Senior Manager, Digital Marketing
Benevity
Marketing Coordinator
United Aesthetics Alliance
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteJob Level
JuniorMid-Level
About the role
- United Aesthetics Alliance (UAA) is a company acquiring plastic surgery and med spa practices nationwide
- Position Summary: Marketing Coordinator supporting Senior Director of Marketing to execute digital marketing across UAA’s platform
- Strategize, develop, and continuously optimize compelling content for social media platforms, email campaigns, blog posts, and digital ads in partnership with vendors
- Support digital growth initiatives by enhancing website user experience (UXO), optimizing conversion rates (CRO), and applying SEO best practices
- Coordinate and schedule content for email, text, Instagram, TikTok, and other marketing channels across locations
- Ensure brand consistency and tone across all branded assets and marketing channels
- Assist with photo and video shoots, including light editing and repurposing content
- Partner with third party agencies and vendor partners as needed and approved by leadership
- Assist with planning and execution of marketing campaigns, promotions, and events across practices
- Collaborate with practice managers and team members to gather content and ensure timely execution
- Manage marketing calendars, timelines, and content approval workflows
- Support in-practice marketing through print materials, events, and branded elements
- Track and report KPIs across marketing initiatives, including ROI, lead generation, and patient acquisition
- Maintain digital asset library and ensure organized storage of marketing materials
Requirements
- Bachelor’s degree in marketing strongly preferred from an accredited four-year university
- 2+ years of marketing experience, with the majority of time spent in digital marketing (social media, websites/SEO, paid search, email, SMS)
- Previous experience in the medical aesthetics, beauty, high-end retail or other luxury goods or services industry strongly preferred
- Passionate about customer-centric experiences; interest in the aesthetics industry a plus
- Demonstrated ability to think both creatively and analytically to solve problems, generate innovative ideas, and make data-informed decisions
- Strong technical acumen
- Proficiency with Excel and PowerPoint
- Ability to be organized, deliver a timely work product, and be a self-starter
- Polished, professional communication style both internally and with practices and med spas
- Comfortable working in a fast-paced environment
- Consistent attendance, willingness to learn and grow, and a positive attitude
