Technical Product Marketing Manager
Simpplr
full-time
Posted on:
Location Type: Office
Location: Gurugram • 🇮🇳 India
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Own end-to-end production of scalable, reusable demo videos highlighting product value and use cases.
- Collaborate with Sales and Sales Enablement to identify sales friction points and design demo flows to address them.
- Develop demo scripts, record walkthroughs, and manage editing/publishing for various buyer personas.
- Maintain a library of short-form demos tailored to features, verticals, or user segments and keep demos updated with product changes.
- Produce how-to videos, tutorials, and step-by-step guides for customer enablement and translate features into onboarding flows and self-service resources.
- Partner with Customer Success, Support, and Product teams to identify knowledge gaps and prioritize content.
- Monitor asset usage and engagement metrics, support product launches with demo-led assets, and iterate based on feedback and data.
- Build narrative-driven, technically accurate content that is visually polished, on-brand, and consistent in messaging and tone.
Requirements
- 4+ years in product marketing, sales engineering, customer education, or related roles in a B2B SaaS or tech environment.
- Proven experience creating high-quality video demos and customer tutorials.
- Strong project management skills and comfort working independently across multiple stakeholders.
- Ability to write and speak clearly about technical topics.
- Preferred: Proficiency in tools like Loom, Camtasia, ScreenFlow, or Adobe Premiere for video creation.
Benefits
- Competitive salary
- Equity
- Benefits package (unspecified)
- Hub-Hybrid-Remote flexible work model (role-based)
- Collaborative, supportive team culture
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
video productiondemo creationscript developmentcontent editingcustomer tutorialsonboarding flowsself-service resourcesnarrative-driven contenttechnical writing
Soft skills
project managementcollaborationcommunicationindependenceproblem-solving