Digital Marketing Manager
Huzzle 💚
Paid Media Manager, B2B
Session Media
full-time
Posted on:
Origin: • 🇬🇧 United Kingdom
Visit company websiteSalary
💰 £40,000 - £50,000 per year
Job Level
Mid-LevelSenior
About the role
- Plan and execute medium to large-scale, Google & LinkedIn Ad campaigns
- Monitor and evaluate the performance of paid campaigns against KPIs, implementing new strategies and tests across channels.
- Ensure the most effective channels are utilised to maximise client performance and achieve the best ROI/ROAS.
- Create monthly reports for clients, showcasing key insights and performance data using Google Analytics, CRM systems and internal dashboards.
- Identify growth opportunities.
- Manage client communications and liaise with both internal and external teams.
- Identify inefficiencies in accounts and implement optimisation strategies.
- Implement platform specific tracking (primarily through Tag Manager)
- Work closely with the Head of Paid Media on overarching paid media strategy.
- Collaborate with the copy & design team to develop creative assets and compelling ad copy.
Requirements
- UK-based.
- 3+ years of experience working in or for the B2B sector (ideally SaaS).
- 4+ years of experience within a digital marketing agency, specifically performance marketing & lead generation roles.
- Proven experience managing and growing paid media campaigns.
- Strong knowledge of the full Google/Microsoft suite (Excel/Google Sheets preferred).
- Hands-on experience with analytics tools (GA4).
- Experience with CRM systems (e.g., HubSpot or Salesforce).
- Desirable: 50/50 experience with both paid social & paid search.
- Desirable: Familiarity with Reddit, Meta & Facebook Business Manager.
- Desirable: Experience using landing page tools such as Unbounce.
- Desirable: Any relevant marketing qualifications or certifications.
- Desirable: Experience with project management tools.
