Serve as Chief Marketing Officer reporting directly to the CEO and as a critical member of the Executive Leadership Team.
Drive demand generation, strengthen market positioning, build brand authority, and scale a high-performing marketing organization to support enterprise customer acquisition and expansion.
Own and scale a predictable, measurable, and ROI-positive demand generation engine across digital, ABM, content marketing, field events, partnerships, and outbound channels.
Partner closely with sales leadership to ensure tight alignment on pipeline targets, lead handoff, conversion rates and revenue contribution.
Evolve and strengthen the company’s brand positioning, develop compelling messaging for CFO suite personas, and serve as a public-facing representative at industry events and media engagements.
Partner cross-functionally with Product, Sales, Customer Success, and the Executive Team to refine ICPs, pricing, packaging, and market entry strategies; analyze market trends, competitive intelligence and customer insights to inform go-to-market strategy.
Build, develop, and lead a world-class marketing organization; foster a high-performance, results-oriented team culture and establish clear KPIs, reporting, and operational rigor.
Act as a true business partner to Sales, Product, Customer Success, and executive leadership to drive alignment across the full customer lifecycle from awareness through retention, expansion and advocacy.
Requirements
Minimum 15 years of progressive marketing leadership experience within SaaS or technology companies.
Deep experience building and scaling demand generation engines with a track record of revenue contribution and pipeline growth.
Expertise in marketing to finance professionals — including controllers, accountants, CFOs, and broader office of the CFO functions — is highly preferred.
Proven success in leading and scaling teams through rapid growth stages.
Strong background in brand development, market positioning, and messaging.
Data-driven, highly analytical, and fluent in modern marketing technology stacks.
Demonstrated ability to partner cross-functionally with Sales, Product, and Customer Success organizations.
Exceptional leadership, communication, and team-building skills.
Comfortable operating in a fast-paced, entrepreneurial, and metrics-oriented environment.
Experience working within a private equity-backed or investor-backed environment is a plus.