Senior Product Manager, Acquisition – Provider
Headway
Content Strategy Manager
Udacity Marketing
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $100,000 - $110,000 per year
Job Level
Mid-LevelSenior
About the role
- Develop and execute a content marketing strategy that aligns with overall marketing and business objectives
- Plan and manage a content calendar prioritizing channels that drive growth and awareness among target personas
- Produce engaging video content, including webinars and podcasts, to highlight Udacity’s brand value
- Craft or guide creation of content tuned for SEO/AEO, brand visibility, and topical authority across platforms like Reddit and YouTube
- Use qualitative and quantitative audience insights to define stories, channels, and messaging
- Build performance measurement frameworks tracking awareness, engagement, traffic quality, conversion, and share of voice
- Work closely with cross-functional teams including product, design, and student experience to ensure messaging alignment
- Collaborate with external partners such as agencies, freelancers, and influencers to develop and distribute content
Requirements
- 4+ years of experience in content marketing, product marketing, or brand marketing roles
- Demonstrated ability to build integrated strategies across brand and performance goals
- Solid understanding of SEO, AEO, and digital content ecosystems (Google, TikTok, Reddit, YouTube, AI-driven platforms)
- Excellent video production/editing, writing, and communication skills
- Experience with tools such as YouTube, Amplitude, Search Console, Sprout Social, Riverside, and content performance measurement
- Proven ability to manage multiple projects and deadlines in a fast-paced environment
- Strong communication and collaboration skills, with the ability to direct internal and external stakeholders
- Applicants must be currently authorized to work in the United States of America on a full-time basis
- Relocation assistance is not available
Benefits
- At Udacity, we offer you the flexibility of working from home, and continue to build opportunities to meet in person at Accenture offices worldwide
- Flexible working hours
- Paid time off
- Comprehensive medical insurance coverage for you and your dependents
- Employee wellness resources and initiatives (access to wellness platforms like Headspace)
- Quarterly wellness day off
- Personalized career development
- Unlimited access to Udacity Nanodegrees
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content marketingSEOAEOvideo productionvideo editingwritingperformance measurementdigital content ecosystemsstrategy developmentaudience insights
Soft skills
communicationcollaborationproject managementtime managementstakeholder management
