Enable Campaign Execution: Partner with the Growth and Brand & Content teams to build the workflows, segmentation, and tracking necessary for seamless and measurable campaign execution.
• Streamline Lead Management: Develop and implement the entire lead journey, from initial capture and enrichment to qualification and a smooth handoff to the sales team.
• Drive Funnel Visibility: Build and maintain comprehensive dashboards and reporting that provide real-time visibility into campaign ROI, funnel performance, and operational efficiency.
• Collaborate Cross-Functionally: Work closely with Revenue Operations, Sales, and Product to ensure all systems and data are aligned across the entire revenue funnel.

Director of Marketing Operations

Performance Marketing

• Build and execute the global demand generation strategy aligned to our revenue targets and GTM priorities.
• Lead a set of teams spanning digital marketing, campaigns, lifecycle, SDR/BDR, and marketing ops.
• Oversee integrated campaigns and account-based plays across regions and products.
• Drive lifecycle marketing programs to maximize funnel conversion, expansion, and multi-product adoption.
• Scale and optimize the global SDR/BDR function for efficiency, aligning outbound and inbound motions to campaigns.
• Own the revenue infrastructure, from attribution to lead routing/scoring, funnel diagnostics and dashboards.
• Partner with Revenue leadership on pipeline coverage, account strategy, and handoff processes.

VP, Demand Generation

Customer Success Manager

• You will onboard and manage UpGuard customers to ensure they understand how best to use UpGuard effectively to meet their goals.
• You will understand your customer's business in-depth and how they are going to be successful using UpGuard.
• You will identify gaps and provide resources to your customers, including cybersecurity collateral, onboarding success plans, and customer-specific training sessions.
• You will engage your customers early and frequently, to help them get the most out of UpGuard from day one and continue to drive engagement throughout their journey.
• You will translate your customers’ requirements by understanding their risk management frameworks to offer a tailored solution on how best they can utilise UpGuard.
• You will monitor the health of your customers and intervene with proactive education when customers are not effectively using UpGuard to achieve the value they expected.
• You will advocate for the customer by providing updates to internal cross-functional partners (Product, Sales & Marketing) on customer perspectives, risks, strategic insights, issue resolution activities, expansion & cross-sell opportunities

Account Executive

• Manage the full sales cycle, from lead generation to close
• Generate your pipeline of qualified net new sales opportunities via cold outreach
• Perform product demos via video conference to prospects
• Communicate and sell UpGuard’s value proposition to prospects
• Maintain accurate and detailed notes on every deal in your pipeline
• Work as a team with Sales Development Representatives (SDRs), Customer Success Managers (CSMs), and Operations to complete a full sales cycle
• Collaborate with other Account Executives and cross-departmentally to share knowledge and insights
• As part of an entrepreneurial team in this rapidly growing business, help shape the future of businesses and securely use technology to connect with customers, employees, and suppliers
• Exposure to every aspect of the sales cycle across a global portfolio of customers

Frontend Engineer

• Full-stack development of UpGuard’s website, focusing on front-end interfaces and back-end systems (largely leveraging Netlify)
• Build robust, high-performing web experiences and interactive tools
• Contribute to tech stack evolution, including implementation of modern frameworks like Astro
• Translate design concepts and UX flows into pixel-perfect, highly functional web interfaces
• Work closely with cross-functional web team: designers, content strategists, and SEO specialists
• Optimise and maintain CMS-driven content and regionalised content/features (i18n)
• Implement CI/CD, cloud integrations, and ensure code quality and best practices
• Participate in analytics/A-B testing implementations and performance optimisation

Senior Web Developer

Web Designer

• Take ownership of the user interface and user experience design for UpGuard's website, ensuring a consistent, intuitive, and visually appealing experience across all pages and devices
• Drive the design and user flow for online tools, calculators, and other interactive/programmatic content
• Work hand-in-hand with developers to ensure designs are technically feasible and implemented accurately
• Collaborate with marketing, content and SEO teams to optimise page layouts for performance and discoverability
• Participate in user research, A/B testing, and gather feedback to inform design decisions and iterate to improve engagement and conversion rates
• Contribute to and maintain the website's design system and style guides to ensure brand consistency
• Design with web performance and responsiveness in mind to ensure fast loading times and optimal display on various screen sizes

• Build robust and high-performing web experiences across front-end and back-end systems, largely leveraging Netlify
• Translate design concepts into functional realities working with designers, content strategists, and SEO specialists
• Develop interactive tools and implement modern frameworks like Astro
• Collaborate closely with cross-functional web team including designers, content strategists, and SEO specialists
• Contribute to tech stack evolution and implement best practices for code quality and performance
• Optimise and maintain CMS-based sites
• Work on Jamstack architecture and CI/CD pipelines (where applicable)

