Setton Industries Inc.

Account Manager

• Develop and maintain strong, long-lasting client relationships by understanding their needs, objectives, and business goals.
• Lead internal and external training sessions on digital marketing, Scorpion systems and brand specifics.
• Develop and implement comprehensive digital marketing strategies in collaboration with our internal teams, encompassing SEO, paid advertising, social media management, chat, and content marketing, to achieve client objectives.
• Monitor and analyze campaign performance, providing insights and recommendations for improvements to clients, covering SEO, PPC, and social media KPIs.
• Identify opportunities for upselling and expanding our services within existing client accounts.
• Work closely with internal teams, including the Directors, SEO specialists, paid advertising experts, social media managers, and content writers, to ensure client success.
• Manage client budgets, ensuring efficient allocation of resources to achieve campaign objectives and return on investment.

Senior Account Manager

SEO Marketing

• Provide specialized support for high-value clients, including direct communication, strategic oversight of ranking plans, and ensuring client satisfaction.
• Collaborate with cross-functional teams to develop and implement advanced SEO strategies tailored to meet the unique needs of high-value clients.
• Contribute to the growth of product revenue by identifying and executing upselling opportunities within the high-value client portfolio.
• Conduct pre-launch audits for new VIP clients to ensure a seamless onboarding experience and successful launch.
• Analyze and create organic ranking goals, implementing tailored strategies to enhance visibility and drive targeted traffic for high-value clients.
• Act as a senior-level resource, providing mentorship to junior team members, fostering a culture of continuous learning, and contributing to the overall success of the team.

Senior SEO Strategist

Data Engineer

• Evaluate and improve data quality, completeness, and consistency across 30+ databases, applications, platforms, and APIs.
• Design and build Scorpion's analytical data platform, creating a trusted source of truth for business and client data.
• Develop and maintain scalable data pipelines that efficiently move data from operational systems into the analytical platform.
• Help teams transition from querying production databases directly to using trusted analytical data sources.
• Design data access patterns that enable AI agents and applications to quickly retrieve relevant client and business information.
• Build secure, scalable solutions that deliver client context and business insights to internal applications and AI-powered experiences.
• Define, monitor, and improve service level agreements (SLAs) for data freshness, availability, reliability, and performance.
• Partner with engineering, product, and data science teams to establish data standards, governance practices, and data contracts.
• Continuously improve the scalability, performance, and reliability of Scorpion's data ecosystem.

Senior AI Data Engineer

Data Analyst

• Analyze performance data across a large and diverse client portfolio to identify trends, patterns, and opportunities
• Own and evolve portfolio level performance reporting, including dashboards and scorecards
• Build and maintain benchmarking frameworks to compare performance across key verticals
• Define and standardize KPIs to ensure consistency across teams
• Evaluate the effectiveness of strategies and product capabilities, identifying what drives the strongest outcomes
• Conduct post launch analyses for product and strategy updates impacting performance
• Support emerging areas like AI driven search such as AI assisted search visibility, entity coverage, and local signals as measurement capabilities evolve
• Partner with Product, Data, and Engineering teams to improve data quality and expand access to meaningful signals
• Translate complex data into clear narratives and recommendations for both technical and non technical stakeholders
• Proactively surface insights and opportunities that influence product direction and business strategy

Senior Data Analyst

Account Executive

• Drive net-new business by confidently articulating our platform’s value proposition to business owners and executives.
• Sell digital marketing solutions to legal clients, focusing on personal injury, family, criminal, and employment.
• Become an expert in our products. Conducting discovery calls, customizing demos, and presenting tailored solutions to prospective clients.
• Consistently exceed 5k MRR targets and close deals with a solution-based sales approach.
• View challenges as learning opportunities, actively seek feedback, and commit to personal and professional development.
• Use a personable and persuasive approach to build strong relationships with new contacts, ensuring client satisfaction and business wins.
• Stay updated on industry trends and technology to offer valuable insights to prospects.

Sales Account Executive, Legal

• Develop and maintain strong, long-lasting client relationships by understanding their needs, objectives, and business goals.
• Develop and implement comprehensive digital marketing strategies encompassing SEO, paid advertising, social media management, chat, and content marketing.
• Monitor and analyze campaign performance, providing insights and recommendations for improvements to clients.
• Identify opportunities for upselling and expanding services within existing client accounts.
• Work closely with internal teams, including Directors, SEO specialists, paid advertising experts, social media managers, and content writers to ensure client success.
• Manage client budgets to achieve campaign objectives and return on investment.

Account Manager, Enterprise

• Analyze SEO performance data across a large and diverse client portfolio to identify trends, patterns, and opportunities
• Own and evolve portfolio level SEO performance reporting, including dashboards and scorecards
• Build and maintain benchmarking frameworks to compare performance across key verticals
• Define and standardize SEO KPIs to ensure consistency across teams
• Evaluate the effectiveness of SEO strategies and product capabilities, identifying what drives the strongest outcomes
• Conduct post launch analyses for product and strategy updates impacting SEO performance
• Support emerging areas like AI driven search such as AI assisted search visibility, entity coverage, and local signals as measurement capabilities evolve
• Partner with Product, Data, and Engineering teams to improve data quality and expand access to meaningful SEO signals
• Translate complex data into clear narratives and recommendations for both technical and non technical stakeholders
• Proactively surface insights and opportunities that influence product direction and business strategy

Senior Data Analyst, SEO

• Develop and manage SEO strategies for a portfolio of franchise and multi-location clients, ensuring alignment with client business goals and measurable performance outcomes.
• Serve as a senior point of contact for high-value accounts, providing strategic oversight and proactively identifying opportunities for growth and expansion.
• Collaborate with Account Managers to communicate performance insights clearly and drive client satisfaction.
• Lead comprehensive SEO audits covering site authority, technical health, organic performance, and content structure for both prospective and active clients.
• Diagnose complex technical SEO issues, identify root causes impacting performance, and translate findings into clear, actionable recommendations.
• Maintain proficiency across core SEO platforms and apply learnings to continuously improve processes and client outcomes.
• Act as a senior resource within the Enterprise Optimization Team, providing mentorship and escalation support to Ranking Strategists.
• Contribute to team-wide process improvements, scalable frameworks, and cross-functional initiatives with Content, Social, and Product partners.
• Monitor and advise on clients’ visibility in AI-driven search environments, leveraging available tools to track brand presence and off-platform signals.
• Stay current on algorithm updates and AI search developments, bringing insights back to the team and client base.
• Help educate Account Manager teams and clients on evolving search metrics and the growing role of AI in organic visibility.