Web Developer

Sales Development Rep

• Generating new opportunities using outbound tactics (cold calling, email sequences, LinkedIn etc.)
• Identifying, targeting and nurturing potential outbound opportunities
• Qualifying inbound opportunities and processing inbound prospects
• Understanding the needs of prospects and communicating them clearly to Account Executives
• Clearly articulating UpGuard’s value proposition and products to prospects and positioning it based on their particular problem/need
• Taking accurate and detailed notes in our CRM and Sales Engagement Platform
• Working collaboratively with sales, marketing and product to utilise prospect insights to improve process and product

Sales Development Representative, SDR

• Generating new opportunities using outbound tactics (email sequences, LinkedIn, cold calling, etc.)
• Identifying, targeting, and nurturing potential outbound opportunities
• Qualifying inbound opportunities
• Understanding the needs of prospects and communicating them clearly to the sales reps you’re working with
• Clearly articulating UpGuard’s value proposition and products to prospects and positioning it based on their particular problem/need
• Taking accurate and detailed notes in our CRM
• Working collaboratively with sales, marketing, and product to utilize the insights you learn from prospects to make process and product improvements

Sales Development Representative

Recruitment

• UpGuard’s mission: protect the world’s data by enabling customers to find, acknowledge, and remediate cyber risk using security expertise and software
• Own the entire recruitment process, ensuring a seamless and positive experience for candidates and hiring managers
• Partner strategically with hiring managers and executives to define role requirements and develop effective interview processes
• Proactively source passive candidates through multiple channels to build robust and diverse talent pipelines
• Leverage data and key metrics to inform recruiting strategies and provide market insights to stakeholders
• Champion an exceptional candidate experience with timely, transparent communication
• Maintain strong data hygiene within the Applicant Tracking System (ATS) ensuring data integrity and compliance
• Collaborate with the wider People team on employer branding, onboarding, and related projects
• Drive AI-powered recruiting by using AI and automation tools for talent identification, research, and routine task automation

Senior Talent Acquisition Partner – Go-to-Market

Product Manager

• UpGuard’s mission is to protect the world’s data by enabling customers to find, acknowledge, and remediate cyber risk.
• Define and own the product roadmap for a specific area of UpGuard's platform, driving long-term strategy, medium-term prioritization, and day-to-day execution.
• Collaborate extensively with engineering, design, and other product teams to build and refine features, ensuring they align with overall product vision.
• Conduct in-depth market and user research to identify customer pain points, unmet needs, and new opportunities for product development.
• Translate complex user needs and business requirements into clear, actionable product specifications and user stories.
• Oversee the entire product lifecycle from ideation and discovery through development, launch, and post-launch iteration.
• Work collaboratively with Marketing and Sales teams to effectively communicate the value and capabilities of new features and product enhancements.
• Analyze the competitive landscape and market trends to ensure UpGuard’s product remains industry-leading and differentiated.
• Identify and capitalize on commercial opportunities within your product area.
• Serve as a thought leader for your product domain, communicating with customers, prospects, and internal stakeholders.

Senior Product Manager

Public Relations

• Who are we? UpGuard’s mission is to protect the world’s data. We obsessively seek out elegant, robust ways to enable our customers to find, acknowledge, and remediate cyber risk. With UpGuard, organizations leverage our security expertise and software to automate what was once laborious, spreadsheet-driven processes–whether it's monitoring the attack surface of hundreds of vendors or assessing the security of their own infrastructure. UpGuard is used by some of the world’s largest, fastest-growing, and most innovative companies.\n• The Marketing team at UpGuard includes multiple marketing and design functions, including Product Marketing, Demand Gen, Marketing Ops, Content Marketing, SEO, Community, Design, and Video. UpGuard’s vision is to become a leader in the markets we play in (Cyber VRM, Attack Surface Management) by providing a best-in-class SaaS platform for organizations to manage their third-party risk and external attack surface. Our purpose as a Marketing team is to facilitate this goal by growing UpGuard with a repeatable and scalable marketing engine and a leading brand.\n• Where does this role fit in? This role is a critical individual contributor position within UpGuard's marketing team, reporting directly to the VP of Brand. You will be instrumental in shaping UpGuard's external narrative and market perception by cultivating strong relationships with key media outlets, industry analysts, and influencers. Your proactive approach and ability to work autonomously will be key in securing impactful media coverage and fostering valuable content partnerships that amplify UpGuard's brand presence and thought leadership in the cybersecurity space.